Absolute Essentials of Marketing Research
Von:
Kolb Bonita M.This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothesis and setting the research question, to developing and conducting the research, and finally to analysing the data and making recommendations.
Oktober 2024, ca. 120 Seiten, Absolute Essentials of Business and Economics, Englisch
Taylor and Francis
978-0-367-76034-2
Taylor and Francis
978-0-367-76034-2
This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothesis and setting the research question, to developing and conducting the research, and finally to analysing the data and making recommendations.
Oktober 2024, ca. 120 Seiten, Absolute Essentials of Business and Economics, Englisch
Taylor and Francis
978-0-367-76034-2
Taylor and Francis
978-0-367-76034-2
Weitere Titel der Reihe: Absolute Essentials of Business and Economics
Alle anzeigenAbsolute Essentials of Social Marketing
Taylor and Francis, 2026
978-1-041-19305-0
ca. 96.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Public Relations
Taylor and Francis, 2026
978-0-367-65340-8
ca. 44.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Human Resource Management and Development
Taylor and Francis, 2026
978-0-367-74756-5
ca. 116.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of International Economics
Taylor and Francis, 2025
978-1-032-56308-4
ca. 44.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Ethereum
Taylor and Francis, 2025
978-1-032-33420-2
ca. 44.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Advertising
Taylor and Francis, 2024
978-1-032-00768-7
ca. 39.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Environmental Economics
Taylor and Francis, 2024
978-1-032-12248-9
ca. 42.90 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Creative Thinking and Problem Solving
Taylor and Francis, 2024
978-0-367-64346-1
ca. 39.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Public Relations
Taylor and Francis, 2024
978-0-367-65339-2
ca. 116.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Digital Marketing
Taylor and Francis, 2023
978-0-367-61116-3
ca. 44.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Strategic Marketing
Taylor and Francis, 2023
978-0-367-52475-3
ca. 44.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Absolute Essentials of Business Ethics
Taylor and Francis, 2022
978-0-367-61564-2
ca. 55.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Weitere Titel zum Thema
The Dynamics of Open Innovation in SMEs
Taylor and Francis, 2026
978-0-415-68531-3
ca. 169.00 CHF
erscheint im Juli
Questionnaire Design
How to Plan, Structure and Write Survey Material for Effective Market Research
Kogan Page, 2027
978-1-3986-3030-7
ca. 59.50 CHF
erscheint im Januar
Organizational Development, Innovation, and Economy 5.0
Challenges in the Digital Era
Taylor and Francis, 2026
978-1-032-81969-3
ca. 76.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Artificial Intelligence
Advantages, Disadvantages, Benefits, and Threats
Taylor and Francis, 2026
978-1-041-10172-7
ca. 270.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Illusion of Choice
Harriman House Essentials
Pan macmillan Ltd., 2027
978-1-0374-2862-3
ca. 19.90 CHF
erscheint im April
Constructing the Global Consumer
The Role of the NGO
Taylor and Francis, 2026
978-0-415-77759-9
ca. 169.00 CHF
erscheint im Juli
The Limited Partnership in China
Legal Perspectives on Venture Capital and Private Equity
Springer EN, 2026
978-3-642-34257-8
ca. 84.00 CHF
lieferbar in ca. 20-45 Arbeitstagen
Research Methods for MBA Students
Completing Projects and Dissertations
Kogan Page, 2027
978-1-3986-2903-5
ca. 85.00 CHF
erscheint im Januar
Automating Government
How AI Will Revolutionise Public Services
Taylor and Francis, 2026
978-1-041-12284-5
ca. 66.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Indian Management
Uncovering the Concepts of Organizational Development
Taylor and Francis, 2026
978-1-041-09262-9
ca. 70.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Differentiation by Design
A Process Roadmap for Distinctive Products and Services
Taylor and Francis, 2026
978-1-138-58513-3
ca. 179.00 CHF
erscheint im Juli