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Produkt vom BFSG ausgenommen: Hersteller ist Kleinstunternehmen

Acción empresarial

Patricia González

Transforma tu pequeña empresa en una gran institución

El manual para poner manos a la obra

These leadership lessons work for leaders at every level when everything goes wrong, from the doctor who saved lives after the 9/11 attacks, in war-torn Ukraine, and on the NFL sidelines. Dr. Thom Mayer doesn’t just talk about leadership: he lives it in the world’s most high-stakes situations. From commanding the 9/11 Pentagon rescue operation to rushing onto NFL fields during medical emergencies to training doctors in war-torn Ukraine, Mayer has learned that leadership isn’t about titles or positions. It’s about action. In this practical guide, Mayer reveals eleven provocative principles that flip conventional leadership wisdom: “Leadership is worthless . . . but leading is priceless.” “Power is worthless . . . but influence is priceless.” “Success is worthless . . . but failure is priceless.” Through gripping stories from the Pentagon’s smoking corridors, NFL sidelines, and Ukrainian hospitals, he shows how real leaders emerge not from corner offices but from moments of crisis when someone must step up and act. Whether readers are managing a team, raising a family, or facing a crossroads, Mayer’s hard-won insights will transform how readers think about influence, teamwork, and making decisions under pressure. This isn’t theoretical leadership. Mayer offers battle-tested wisdom from someone who has led when lives hung in the balance.

These leadership lessons work for leaders at every level when everything goes wrong, from the doctor who saved lives after the 9/11 attacks, in war-torn Ukraine, and on the NFL sidelines. Dr. Thom Mayer doesn’t just talk about leadership: he lives it in the world’s most high-stakes situations. From commanding the 9/11 Pentagon rescue operation to rushing onto NFL fields during medical emergencies to training doctors in war-torn Ukraine, Mayer has learned that leadership isn’t about titles or positions. It’s about action. In this practical guide, Mayer reveals eleven provocative principles that flip conventional leadership wisdom: “Leadership is worthless . . . but leading is priceless.” “Power is worthless . . . but influence is priceless.” “Success is worthless . . . but failure is priceless.” Through gripping stories from the Pentagon’s smoking corridors, NFL sidelines, and Ukrainian hospitals, he shows how real leaders emerge not from corner offices but from moments of crisis when someone must step up and act. Whether readers are managing a team, raising a family, or facing a crossroads, Mayer’s hard-won insights will transform how readers think about influence, teamwork, and making decisions under pressure. This isn’t theoretical leadership. Mayer offers battle-tested wisdom from someone who has led when lives hung in the balance.

What I Learned from 9/11, the NFL, and Ukraine

Leadership Is Worthless…But Leading Is Priceless

The persistent underrepresentation of women in executive roles remains a critical issue in contemporary organizations, particularly when intersecting with motherhood. Despite growing awareness and institutional commitments to gender equality, female leaders continue to encounter systemic barriers that hinder their career progression, especially when navigating family planning decisions. The “career-motherhood dilemma,” the tension between professional advancement and the desire to become a mother, is a complex challenge shaped by sociocultural expectations, organizational practices, and internalized pressures.
 
 Through qualitative interviews with women in top executive roles – specifically CEOs and CFOs, this volume explores the role of leadership and motherhood, investigating the factors that influence the decision to become a mother and how this decision interacts with career trajectories. This book enriches the understanding of female leadership by shedding light on how motherhood shapes career trajectories at the executive level.
 
 By amplifying the experiences of female leaders, it offers both theoretical contributions and practical implications – calling for more inclusive organizational norms and providing actionable insights for policymakers and firms aiming to support women in balancing leadership and motherhood without compromising career advancement.
 Barbara Sveva Magnanelli
 is Associate Professor of Accounting and Management at John Cabot University and former Chair of the Department of Business Administration. She teaches Accounting, Financial Statement Analysis, and Corporate Governance. Her research focuses on corporate governance, gender diversity, financial fraud, and female leadership. She publishes in leading journals and presents at major conferences.
 Elisa Raoli
 is Assistant Professor at Catholic University of Milan, teaching financial accounting and corporate reporting. She held positions at LUISS and George Washington University. Her research focuses on financial accounting, corporate governance, earnings management, and international standards. She publishes widely and is ASN-qualified Associate Professor in Italy.

The persistent underrepresentation of women in executive roles remains a critical issue in contemporary organizations, particularly when intersecting with motherhood. Despite growing awareness and institutional commitments to gender equality, female leaders continue to encounter systemic barriers that hinder their career progression, especially when navigating family planning decisions. The “career-motherhood dilemma,” the tension between professional advancement and the desire to become a mother, is a complex challenge shaped by sociocultural expectations, organizational practices, and internalized pressures.Through qualitative interviews with women in top executive roles – specifically CEOs and CFOs, this volume explores the role of leadership and motherhood, investigating the factors that influence the decision to become a mother and how this decision interacts with career trajectories. This book enriches the understanding of female leadership by shedding light on how motherhood shapes career trajectories at the executive level.By amplifying the experiences of female leaders, it offers both theoretical contributions and practical implications – calling for more inclusive organizational norms and providing actionable insights for policymakers and firms aiming to support women in balancing leadership and motherhood without compromising career advancement.

Navigating Careers at the Top

Female Leadership and Motherhood

Raúl Arguelles

50 consejos con ejemplos prácticos. Más de 250 recursos para desarrollar todo tu potencial

Liderazgo que conecta

Redefining Leadership for a High-Speed, High-Stakes World

The Six-in-One CEO

Gerson Rivas

Daniel Cubillo

Marketing para conseguir empleo

Mercamorfosis

At the heart of strategic management is the definition of a company’s business unit strategy, which is supported by corporate portfolio management. While the concept of corporate portfolio management, its role within the strategic management process, as well as the corresponding corporate portfolio instruments have been extensively addressed by literature, the communication of corporate portfolio information towards a company's shareholders and other stakeholders has not received in depth research attention yet. This book offers an innovative research approach by creating a concept for corporate portfolio communication including its dimensions, extent and communication, based on which stock market and behavioral CEO antecedents are investigated.

At the heart of strategic management is the definition of a company’s business unit strategy, which is supported by corporate portfolio management. While the concept of corporate portfolio management, its role within the strategic management process, as well as the corresponding corporate portfolio instruments have been extensively addressed by literature, the communication of corporate portfolio information towards a company's shareholders and other stakeholders has not received in depth research attention yet. This book offers an innovative research approach by creating a concept for corporate portfolio communication including its dimensions, extent and communication, based on which stock market and behavioral CEO antecedents are investigated.

Dimensions and Antecedents of its Extent

Corporate Portfolio Communication

*NEW YORK TIMES BESTSELLER* As seen in The Financial Times Business Books of the Month "If you work, and you talk, you need this book." - Jefferson Fisher, bestselling author of 'The Next Conversation' From the creator of AdviceWithErin, the 'internet's big sister' for your career, comes the straight-talking guide to what to say at work-and how to say it with confidence. You know that moment. You're in an interview, on a Zoom, or sitting in a meeting. Someone says, "Tell me about yourself." And your mind goes blank. What are they really asking? Why does everyone else seem to know the rules? And why didn't anyone teach us this? Erin McGoff is here to do just that. In The Secret Language of Work, Erin shares her signature, customisable scripts to help you handle the moments that matter most, from interviews and salary negotiations to setting boundaries, speaking up in meetings, navigating office politics and advocating for yourself. You'll learn exactly what to say, word for word, so you can stop second-guessing and start showing up with clarity. Learning how to say the right words, in the right order, in the right way, at the right time, is an art that too few people are taught. But communication is the ultimate career advantage. And it's a skill you can learn. With Erin's practical advice and no-nonsense scripts, you'll master the secret language of work, build real confidence, and create the career you deserve.

Hyper-Helpful Scripts for Every Situation

The Secret Language of Work

Gustavo Nicastro

De la idea a la empresa

“On my business card, I am a corporate president. In my mind, I am a game developer. But in my heart, I am a gamer.” —Satoru Iwata THE USA TODAY BESTSELLER “A book that anyone who cares about gaming should own and read.” —Forbes In this motivational collection, Satoru Iwata addresses diverse subjects such as locating bottlenecks, how success breeds resistance to change, and why programmers should never say no. Drawn from the “Iwata Asks” series of interviews with key contributors to Nintendo games and hardware, and featuring conversations with renowned Mario franchise creator Shigeru Miyamoto and creator of EarthBound Shigesato Itoi, Ask Iwata offers game fans and business leaders an insight into the leadership, development, and design philosophies of one of the most beloved figures in gaming history.

Words of Wisdom from Satoru Iwata, Nintendo's Legendary CEO

Ask Iwata

For the first time ever, one of the world's most iconic business leaders shares the story of his remarkable life and career.Ken Chenault has lived his life at the confluence of the historical forces that have shaped modern America, keenly aware of both the burdens of its past and the dynamic potential of its future. Born in 1951, when segregation was still inscribed in the laws of the land, he ascended to the peak of corporate America over the course of the next fifty years. In his thoughtful and wide-ranging memoir, Chenault reflects on his personal journey, the mentors who shaped him, and his lifelong quest to realize his own potential and make a meaningful difference in people's lives. Equal to the Task is a classic American story for our times.After joining American Express, Chenault steadily worked his way up to the very top. He led the company for almost two decades, driving market-leading innovations, before stepping down and making another surprising life choice. Eschewing the more traditional roles for former CEOs, he joined a dynamic venture capital firm, seeking to help build enduring companies that leverage technology for both profit and purpose. Over the past years, he has continued to be a steady voice of moral clarity in the public and private sectors."In these pages, I share how I managed the opportunities and challenges encountered over the course of my life and career. In doing so, I hope to convey the values I hold most dear. Values passed down to me by my ancestors, my parents, my teachers, my heroes, and my mentors. These values have guided me throughout my journey, and I consider them pivotal to meeting these extraordinary times as my country wrestles with its own identity, its future, and its role in the 21st century."

For the first time ever, one of the world’s most iconic business leaders shares the story of his remarkable life and career.Ken Chenault has lived his life at the confluence of the historical forces that have shaped modern America, keenly aware of both the burdens of its past and the dynamic potential of its future. Born in 1951, when segregation was still inscribed in the laws of the land, he ascended to the peak of corporate America over the course of the next fifty years. In his thoughtful and wide-ranging memoir, Chenault reflects on his personal journey, the mentors who shaped him, and his lifelong quest to realize his own potential and make a meaningful difference in people’s lives. Equal to the Task is a classic American story for our times.After joining American Express, Chenault steadily worked his way up to the very top. He led the company for almost two decades, driving market-leading innovations, before stepping down and making another surprising life choice. Eschewing the more traditional roles for former CEOs, he joined a dynamic venture capital firm, seeking to help build enduring companies that leverage technology for both profit and purpose.&nbsp; Over the past years, he has continued to be a steady voice of moral clarity in the public and private sectors.“In these pages, I share how I managed the opportunities and challenges encountered over the course of my life and career. In doing so, I hope to convey the values I hold most dear. Values passed down to me by my ancestors, my parents, my teachers, my heroes, and my mentors. These values have guided me throughout my journey, and I consider them pivotal to meeting these extraordinary times as my country wrestles with its own identity, its future, and its role in the 21st century.”

A Leadership Memoir

Equal to the Task

Bestsellerautor Eric Ries zeigt, wie Unternehmen eine nachhaltige und zugleich florierende Zukunft gestalten können. Alle reden von Purpose, doch wie können Unternehmen profitabel arbeiten und zugleich menschliches Wohlergehen und langfristige Nachhaltigkeit fördern? Wie können sie sicherstellen, dass ihre Entwicklung nicht allein auf Gewinn abzielt, sondern immer auch zum Besseren für alle führt?Ries analysiert die negativen Auswirkungen kurzfristigen Denkens und bietet einen frischen Blick auf die Notwendigkeit von nachhaltiger Unternehmensführung, die Innovation und Vertrauen in den Mittelpunkt rückt. Mit exklusiven Einblicken in große Unternehmen wie Asana oder Airbnb sowie inspirierenden Geschichten von innovativen Aufsteigern wie Anthropic macht Ries deutlich, warum es sich lohnt, wenn Unternehmen auf Dauer erfolgreich, widerstandsfähig und gerecht sind.Ein unverzichtbarer Leitfaden für alle, die nicht nur Unternehmen aufbauen möchten, sondern auch eine positive Wirkung auf die Welt anstreben - für eine Wirtschaft, die auf Vertrauen und langfristiger Wertschöpfung basiert.

Eine Anleitung für die Wirtschaft von morgen | Vom Begründer der Lean-Startup-Methode

Incorruptible – Unternehmen zwischen Wachstum und Verantwortung

"INCREDIBLY USEFUL AND ENTERTAINING" - Rory Sutherland, Vice Chairman of Ogilvy and author of Alchemy "PUNCHY, WITTY, AND PROVOCATIVE" - Gillian Tett, Financial Times columnist and author of Anthro-Vision "FASCINATING AND INDISPENSIBLE" - Annie Duke, Decision strategist and author of Thinking in Bets and Quit ------------------------------------------------------ Even the smartest investors lose their minds - and their money. Why do investors chase AI stocks that bleed losses? Why do they ignore glaring opportunities hiding in plain sight? Why does the stock market fall after a football defeat, or rise on a sunny day? In The Madness of Markets, Professor Alex Edmans reveals how mood, emotion and social contagion lead even seasoned professionals to make irrational decisions. But their mistakes can become your advantage. Edmans uncovers how you can protect yourself from costly mishaps and capitalise when others misstep. You'll learn how to think sharper, invest smarter and recognise when the crowd has lost the plot. From one of the world's leading finance professors, this is a compelling guide to beating the market in a world that thinks fast, loud and wrong.

Why Smart Investors Make Crazy Decisions – And How to Exploit Them

The Madness of Markets

Transforma tu pequeña empresa en una gran institución

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