With contributions from Europe, Asia and the Americas, this book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary issues in the marketing of football around the world.
November 2019, ca. 352 Seiten, World Association for Sport Management Series, Englisch
Taylor and Francis
978-0-367-89412-2
Taylor and Francis
978-0-367-89412-2
With contributions from Europe, Asia and the Americas, this book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary issues in the marketing of football around the world.
November 2019, ca. 352 Seiten, World Association for Sport Management Series, Englisch
Taylor and Francis
978-0-367-89412-2
Taylor and Francis
978-0-367-89412-2
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