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Morimi T: The Tatami Time Machine Blues
(Nomad Edition)

The Tatami Time Machine Blues (Nomad Edition)

A Novel

This book is a history book documenting the CCS-Civil Communication Section - which was created by General Douglas MacAuthur during the occupation of WWII to improve communications in Japan. However, before they could work on improving the quality of communications they found they had to train the major communications companies in American Management. Ultimately this training led to the resurgence and later dominance of the Japanese electronics industry and Japan's economic miracle. Many of the teachings laid the foundation for what we call Lean and Six Sigma today. This book documents the genesis of the CCS and how three engineers helped get the Japanese economy by teaching American management and placing an emphasis on shop-floor leadership.

This book is a history book documenting the CCS-Civil Communication Section – which was created by General Douglas MacAuthur during the occupation of WWII to improve communications in Japan. However, before they could work on improving the quality of communications they found they had to train the major communications companies in American Management. Ultimately this training led to the resurgence and later dominance of the Japanese electronics industry and Japan’s economic miracle. Many of the teachings laid the foundation for what we call Lean and Six Sigma today. This book documents the genesis of the CCS and how three engineers helped get the Japanese economy by teaching American management and placing an emphasis on shop-floor leadership.

How Three Wise American Engineers Helped Create the Total Quality Revolution in Japan and Beyond

The Foundations of Lean Management

A BRAND NEW EDITION WITH AN UPDATED FOREWORD THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity? What makes us check our phones, open an app, or scroll a feed without even thinking? Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world's most engaging products. Introducing the groundbreaking Hook Model - Trigger ? Action ? Variable Reward ? Investment - Eyal uncovers how products from Apple, Twitter, Instagram and Google create lasting user habits and how you can ethically harness these principles to build products people love.Packed with cutting-edge behavioural science, case studies, and practical frameworks, Hooked is both a manual for product designers and a mirror for anyone curious about their own habits.'Hooked changed my life. It's essential reading for anyone who wants to better understand their actions and habits' Steven Bartlett, Diary of a CEO'Nir Eyal taught Silicon Valley how to design behaviour - and then reminded us to use that power responsibly; Mark Manson, Solved Podcast 'Our challenges go beyond technology; they stem from the internal discomfort that Nir Eyal's work helps us understand' Ali Abdaal, Deep Dive Podcast 'In Hooked, Nir Eyal shows the fine line between persuasion and coercion - and why ethical design matters more than ever' Jim O'Shaughnessy, Infinite Loops Podcast

How to Build Habit-Forming Products

Hooked

A history of the technology of supply-chain management from punch cards to neural nets, and how the ambiguity built into that technology helps companies and exploits workersSeeing Like a Supply Chain is a compelling investigation into the hidden networks that drive our global economy. Miriam Posner presents a blow-by-blow account of the technology of supply-chain management from punch cards to neural nets, revealing how the system's built-in ambiguity shields companies from accountability while exploiting workers.Drawing on more than a decade of research, Posner shows how computation converged with the growth of global trade to allow for a lightning-quick, astoundingly efficient supply chain that lets corporations source products without any notion of where their goods are actually being produced. At a time when multinational firms fear the reputational damage of human rights violations in the making of their products, the supply chain's shroud of vagueness is a feature, not a bug. Posner shows how this is technically accomplished-and how the strategic disavowal of information extends through every step of that chain.

The Hidden Life of Logistics

Seeing Like a Supply Chain

Anthem Environment and Sustainability Initiative

This textbook is designed to introduce the reader to important and emerging issues in contemporary environmental law, policy, economics, and science. It explains the roles and interactions of Congress, federal agencies, state governments, and the courts in protecting the environment and public health from pollution. Topics include common law; administrative law; the role of environmental impact assessments and endangered species protection; and the principal legislation and court decisions dealing with greenhouse gas emissions, conventional and toxic air pollution, water pollution, the control of toxic chemicals and hazardous waste, pollution prevention and primary accident prevention, and community right-to-know. The text also explores various alternatives to regulation and concludes with a brief treatise on sustainability. 
The evolving role of science and economics in legislative, regulatory, and judicial decision making is explored. The text analyzes pollution as an economic problem and a failure of markets, discusses the role of technological innovation and the concept of "dynamic" economic equilibrium, and evaluates economic incentives as an alternative or supplement to regulation. The book also provides an introduction to basic legal skills: how to read and understand judicial opinions, regulations, and statutes; how to discover the current state of the law in a specific area; and how to take action toward resolution of environmental problems. Throughout, the role of national and local politics in shaping and implementing environmental policy is acknowledged and evaluated.

Reclaiming the Environmental Agenda - Revised Edition

Environmental Law, Policy, and Economics

Uncover the psychological shortcuts that shape every decision you make - and learn how to use them in business. Voted #1 in the BBH World Cup of Advertising Books Winner of the Sales and Marketing Category at the Business Book Awards Before you can influence decisions, you need to understand what drives them. The Choice Factory is an essential read for anyone who wants to learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, behavioural science expert Richard Shotton investigates how our behaviour is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, he draws on evidence from academia, real-life ad campaigns and his own original research. Entertaining and highly accessible, The Choice Factory is made up of 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges. Shotton interviews some of the smartest and most influential thinkers in advertising, including Rory Sutherland, Lucy Jameson and Mark Earls. Covering everything from priming to the pratfall effect, charm pricing to the curse of knowledge, with The Choice Factory as your guide it has never been easier to apply the science of behavioural economics to marketing. 'Actionable, memorable and powerful' - Seth Godin, bestselling author of This is Marketing Now part of the Harriman House Essentials Collection, a series showcasing the very best of business and finance books.

Harriman House Essentials

The Choice Factory

A provocative exposé of how our attention, behavior, and desires have been co-opted by the “choice box”—a curated set of options that offer a false sense of agency while funneling us down pre-determined paths controlled by a select few Choice boxes are all around us, but chances are you’ve never noticed them. Every time you click on a recommended video, rate an Uber driver, run a Google search, or invest in your 401k, you may think you’re the one calling the shots—but in reality, you’re limited to making the choices that a corporation wants you to make. Today, structured decision-making governs our lives to such an extent that we hardly see it at all. But who designs these choices, and whose interests do they serve? In Choose Your Captivity, historian Eli Cook introduces readers to the choice architects who first built these boxes and trapped us inside—from the maze-building eugenicist who invented the multiple-choice test to the marketing gurus who sold off our supermarket shelves to a few ultra-processed food giants. In less than a generation, architects like these have transformed a handful of online platforms into the richest businesses in the world. And by determining our options, controlling our actions, and even shaping our identities, they have laid the groundwork&nbsp;for the winner-takes-all game of digital capitalism that dominates us today. In a society built around the promise of free choice and personal responsibility, Cook argues, these hidden architects might just have the greatest power of all. A propulsive and vivid history, Choose Your Captivity opens readers’ eyes to the immense power of the choice box—and how to escape it.

A provocative exposé of how our attention, behavior, and desires have been co-opted by the “choice box”—a curated set of options that offer a false sense of agency while funneling us down pre-determined paths controlled by a select few Choice boxes are all around us, but chances are you’ve never noticed them. Every time you click on a recommended video, rate an Uber driver, run a Google search, or invest in your 401k, you may think you’re the one calling the shots—but in reality, you’re limited to making the choices that a corporation wants you to make. Today, structured decision-making governs our lives to such an extent that we hardly see it at all. But who designs these choices, and whose interests do they serve? In Choose Your Own Captivity, historian Eli Cook introduces readers to the choice architects who first built these boxes and trapped us inside—from the maze-building eugenicist who invented the multiple-choice test to the marketing gurus who sold off our supermarket shelves to a few ultra-processed food giants. In less than a generation, architects like these have transformed a handful of online platforms into the richest businesses in the world. And by determining our options, controlling our actions, and even shaping our identities, they have laid the groundwork&nbsp;for the winner-takes-all game of digital capitalism that dominates us today. In a society built around the promise of free choice and personal responsibility, Cook argues, these hidden architects might just have the greatest power of all. A propulsive and vivid history, Choose Your Own Captivity opens readers’ eyes to the immense power of the choice box—and how to escape it.

How Corporations Built Our Choices and Sold Our Freedom

Choose Your Captivity

'Of course I'm starting my screenplay. I'm just going to Hoover the stairs first.'If you are at all interested in the nuts and bolts of story-telling and the curious workings of the entertainment industry, then this is the most informative, inspiring and funniest book on writing you will ever read, by someone who's been nominated for every showbiz award going (and then lost them all).Covering four decades in an ever-changing industry, John O'Farrell shares his writing journey from unsolicited radio sketches to huge Broadway musicals, crafting stories that have made people laugh, cry or sneak out to the pub in the interval. Here he reveals the inside secrets of every genre from sketches to sitcoms, novels to screenplays - as John kept swapping industries just before they noticed the missing Post-It Notes.Maybe If I Changed The Font? is packed with invaluable advice on structure, character, theme as well as guidance on how to get your work read by professionals and produced to great acclaim from millions - or maybe just several members of your family - you never know which way it's going to go. But you must read this book before you start - it's the perfect avoidance.'The most honest book about writing I have ever read' William Shakespeare

Some Things I Learned Writing Every Genre Except Poetry and Panto

Maybe If I Changed The Font?

A cult masterpiece and darkly comic tale of survival on the high seas by an enigmatic bestselling author believed to have inspired Roberto Bolaño’s 2666 A Penguin Classic Stateless and stranded after he loses his passport, sailor Gerald Gales flees arrest and persecution across Europe, until he finally finds work on the Yorikke, a decrepit “death ship” bound for destruction. Condemned to stoke the furnaces, Gales must navigate a labyrinth of surreal rules and the brutal realities of life at sea if he is to make it out alive. First published in 1926 and thought to bear the traces of the mysterious author B. Traven’s own experience of migrating to Mexico, The Death Ship is a darkly absurd, raging tale about what it takes to survive when life is cheap. Penguin Classics is the leading publisher of classic literature in the English-speaking world, representing a global bookshelf of the best works throughout history and across genres and disciplines. Readers trust the series to provide authoritative texts enhanced by introductions and notes by distinguished scholars and contemporary authors, as well as up-to-date translations by award-winning translators.

A cult masterpiece and darkly comic tale of survival on the high seas by an enigmatic bestselling author believed to have inspired Roberto Bolaño’s 2666 A Penguin Classic Stateless and stranded after he loses his passport, sailor Gerald Gales flees arrest and persecution across Europe, until he finally finds work on the Yorikke, a decrepit “death ship” bound for destruction. Condemned to stoke the furnaces, Gales must navigate a labyrinth of surreal rules and the brutal realities of life at sea if he is to make it out alive. First published in 1926 and thought to bear the traces of the mysterious author B. Traven’s own experience of migrating to Mexico, The Death Ship is a darkly absurd, raging tale about what it takes to survive when life is cheap. Penguin Classics is the leading publisher of classic literature in the English-speaking world, representing a global bookshelf of the best works throughout history and across genres and disciplines. Readers trust the series to provide authoritative texts enhanced by introductions and notes by distinguished scholars and contemporary authors, as well as up-to-date translations by award-winning translators.

The Death Ship

Visionary marketing insider, Christian Muche, Founder of the annual Possible conference, has built his career by turning bold ideas into transformative platforms that shape industries and inspire global audiences. In The Future Possible, Christian shares the latest groundbreaking innovation at the intersection of marketing and technology so that businesses of all types can learn what is needed to succeed over the coming decades.The key themes include: <ul><li>Trust as the primary currency (earned, measured, defended).</li><li>Moments as the flywheel that turns attention into adoption.</li><li>Networks as the distribution logic for ideas, products, and reputation.</li></ul>This is the playbook to building trust-first brands that travel across markets and media. Chapters include executive frameworks that leaders can apply immediately, and a clear way to lead through AI acceleration, cultural volatility, and the post-attention economy without whiplash.

The platform-backed blueprint for building the next generation of market-leading brands.

Leadership, Human Connection, and Creating What Comes Next

The Future Possible

Two of the world's leading researchers on behavior and decision-making join forces to equip readers with the knowledge, tools, and techniques to live our best, most human lives in an age of machines. “The real problem of humanity is the following: We have Paleolithic emotions, medieval institutions and godlike technology. And it is terrifically dangerous.” —E.O WilsonOur choices and experience of the world are increasingly shaped by powerful interests and godlike technology. Somebody else is deciding what ‘good’ choices look like—and often that means good for them, not for you. From the social media apps hijacking your attention and algorithms quietly curating your reality, to the markets profiting from confusion and AI systems slowly eroding your thinking: your choices are shaped by people who understand your psychology better than you do, and use that knowledge for their own ends. Against this backdrop, it is easy to feel diminished and 'done to'.This book is about fighting back—individually and collectively—and becoming the best of ourselves. Becoming super-humans. Drawing on over 1,000 experiments run across more than 70 countries, Halpern and Costa show how you can boost your own agency and decision-making, how we can upgrade our systems and institutions so that it is easier for everyone to choose well, and how we can shape AI so that it amplifies human capability rather than replacing it.Super-Human ultimately asks us to make the biggest choice of all: in an age when machines can think, decide and even feel on our behalf—what kind of humans do we want to be? <ul><li>Human. Reclaiming agency and becoming a better decision-maker (Chapters 1-3). Understanding how human attention and sense-making works, so that we can self-guide, rather than be hacked by others - and more effectively turn our intentions into action.</li><li>Supra-human. Building systems that support us to choose well together. (Chapters 4-7). Humans are social creatures, who think aloud and together. It's a feature not a fault. Social networks, markets and institutions strongly enable us to achieve things we could never do alone, but also operate as ‘supra-human’ influences on our behavior. Yet individually and collectively we have power to channel and shape them too - more power than we realize</li><li>Super-human. Shaping the technology that will shape us. (Chapter 8) AI could be the ultimate ‘bicycle of the mind’, but it can also become a crutch rather than a coach. It poses opportunity and challenge - to boost our capabilities to superhuman levels, or to become our inadvertent master.</li><li>Future-human. What kind of humans do we ultimately want to be? (Conclusion) Our minds today have been shaped by the technologies and institutions of our ancestors, in ways they could not have anticipated. We can make choices that will alter our minds and those that follow: what shall we choose?</li></ul>

Two of the world's leading researchers on behavior and decision-making join forces to equip readers with the knowledge, tools, and techniques to live our best, most human lives in an age of machines. “The real problem of humanity is the following: We have Paleolithic emotions, medieval institutions and godlike technology. And it is terrifically dangerous.” —E.O WilsonOur choices and experience of the world are increasingly shaped by powerful interests and godlike technology. Somebody else is deciding what ‘good’ choices look like—and often that means good for them, not for you. From the social media apps hijacking your attention and algorithms quietly curating your reality, to the markets profiting from confusion and AI systems slowly eroding your thinking: your choices are shaped by people who understand your psychology better than you do, and use that knowledge for their own ends. Against this backdrop, it is easy to feel diminished and 'done to'.This book is about fighting back—individually and collectively—and becoming the best of ourselves. Becoming superhumans. Drawing on over 1,000 experiments run across more than 70 countries, Halpern and Costa show how you can boost your own agency and decision-making, how we can upgrade our systems and institutions so that it is easier for everyone to choose well, and how we can shape AI so that it amplifies human capability rather than replacing it.Superhuman ultimately asks us to make the biggest choice of all: in an age when machines can think, decide and even feel on our behalf—what kind of humans do we want to be? <ul><li>Human. Reclaiming agency and becoming a better decision-maker (Chapters 1-3). Understanding how human attention and sense-making works, so that we can self-guide, rather than be hacked by others - and more effectively turn our intentions into action.</li><li>Supra-human. Building systems that support us to choose well together. (Chapters 4-7). Humans are social creatures, who think aloud and together. It's a feature not a fault. Social networks, markets and institutions strongly enable us to achieve things we could never do alone, but also operate as ‘supra-human’ influences on our behavior. Yet individually and collectively we have power to channel and shape them too - more power than we realize</li><li>Super-human. Shaping the technology that will shape us. (Chapter 8) AI could be the ultimate ‘bicycle of the mind’, but it can also become a crutch rather than a coach. It poses opportunity and challenge - to boost our capabilities to superhuman levels, or to become our inadvertent master.</li><li>Future-human. What kind of humans do we ultimately want to be? (Conclusion) Our minds today have been shaped by the technologies and institutions of our ancestors, in ways they could not have anticipated. We can make choices that will alter our minds and those that follow: what shall we choose?</li></ul>

Reclaiming Our Power to Choose and Shape the Future

Superhuman

A dazzling exploration of the phenomenon of prediction betting markets that asks: what happens when democracy becomes another commodity? For many, Donald Trump's decisive election victory over Kamala Harris in 2024 was a shock. Traditional polls had the race on a razor's edge. But, for those with eyes on prediction betting markets, a very different story was being told. In recent years, prediction markets have swept the world, fundamentally changing the nature of the gambling market, and making their youthful pioneers billionaires. Posed as binary 'Yes/No' questions about future events, prediction bets allow any difference of opinion - whether on politics, wars, assassinations or popular culture - to be financialised. But are these markets really a new phenomenon? What does it mean when markets get closer to the truth than the institutions we built to protect us? And what happens when those tasked with safeguarding democracy possess financial stakes in its volatility? From Renaissance Rome, where merchants wagered on papal conclaves, through London coffee house gossip during the Napoleonic Wars, to the Pentagon's ill-fated terrorism futures exchange, The Big Bet describes the full five-hundred-year arc of a permissive regime which no one designed and no one voted for. Drawing on deep expertise, Michael Auerbach examines how these markets are changing our world, and what they mean for the future of our democratic self-governance. Because they are not an anomaly - they are the logical endpoint of a society that has applied market capitalism to every aspect of life. And in a world when everything is a wager and nothing is off limits, knowing where the chips will fall matters more than ever.

Prediction Markets and the Future of Democracy

The Big Bet

Ford Madox Ford's great masterpiece exploring love and identity during the First World War, in a Penguin Classics edition with an introduction by Julian Barnes. A masterly novel of destruction and regeneration, Parade's End follows the story of aristocrat Christopher Tietjens as his world is shattered by the First World War. Tracing the psychological damage inflicted by battle, the collapse of England's secure Edwardian values - embodied in Christopher's wife, the beautiful, cruel socialite Sylvia - and the beginning of a new age, epitomized by the suffragette Valentine Wannop, Parade's End is an elegy for both the war dead and the passing of a way of life.'The finest English novel about the Great War' Malcolm Bradbury'The best novel by a British writer ... It is also the finest novel about the First World War. It is also the finest novel about the nature of British society' Anthony Burgess'There are not many English novels which deserve to be called great: Parade's End is one of them' W.H. Auden'The English prose masterpiece of the time' William Carlos Williams

One of the great works of fiction to emerge from World War I, featuring an introduction by Booker Prize winner Julian Barnes A Penguin Classic Consisting of four novels—Some Do Not . . ., No More Parades, A Man Could Stand Up,&nbsp;and The Last Post—Parade's End is the story of Christopher Tietjens and his journey from the secure world of Edwardian England into World War I and beyond. Both a portrait of a love triangle—among Tietjens; his beautiful and reckless wife, Sylvia; and the suffragette Valentine—and a depiction of life on the Western Front, Parade's End is one of the greatest fictional works of the twentieth century. Ranging from the drawing rooms of England to the trenches of France and moving between past and present, it is a haunting exploration of identity, loss, and memory.

Parade's End

The Tatami Time Machine Blues (Nomad Edition)

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