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Nohelty R: Write Irresistible Books That
Readers Devour

Write Irresistible Books That Readers Devour

A stylish, seductive new novel from Rebecca Sarah Ley, winner of a Betty Trask Prize and the Guardian's Not the Booker Prize'A stylish and gripping take on the campus novel - witty, incredibly sharp, and compulsively readable' Sophie Mackintosh, author of The Water Cure'I loved it: a bleakly funny, off-kilter examination of the dynamics of power and attraction. I raced through it' Rebecca Wait, author of I'm Sorry You Feel That WaySofie Muller can make you into a better writer.That's why Alice and Walt are desperate to be in her creative writing class. She can spot talent and apply pressure, hone you - if you're good enough, if you want it enough - into something more elegant, original, daring.Alice wants it. She wants Sofie's hand guiding hers to greatness, then the book deal, then the prizes and the plaudits.Still, there is gossip. Sofie will kill your darlings. Sofie will drive you too hard. Sofie's boundary-pushing is not just professional, it is personal. By the time Alice realises the rumours may be true, is it too late to wriggle free? And if not, is it worth it to get what she always dreamed of?BAD FICTION is a timely, brilliant novel about fame and mentorship, betrayal and submission, from one of Britain's brightest young writers.

Bad Fiction

Wer im Zeitalter der Künstlichen Intelligenz führen will, braucht vor allem eins: den richtigen Kompass.
 
 Künstliche Intelligenz verändert Wirtschaft, Arbeit und Gesellschaft radikaler, als es viele heute absehen können. Sie beschleunigt Entscheidungen, automatisiert Prozesse und stellt zugleich eine unbequeme Frage: 
 Wer sitzt eigentlich noch im Driver's Seat?
 
 Dieses Buch ist kein Technikratgeber und kein Zukunftsorakel. Es ist eine 
 Richtschnur
 für Menschen, die Verantwortung tragen - in Organisationen, Gremien, Führungsebenen und im eigenen Leben. Basierend auf jahrzehntelanger Erfahrung als Personal-, Unternehmens- und Strategieberater entwickelt der Autor einen 
 Zukunftskompass
 , der Orientierung gibt, wo klassische Rezepte versagen.
 
 Statt einfacher Antworten liefert das Buch Klarheit inmitten von Komplexität - im Zusammenspiel von Identität, Werten, Strategie, Technologie, Wirtschaftlichkeit, Kultur und Verantwortung. Es zeigt, warum Zukunft nicht hingenommen werden sollte, sondern 
 gestaltet
 wird und warum gerade jetzt menschliche Urteilskraft wichtiger ist als je zuvor.
 
 Ein Buch für alle, die KI nicht fürchten oder verklären, sondern 
 bewusst, verantwortungsvoll und wirksam einsetzen wollen.

Der Zukunftskompass für Menschen, Organisationen und Gesellschaft

Relevanz im KI-Zeitalter

'Clever and twisty' Jackie Kabler'I loved this intriguingly unique and dark tale. It has everything I need as a reader' ¿¿¿¿¿An unmissable psychological dark academia thriller: Saltburnmeets Lucy Clarke's The HikeWHO WILL BE THE FIRST TO BREAK?Tess enters the prestigious and exclusive Ravensthorpe Writing College with dreams of literary greatness, but soon discovers that ambition comes at a cost.Drawn into a tight-knit group with fellow writers Ethan, Theo, and Jaz, Tess's world is upended when their charismatic tutor is found dead. Believing someone in their circle is responsible, Tess flees the elite literary world and abandons the future she once craved.Three years later, an enigmatic invitation to walk the Camino de Santiago offers Tess a chance to uncover the truth. Reunited with her former friends, including Ethan, now a literary star, Tess realises the past isn't finished with her. Someone knows what really happened that night, and they'll do anything to keep it buried.Readers love The Pact:'A dark and twisty story of the consequences of toxic ambition that will keep you guessing until the very end' Kayte Nunn'Written with an effervescent, irreverent humour, this mystery thriller is also rich in twists and shocks' Morning Star'This quirky and unpredictable suspense is as twisty as Spain's Camino de Santiago!' Allie Reynolds'The path to Santiago is never straight - and neither is the truth in this gripping, twist-filled murder mystery' Donna M Cameron'Pacy, twisty and layered revenge tale' Joanna Barnard'Beautiful scenery, well plotted secrets and a pace that is conducive to losing your entire day' ¿¿¿¿¿

The Pact

In today's tech-infused workplace, human creativity is the key to public relations writing that will set you apart from the crowd. Effective PR writing goes beyond templates and traditional techniques to focus on purposeful messages that build trust, foster human relationships, and resonate across diverse audiences. Using AI as a coworker can speed execution and assist with editing, but you are still in charge of the uniquely human elements of empathy, storytelling, and judgment. From press releases to modern AI-powered skills, this hands-on guide gets you writing from day one, crafting clear, strategic, and persuasive content tailored for specific platforms. A pantry of "What" and "How" essentials includes: -How PR campaigns work -Giving and receiving writing feedback -AP style tips and helpful AI terms -Writing SMART Objectives &gt;Learn to find your creative voice by optimizing copy for different platforms, leveraging keywords, and growing your confidence, creativity, and adaptability. Whether you're writing press releases, pitches, and fact sheets or perfecting social media copy, long-form pieces, or speeches, your human-centered skills make you the problem-solver for any team. Become one of today's PR leaders by crafting meaningful messages that truly engage with audiences. This book shows you how!

The PR Writing Workshop

Are you a sage on the stage--or a guide on the side? Good leaders are one. Great leaders are both.In a market crowded with books about how to tell your story better, Winning Without Persuading offers a breakthrough approach: leadership storytelling built on uncovering the hidden stories that change everything. Esther Choy turns conventional business storytelling on its head, showing that the real power of story in leadership isn't only about spotlighting yourself--it's also about uncovering the overlooked moments, the unseen truths, and the stories waiting inside others that can elevate teams, energize cultures, and drive transformational outcomes.At the heart of Choy's approach is what she calls the T² principle: Transaction × Transformation. Storytelling begins with a goal--to win trust, inspire change, or unlock new opportunities--but its real power lies in what follows. As leaders shift how they see their work, their teams, and themselves, they become more attuned to the hidden stories around them, the unspoken insights that, once surfaced, can reshape everything. Story facilitation isn't just about telling better stories. It's about building a new way of seeing, connecting, and leading

Are you a sage on the stage---or a guide on the side?  Good leaders are one. Great leaders are both.

A New Framework for Leading with Curiosity and Story Discovery

Winning Without Persuading

Nur ein glücklicher Mitarbeiter ist ein guter Mitarbeiter
Das WORKBOOK für Kulturwandel und bessere Kommunikation in Unternehmen

Sie haben ein gutes Produkt, eine exzellente Vertriebsstrategie und langjährige zufriedene Kunden? Dennoch haben Sie das Gefühl, dass mit mehr Engagement viel mehr möglich wäre...?
Sie liegen richtig! Es ist mehr möglich!

Sie wünschen sich
¿ bessere Projektergebnisse?
¿ mehr Motivation?
¿ geringere Fehlzeiten?
¿ mehr Innovation?
¿ weniger Fluktuation?

Durch Mitarbeiter-Zufriedenheit erfolgreicher, kreativer und innovativer werden

Zufriedene Mitarbeiter geben nicht nur mit Freude ihr Bestes, sie sind auch leistungsfähiger, lösungsorientierter, kreativer und innovativer. Gleichzeitig sind sie belastbarer, seltener krank und sorgen für mehr Wachstum in Ihrem Unternehmen. Das ist inzwischen wissenschaftlich bestätigt.

Dieses Workbook liefert wertvolle und direkt anwendbare Übungen und Impulse aus den Bereichen Kulturwandel, Kommunikation, Resilienz, Stärken stärken, Potenzialentfaltung, Intrinsische Motivation, Psychologisches Wohlbefinden, Positives Management und viele mehr.

Das WORKBOOK für Kulturwandel und bessere Kommunikation in Unternehmen

Wachstum durch Wohlbefinden

Princeton Classics

“[An] extraordinary book.”—Brian Eno • “One of the best books about the U.S.S.R. in its late stage.”—Alexei Navalny, from Patriot: A Memoir • “Not just history, but a pleasure to read, a true work of art.”—Slavoj Žižek • “Extraordinary and brilliant.”—Adam Curtis, director of HyperNormalisation A fascinating exploration of “hypernormalization” in a political system that seemed powerful and eternal—even when it was on the verge of collapse Soviet socialism was based on paradoxes that were revealed by the peculiar experience of its collapse. To the people who lived in that system the collapse seemed both completely unexpected and completely unsurprising. At the moment of collapse it suddenly became obvious that Soviet life had always seemed simultaneously eternal and stagnating, vigorous and ailing, bleak and full of promise. Although these characteristics may appear mutually exclusive, in fact they were mutually constitutive. This book explores the paradoxes of Soviet life during the period of "late socialism" (1960s-1980s) through the eyes of the last Soviet generation. Focusing on the major transformation of the 1950s at the level of discourse, ideology, language, and ritual, Alexei Yurchak traces the emergence of multiple unanticipated meanings, communities, relations, ideals, and pursuits that this transformation subsequently enabled. His historical, anthropological, and linguistic analysis draws on rich ethnographic material from Late Socialism and the post-Soviet period. The model of Soviet socialism that emerges provides an alternative to binary accounts that describe that system as a dichotomy of official culture and unofficial culture, the state and the people, public self and private self, truth and lie—and ignore the crucial fact that, for many Soviet citizens, the fundamental values, ideals, and realities of socialism were genuinely important, although they routinely transgressed and reinterpreted the norms and rules of the socialist state.

The Last Soviet Generation

Everything Was Forever, Until It Was No More

An urgent and clear-eyed look at the battle over reproductive control in our tipping-point moment—and how to forge a path forward. Birth control, which includes contraception, abortion access and more, has not only enabled women to enter civic life in significant numbers for the first time, but it has also expanded our democracy and grown our economy. While many embrace these changes, which aim to share the nation’s economic bounty among all Americans, those who see themselves as benefiting from the old hierarchies do not. They resist this progress with divisive rhetoric condemning “woke”-ness in anything they find threatening. In The Real Domestic Product, fertility researcher Elizabeth Gregory argues that our battles over abortion and LGBTQ bans and pronatalism are economic at base—that conservatives seek to push women out of civic life through forced childbearing. Their goal? To maintain their discount on domestic labor and a steady supply of low-wage workers. But, she contends, this shortsighted approach overlooks the huge benefits that a caring democracy can engender for our economy and for our fragile planet. By connecting the dots among fertility patterns, economics, climate change, equitable work, expanding longevity, and the rising status of formerly excluded groups, the author counters reactionary narratives, adding depth and perspective to the incomplete national conversations we’ve had to date. Never more urgently needed, The Real Domestic Product envisions the way forward to an economy of care for our planet and our people.

An urgent and clear-eyed look at the battle over reproductive control in our tipping-point moment—and how to forge a path forward. Birth control, which includes contraception, abortion access and more, has not only enabled women to enter civic life in significant numbers for the first time, but it has also expanded our democracy and grown our economy. While many embrace these changes, which aim to share the nation’s economic bounty among all Americans, those who see themselves as benefiting from the old hierarchies do not. They resist this progress with divisive rhetoric condemning “woke”-ness in anything they find threatening. In The Real Domestic Product, fertility researcher Elizabeth Gregory argues that our battles over abortion and LGBTQ bans and pronatalism are economic at base—that conservatives seek to push women out of civic life through forced childbearing. Their goal? To maintain their discount on domestic labor and a steady supply of low-wage workers. But, she contends, this shortsighted approach overlooks the huge benefits that a caring democracy can engender for our economy and for our fragile planet. By connecting the dots among fertility patterns, economics, climate change, equitable work, expanding longevity, and the rising status of formerly excluded groups, the author counters reactionary narratives, adding depth and perspective to the incomplete national conversations we’ve had to date. Never more urgently needed, The Real Domestic Product envisions the way forward to an economy of care for our planet and our people.

How Birth Control Built Equality (and Why the Future of the Economy and the Planet Depends on It)

The Real Domestic Product

A clever, funny picture book about one of life’s most important skills: the art of saying sorry. &nbsp; &nbsp; Sammy is in trouble. He’s stuck in his room (on his mum’s birthday!) writing sorry letters for things he shouldn’t have done. But what exactly has Sammy done? &nbsp; &nbsp; Told entirely through Sammy’s letters, this inventive and laugh-out-loud story gradually reveals the chaos behind his well-meaning plan. As one apology letter leads to another, the story of Sammy’s robot-related adventure unfolds . . . &nbsp; &nbsp; But the big question is will Sammy make it out of his room in time to celebrate his mum’s birthday? And what’s going on with all the robots?&nbsp; &nbsp; A fresh take on one of life’s essential lessons, Sorry, Sammy combines laugh-out-loud humour with a heartfelt message about making things right.&nbsp;

Sorry, Sammy

A NEW YORK TIMES BESTSELLER NAMED A MOST ANTICIPATED BOOK OF 2026 BY NEW YORK TIMES, THE NEW YORKER, PEOPLE, TIME, HARPER'S BAZAAR, OPRAH DAILY, AND VULTURE “Groff is one of this country’s most successful and versatile literary figures.”—New York Times “Required reading.”—Los Angeles Times “A knockout.”—Minnesota Star Tribune A stunning, fierce collection from a master of the short story and one of the most important writers of our time Read alone, each story in Lauren Groff’s electric collection is an individual triumph, bold, agile, and packed with power. Read together, they hum in exhilarating resonance. Ranging from the 1950s to the present day and moving across age, class, and region -- from New England to Florida to California -- these nine stories reflect and expand upon a shared theme: the ceaseless battle between humans’ dark and light angels. “In every human there is both an animal and a god wrestling unto death,“ one character tells us. Among those we see caught in this match are a young woman suddenly responsible for her disabled sibling, a hot-tempered high school swimmer in need of an adult, a mother blinded by the loss of her family, and a banking scion endowed with a different kind of inheritance. Motivated by love, impeded by the double edges of other peoples’ good intentions, they try to do the right thing for as long as they can. Precise, surprising, and provocative, anchored by profound insight into human nature, Brawler reveals the repeated, sometimes heartbreaking turning points between love and fear, compassion and violence, reason and instinct, altruism and what it takes to survive.

“Groff is one of this country’s most successful and versatile literary figures.”—New York Times “Required reading.”—LA Times “A knockout.”—Minnesota Star Tribune “Wallops its reader with ferocious honesty and searing emotional force.”—Boston Globe A stunning, fierce collection from a master of the short story and one of the most important writers of our time Read alone, each story in Lauren Groff’s electric collection is an individual triumph, bold, agile, and packed with power. Read together, they hum in exhilarating resonance. Ranging from the 1950s to the present day and moving across age, class, and region -- from New England to Florida to California -- these nine stories reflect and expand upon a shared theme: the ceaseless battle between humans’ dark and light angels. “In every human there is both an animal and a god wrestling unto death,“ one character tells us. Among those we see caught in this match are a young woman suddenly responsible for her disabled sibling, a hot-tempered high school swimmer in need of an adult, a mother blinded by the loss of her family, and a banking scion endowed with a different kind of inheritance. Motivated by love, impeded by the double edges of other peoples’ good intentions, they try to do the right thing for as long as they can. Precise, surprising, and provocative, anchored by profound insight into human nature, Brawler reveals the repeated, sometimes heartbreaking turning points between love and fear, compassion and violence, reason and instinct, altruism and what it takes to survive.

Stories

Brawler

DISCOVER OVER 150 VALUABLE STRATEGIES TO MASTER B2B MARKETING WITH THIS EXTENSIVE HOW-TO GUIDE 150+ More Best Practices for B2B Marketing Success, a follow-up to&nbsp;250+ Best Practices for B2B Marketing Success,&nbsp;is a step-by-step guide to becoming a leading B2B marketing professional. Alexander Kesler, a seasoned marketing practitioner and thought leader, wrote this book as the ultimate resource for every level of B2B professional, from those taking their first steps into the B2B marketing world to the most experienced marketers. 150+ More Best Practices for B2B Marketing Success&nbsp;synthesizes best practices that can take years to learn into an easy-to-understand (and easy-to-implement) guide. The information in this book is proven, ready-to-use, and contains steps that most marketers can apply right away—on everything from crafting content to measuring its effectiveness at the campaign’s end. Short and to the point, marketers can apply the advice presented here at any point in their career, from college to the boardroom, for any business.&nbsp;Each practice is broken down into an easily digestible snapshot that lays out the most effective ways to implement each strategy. If you are a digital marketing or business leader who grapples with the problems and challenges of today’s multi-faceted and ever-evolving industry, 150+ More Best Practices for B2B Marketing Success&nbsp;will help you implement proven strategies into your own B2B marketing initiatives with accomplished ease.

Next-Level Strategies

150+ Best Practices for B2B Marketing Success

Human Writing in the Age of AI
Write Like a Human is a clear-eyed guide to working with AI without surrendering judgment, voice, or meaning. It's a guide for substack creators and others with newsletters on Ghost, Beehiive and behind for how to get better results from their writing.
Machines can generate fluent text at scale. What they cannot generate is responsibility for what is said, why it is said, or who it is for. As large language models become embedded in everyday writing, from emails and essays to newsletters and books, the risk is not that humans will stop writing, but that writing will become interchangeable, unaccountable, and hollow. Thought leadership can't be turned over to robots.
This book argues for a practical ethics of human authorship in an AI-saturated world. Not an anti-technology manifesto, and not a prompt handbook, but a framework for using AI as a tool without allowing it to flatten voice, distort intent, or replace judgment. It examines what AI is good at, what it is not, and where responsibility must remain human: deciding what matters, what is true enough to publish, and what a writer is willing to stand behind.
Write Like a Human is for writers, founders, executives, and public thinkers who want to publish clearly and consistently while maintaining intellectual and ethical integrity. It offers principles, boundaries, and working practices for writing withAI rather than being written by it.
In a culture where text is abundant and meaning is scarce, the future of writing will not belong to those who produce the most words, but to those who retain voice, judgment, and trust. This book shows how to do that deliberately, responsibly, and in public.

A Practical Ethics for Working With AI Without Losing Your Voice

Write Like a Human

Write Irresistible Books That Readers Devour

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