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Mason V: The Independent NP

The Independent NP

Building and Growing Your Own Healthcare Practice

The Product Shift

A strategy guide for moving from founder-led sales to a scalable go-to-market plan In Disciplined Entrepreneurship: The Revenue Engine, a team of successful entrepreneurs and go-to-market executives, along with bestselling author of Disciplined Entrepreneurship, Bill Aulet, delivers a go-to-market playbook that teaches founders how to make critical go-to-market strategy choices and how to implement a repeatable revenue engine.-&nbsp;&nbsp;&nbsp;&nbsp; This book helps entrepreneurs navigate the choppy waters they'll encounter when they actually start selling their product, demonstrating how to scale with a comprehensive, all-in-one resource written by and for experienced and proven experts. Also in the book: <ul> <li>Specific and tested strategies for achieving go-to-market fit &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</li> <li>Effective techniques for business leaders attempting to choose a go-to-market plan that's likely to work in the real world</li> <li>Proven knowledge and expertise from entrepreneurs who have worked with and for a wide range of successful technology companies</li> </ul> Perfect for technology entrepreneurs and founders, The Revenue Engine is also an essential resource for go-to-market leaders in early stages of growth. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;

A Go-To-Market Guide for Startup Founders

Disciplined Entrepreneurship The Revenue Engine

Anthem Series on Development in Africa and the Diaspora

The Africa Café Case and the Sustainable Entrepreneurship Framework for Africa (SEFA)

Sustainable Entrepreneurship in Africa and the Diaspora

Bloomsbury Handbooks

A series of diverse insights from emerging and established researchers contribute to this comprehensive volume. Occupying a cross-disciplinary domain and integrating the respective fields of entrepreneurship and marketing, this edited collection of contributed chapters on Entrepreneurial Marketing presents a range of theoretical, conceptual and empirical insights, future trends and critical evaluations. The Bloomsbury Handbook of Entrepreneurial Marketing begins with a series of reflection chapters written by established scholars on how the field has evolved over their careers and on the multiple schools of thought within current scholarship. This is followed by expert contributions on the current state of the interface, where value is to be gained from a diverse range of topics such as Entrepreneurial Marketing in the era of AI and technological development, sustainability and corporate social responsibility, Entrepreneurial Marketing in unconventional settings, and explorations of the dark side of the subject. The final section looks to the future, highlighting key avenues to facilitate further research and carefully outlining that which scholars can unpack to continue broadening existing knowledge of Entrepreneurial Marketing. A truly international collection of industry-specific insights from researchers in the UK, India, Saudi Arabia, Canada, US, Australia, New Zealand and Finland contribute to this handbook on the past, present and future of the Entrepreneurial Marketing interface.

The Bloomsbury Handbook of Entrepreneurial Marketing

Understand the psychology that drives investor decisions and raise capital on your terms&nbsp; In&nbsp;Beyond the Pitch: The Psychology of Raising Venture Capital, Allison Baum Gates, General Partner at&nbsp;SemperVirens&nbsp;and Lecturer at Columbia Business School and Stanford Graduate School of Business, reveals why founders with similar backgrounds and financials receive vastly different valuations. Drawing on experience deploying more than $350 million into over 100 startups, she decodes the hidden dynamics behind fundraising outcomes.&nbsp; Beyond the Pitch&nbsp;features real-life stories and interviews with founders who have successfully and unsuccessfully raised venture capital, alongside candid insights from the investors who chose which companies would win. Readers learn how to read investor signals, navigate VC personality types,&nbsp;leverage&nbsp;the fear-of-missing-out psychology that drives decisions, and exploit hidden biases to their advantage.&nbsp; Readers will also discover:&nbsp; <ul> <li>How to&nbsp;identify&nbsp;whether a venture capitalist is genuinely interested in your company or simply gathering market intelligence&nbsp;</li> </ul> <ul> <li>Why VCs ghost founders and proven strategies for re-engaging investors who have gone silent after&nbsp;initial&nbsp;meetings&nbsp;</li> </ul> <ul> <li>The specific personality types common among venture capitalists and how to tailor your approach to each one&nbsp;</li> </ul> <ul> <li>Where and when founders can seize control of the fundraising process to negotiate terms more favorable to them&nbsp;</li> </ul> <ul> <li>How fear-of-missing-out psychology shapes investor decision making and practical techniques for triggering it ethically&nbsp;</li> </ul> A vital resource for startup founders, aspiring entrepreneurs, and business school students,&nbsp;Beyond the Pitch&nbsp;equips anyone preparing to raise VC funding with the psychological insights and tactical knowledge needed to navigate the fundraising process and secure investment on favorable terms.&nbsp; &nbsp;

The Psychology of Raising Venture Capital

Beyond the Pitch

Are you ready to turn your brand into a market-dominating powerhouse? In&nbsp;The Franchise Unicorn, two leading franchise voices dismantle the outdated myths of the franchise world to reveal the blueprint for modern, hyper-growth success. Drawing on their experience as the masterminds behind over $3 billion in generated value, the authors guide you through the intersection of franchising and venture capital - the ultimate "secret sauce" for building businesses that don't just expand, but transcend their industries to achieve global scale and unicorn status. This is not a manual for the status quo; it is a strategic manifesto for the brave dreamer. Whether you are a founder looking to cash out in a big way or to capture generational wealth, or an investor seeking the next big opportunity, this book provides the practical, no-nonsense tools needed to design a system that survives the relentless filters of time and the market. Stop chasing growth for the sake of growth and learn how to master the art of the deal, leverage smart capital, and build a business of consistency and purpose that is truly designed to last.

How brands can be built to scale, dominate and attract capital

The Franchise Unicorn

Disrupting Unsustainable Competitors with Product-Planet Fit

Sustainability Strategy for Deviant Leaders

How Conscious Leaders Build Without Burning Out

Your Team Comes Last

The Feral MBA

The Business of Freedom tells the story of Black enterprise through the lives of the people who built it. Some, like Booker T. Washington and Madam C. J. Walker, are familiar figures in the history of Black business. But many are lesser-known strivers whose ambitions briefly illuminated the possibilities of the age. From the hopeful dawn of emancipation to the bustle of Harlem, award-winning historian Shennette Garrett-Scott follows Black entrepreneurs who carved opportunity out of exclusion to build banks, grocery stores, cotton mills, and real estate empires. Their successes were real, but so were the limits imposed by segregation, unequal access to capital, and the violence that shadowed Black prosperity. The Business of Freedom reveals Black capitalism as a strategy for both individual and collective empowerment-and shows why free enterprise alone could never deliver the freedom its champions promised.

The Golden Age of Black Capitalism

The Business of Freedom

The Art of Data

Drawing on seven years of field research in the sex industry, this book explores the transformative potential of entrepreneurship. The authors take readers into the worlds of feminist pornography, modern burlesque, escort collectives, erotic domination, and non-profit support organizations to share stories of the women and transgender people using their businesses to challenge dehumanization. In doing so, the book shows how entrepreneurship is not just a tool for economic emancipation, but a vehicle for reclaiming humanity. These insights challenge dominant narratives about sex work, gender, and stigmatized labour, while extending scholarship on entrepreneurship and institutional theory. The authors ultimately show that even in the most constrained and stigmatized environments, people can shape work on their own terms.

Challenging Dehumanization Through Entrepreneurship in the Sex Industry

Bodies of Resistance

The Independent NP

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