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Dr Henry Montrevia

The Money Mind

The Mistakes That Cost Millions

1. Why Smart People Make Foolish Financial Choices
2. The Invisible Scripts Behind Every Dollar Decision
3. Your Childhood Wallet: How Early Experiences Shape Lifelong Money Habits
4. The Casino in Your Head: Recognizing Cognitive Traps
5. Envy, Status, and the Trap of Keeping Score
6. The Strange Math of Getting Rich vs. Staying Rich
7. Time as the Quiet Multiplier
8. Tail Events and the Stories We Tell Ourselves About Success
9. The Hidden Price Tag of Every Investment
10. Margin of Safety in an Unpredictable World
11. Designing a Portfolio You Can Sleep With
12. Reasonable Beats Rational Every Time
13. The Freedom Dividend: What Money Is Really Buying
14. Lessons From Crashes: A Brief Tour of Financial Panics
15. Building a Personal Money Philosophy
16. Passing Wealth and Wisdom to the Next Generation
17. Writing Your Own Financial Story

Instant New York Times and USA Today Bestseller "Success—in anything, from fitness to business to investing—comes from discipline and patience, not chasing shortcuts. David Booth, who is a visionary and a great friend, reminds us that staying calm, loving the process, and focusing on what we can control is the real path to lasting results. This book is about building strength the smart way—over time." —Arnold Schwarzenegger, longtime Dimensional shareholder From one of the pioneers of index investing and a founder of factor investing comes a clear, calming, and empowering guide to building true wealth—rooted not in predictions, hacks, or market timing but in the science of how markets actually work. “Uncertainty isn’t something to fear—it’s where possibility lives.” —David Booth For more than 50 years, David Booth has been at the center of a monumental transformation in personal finance. As founder of Dimensional Fund Advisors, Booth has worked alongside Nobel laureates Gene Fama, Merton Miller, Myron Scholes, and Robert Merton, helping to transform investing from a game of speculation into a discipline grounded in evidence, diversification, and long-term thinking. In Stay Calm, he shares the lessons, mindset, and stories behind that revolution—and shows readers how to apply them in their own lives. In this accessible and engaging book, Booth explains why trying to pick stocks or predict the market’s next move is a losing game, and why trusting markets—not gurus—gives ordinary investors a powerful advantage. Drawing on decades of data and experience, he explores: <ul> <li>Why market prices reflect information faster than any individual can, and why this is good news for investors</li> </ul> <ul> <li>How to build a resilient, low-stress investment strategy using diversification, discipline, and patience</li> </ul> <ul> <li>How to avoid the emotional traps that cause investors to buy high, sell low, and miss long-term gains</li> </ul> <ul> <li>Why uncertainty is not a danger to be eliminated but a source of opportunity</li> </ul> <ul> <li>What “true wealth” really means—and how money can support a life of purpose, freedom, and meaning</li> </ul> Warm, wise, and refreshingly free of jargon, Stay Calm is both a practical guide to long-term investing and a philosophy for living with clarity and confidence. Whether you’re just starting out, rethinking your financial plan, or guiding others, this book will change the way you think about markets, risk, and what really matters.

Learn to Embrace Uncertainty in Investing and Life

Stay Calm

Adam Godwod

Finding Opportunity, Value, and Income Where You Already Are

The Wealth Around You

 Robert

A Practical Wealth System for the Age of AI

Think, Focus, Grow Rich

Most financial decisions are not really about money. They are about priorities, habits, emotions, relationships and the life we are trying to build.Drawing on nearly two decades of experience as a Chartered Financial Planner, Change by Planning explores the psychology behind everyday financial decisions and the behaviours that shape them.Through 365 short reflections, the author examines the thought processes behind spending, saving, planning, goal setting, confidence, uncertainty and change. Combining insights from personal finance, behavioural economics and everyday life, he encourages readers to think more intentionally about the choices they make and the future they want to create.Structured as a collection of daily reflections, each entry encourages readers to pause, think and take small practical steps towards greater financial confidence.Rather than offering quick fixes, investment tips or complex financial strategies, Change by Planning focuses on helping readers understand the process behind better decision-making. The result is a practical and thought-provoking guide to making more thoughtful choices about money, time and what matters most.Whether you are looking to improve your financial wellbeing, develop better habits, or gain a deeper understanding of the psychology behind your decisions, Change by Planning offers a year's worth of insights designed to help you move forward with greater clarity and purpose.

Making Thoughtful Financial Decisions

Change By Planning

Don't Just Buy a Franchise-Build a FutureTired of corporate chaos? Curious about becoming your own boss-but overwhelmed by the options? Beyond the Brand cuts through the hype and hands you the real blueprint for fearless franchising.This isn't about chasing brands. It's about building a business that fits your goals, lifestyle, and future. Cliff Nonnenmacher and Justin Guevara have bought, built, scaled, and turned around franchise operations across industries-and now they're giving you the truth behind what makes franchisees successful.You'll discover:<ul> <li>the six-step process to find, evaluate, and fund the right franchise</li> <li>how to recognize, confront, and reframe fear so it doesn't sabotage decision-making</li> <li>insider tactics to negotiate landlord terms like a pro and protect your downside</li> <li>battle-tested strategies to retain top-performing managers</li> <li>legal and financial protections most first-time owners overlook-until it's too late</li> </ul>Whether you're looking to escape corporate life, fund retirement, or build a scalable asset, this book delivers the roadmap. Stop gambling on your future. Start franchising with purpose, strategy, and confidence.

The Entrepreneur's Guide to Fearless Franchising

Beyond the Brand

Duncan MacLeod

Ted Swartz

Andi Arndt

Becca Anderson

Easy and Surprising Ways to Not be Broke

Money Magic

The Overconfidence Instinct: Why Winning Convinces You You're Better Than You Are

There is an odd asymmetry in how people talk about money: ask about a loss and you will get a multi-paragraph explanation of bad timing; ask about a win and you will get a flat statement about having a "good eye". The Overconfidence Instinct, part of The Money Instinct Library by Jordan Ellis, isolates this dangerous mental circuit.

The core thesis of this book is straightforward: winning teaches your brain that you are the reason good things happen, and this lesson becomes more dangerous every time chance confirms it for free. When a financial outcome is ambiguous, humans naturally absorb a win as evidence of durable personal skill, which then gets spent to justify a larger, riskier subsequent bet.

Drawing on established psychological and behavioral economics research, this book explores the specific mechanisms that distort our financial track records, including:The Scoreboard That Only Counts Wins: How the self-serving attribution bias creates an uneven mental ledger where wins are credited to skill and losses are blamed on bad luck.
The Illusion of the Steering Wheel: Why being personally involved in picking a stock or timing a bet makes a random outcome feel controllable.
The Hot Hand That Isn't There: How a short run of favorable outcomes is mistaken for genuine momentum, leading to oversized bets exactly when a streak is most likely to end.
The Near Miss That Felt Like Almost Winning: How falling just short of a financial target is neurologically processed as partial validation rather than a complete loss.
The Expert Who Stopped Checking: How growing experience can quietly erode the very checking habits and feedback loops that built your initial success.



This book is not an argument for permanent self-doubt, nor is it a warning to avoid all financial risks. Instead, it hands you concrete, actionable "overrides" to help you tell the difference between a win that means something and a win that simply means you got lucky. Learn how to calibrate your confidence to actual evidence, so your next financial bet is sized for your genuine skill, not just how good your last win felt.

Why Winning Convinces You You're Better Than You Are

The Overconfidence Instinct

Your Journey to Financial Freedom&nbsp;stands out as a beacon of financial wisdom. This book goes beyond money—it's about mindset, empowerment, and designing a life you truly deserve.&nbsp;—Farnoosh Torabi, author of&nbsp;A Healthy State of Panic As a wife, mother of three and first-generation Jamaican immigrant, Jamila knows all too well the struggles of saving for tomorrow while spending liberally today. Her voice resonates with the dynamic and diverse population of everyday people who long to break free from smart-spending rules and money-saving ultimatums that reek of joylessness. Now, podcaster Jamila offers her seasoned expertise in&nbsp;Your Journey to Financial Freedom, providing readers with the resources they need to not only save for cake but eat it, too. Your Journey to Financial Freedom&nbsp;is a firm but kind guide to being your best financial self.&nbsp;—Erin Lowry, author of the Broke Millennial series A comprehensive guide to achieving true financial independence that empowers you to make informed money decisions.&nbsp;—Bola Sokunbi, author, founder and CEO of Clever Girl Finance

A Step-by-Step Guide to Achieving Wealth and Happiness

Your Journey to Financial Freedom

The action guide to building serious financial power.For too long, women have worked twice as hard to earn less than men, and women have felt emotionally broke and financially stressed. It's time for a change and time for women--especially women of color--to make bank.In her first book, We Should All Be Millionaires, Rachel Rodgers--Black woman, mother of four kids, and self-made millionaire--shared her personal story. How she climbed from crushing debt and financial stress to wealth and abundance, running a multi-million-dollar company, and owning a blissful 57-acre horse ranch.Her book inspired thousands of readers and listeners to construct a new attitude about money, claim their power, and build the financial security that we all need and deserve. Now, with Hello Seven, Rachel provides a practical framework to achieving seven-figure wealth. This is the book that makes it happen. Rachel lays out the Hello Seven Growth Scale so you can identify where you fall on one of seven levels -- from $0 to 7 figures -- and map out the specific action steps you need to take to grow from one level to the next.

The action guide to building serious financial power.

Your Step-by-Step Guide to Earning a Million Dollars in Annual Income

Hello Seven

The Psychology of Money
The Psychology of Money: Unveiling the Secrets of Financial Behavior by Dr. Maxwell Shimba is not a conventional personal finance manual promising get-rich-quick schemes or secret stock tips. Rather, it is a profound interdisciplinary excavation of the human relationship with money, drawing from behavioral economics, neuroscience, clinical psychology, sociology, and philosophy. The book's central thesis is revolutionary yet simple: money is fundamentally a psychological artifact, a vessel into which we pour our deepest fears, hopes, identities, and narratives. Every financial decision-from the mundane morning coffee purchase to the monumental retirement portfolio allocation-is a window into our internal world, shaped by childhood imprints, cultural conditioning, and ancient neural wiring. Dr. Shimba systematically dismantles the myth of Homo economicus, the perfectly rational actor, and replaces it with a far more complex and compassionate portrait of the human being navigating an increasingly complex financial landscape.
The book is structured as an expedition through ten interconnected territories of financial psychology, beginning with the foundational architecture of the money mindset. Dr. Shimba guides readers through an archaeological dig of their earliest money memories, the cognitive biases that systematically distort judgment, and the emotional underpinnings-fear, greed, regret, shame-that often override our best intentions. The work is grounded in rigorous scholarship, from Kahneman and Tversky's Prospect Theory to the neuroscientific mapping of the brain on money, yet it remains intensely practical. Each chapter builds upon the last, moving from individual psychology into the powerful currents of social influence, the intricate dance between money and meaning, and the psychological preparation required for life's great transitions: marriage, parenthood, career volatility, and retirement. The twenty-year case study contrasting Michael's scarcity mindset with David's abundance orientation serves as a haunting, instructive parable of how internal architecture shapes external destiny.
What distinguishes this work from other books on financial psychology is its unflinching engagement with the frontiers of our moment. Dr. Shimba devotes substantial attention to the digital transformation of money-the algorithmic agents now co-piloting our investment decisions, the frictionless interfaces that have anesthetized the "pain of paying," the ethical quagmires of fintech dark patterns and algorithmic bias, and the psychological challenges of the gig economy and cryptocurrency speculation. Yet the book never succumbs to technological determinism or Luddite nostalgia. Instead, it charts a third path: the way of the Integrator, who possesses dual citizenship in both the Digital Republic of algorithmic fluency and the Republic of Inner Experience, where timeless human values reside. The future of money psychology, Dr. Shimba argues, is not a prediction but a practice-the daily, disciplined integration of the Technologist and the Philosopher-Psychologist.

The Psychology of Money - WORKBOOK

The Vigilance Instinct: Why You Can't Stop Checking the Number

Here is the sentence the rest of this book exists to earn: checking the number doesn't calm the fear that sent you looking-it teaches the fear that checking works, which is exactly why the fear comes back.

Part of The Money Instinct Library by Jordan Ellis, The Vigilance Instinct takes on a remarkably common behavior: the compulsive, private re-checking of financial information as a way of managing anxiety. This book is for the people whose thumb already knows the banking app before their mind decides to open it. It is not about overspending, nor is it about hiding money from a spouse; it is about the private ritual of checking an unchanged number for a relief that repeatedly fails to last.

Drawing on established psychological and behavioral economics research, this book examines the many ordinary disguises of financial hypervigilance, including:The 2 AM Balance Check: Why waking up in the middle of the night to check a stable balance feels urgent, driven by natural drops in cortisol and reduced executive function.
The Spreadsheet That Never Sleeps: How updating an elaborate, multi-tab financial model actually degrades your confidence over time, serving as an anxious safety behavior rather than genuine financial tracking.
The Meeting You Weren't In: The specific attentional and relational costs of checking your portfolio under the table during a date, a work meeting, or a child's recital.
The Downturn Doom-Scroll: Why a falling market transforms a mild checking habit into a relentless vigil, and how this state of high alert actively undermines long-term financial decision-making.
The Credit Score Refresh: The variable-reward trap of checking a credit app daily for a number that only updates on a fixed monthly schedule.
The Receipt You Already Checked Twice: How repeatedly verifying resolved disputes or past transactions actively erodes your trust in your own memory.



The Vigilance Instinct will not tell you to simply rely on willpower or delete your apps. Instead, it offers a clear look at the cognitive mechanisms that make checking feel necessary, followed by concrete, actionable overrides to help you interrupt the habit. Learn how to detach your nervous system from your net worth, stop treating money as an anxiety-regulation tool, and build a genuinely calm relationship with financial uncertainty.

Why You Can't Stop Checking the Number

The Vigilance Instinct

Ready to stop letting money control your life? Unraveling Your Relationship with Money: Ditch Your Money Trauma So You Can Live an Abundant Life is the no-fluff guide to taking back your power. This isn't about spreadsheets or savings hacks-it's about smashing through the emotional roadblocks holding you back and finally creating the financial life you want. Shannah Game, financial expert and host of the hit podcast Everyone's Talkin' Money, delivers bold insights, relatable stories, and actionable steps to help you heal your relationship with money, ditch guilt and shame, and build unapologetic wealth. Whether you're drowning in debt, saving for your dream home, or just tired of feeling stuck, this book gives you the clarity and tools to take charge-and thrive. It's not just a book-it's your money revolution. "Shannah brilliantly unravels the strange and complex relationship we have with money. As someone who inherited a money mindset of fear and lack, Shannah's guidance has elevated my soul's self-worth, and is the balm to embracing a flourishing relationship with money." -J. KELLY HOEY, Author of Build Your Dream Network "I don't think anyone has had more public conversations helping people untangle their money stories than Shannah Game-and now she's packaged her wisdom into this generous, transformative guide for us all." -CARL RICHARDS, New York Times Sketch Guy Columnist and Author of The Behavior Gap and The One-Page Financial Plan

Ditch Your Money Trauma So You Can Live an Abundant Life

Unraveling Your Relationship with Money

The Money Mind

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