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Nicht barrierefrei oder bekanntermaßen eingeschränkt barrierefrei

CopyLeft Italy

Simone Aliprandi

The Artificial Author

Creativity and intellectual property in the AI era

Internal Consultants: The Driving Force Behind Innovation and Success in Organizations spotlights a powerful yet often underrecognized force in modern business: the internal consultant. In an era of unprecedented change and disruption, internal consultants are emerging as key agents of transformation-driving innovation, generating value, and navigating complex challenges across industries. While external consultants have long dominated the spotlight, this volume reframes internal consultants as strategic leaders shaping the future of organizations from within.
Part of the Research in Management Consulting series, this book traces the evolution of internal consulting, offering a rich exploration of its origins, current practices, and growing impact. Chapters delve into the unique challenges internal consultants face, the distinct value they bring to their organizations, and the best practices that define effective internal consulting. From navigating internal politics to building trust and credibility, the insights shared here are both practical and research-driven.
Written by a diverse group of scholar-practitioners, this volume bridges theory and real-world application, making it an essential resource for academics, consultants, HR leaders, and executives alike. Whether you're building an internal consulting function or looking to elevate its strategic role, Internal Consultants offers the tools and perspectives needed to harness their full potential.

Internal Consultants

An exciting introduction to agency life, this insider's view of professional PR firms equips you to create a successful career in the industry. Authors Regina Luttrell, Luke W. Capizzo, and Adrienne A. Wallace highlight real-world examples from the field and engage with current practitioners to help you enter the agency world and bridge the critical gap between college and professional life. The book introduces many of the sub-fields of integrated communication practice, including traditional public relations and corporate communication, marketing, social media, creative production (print, digital, video, audio), web and user experience design, and search engine optimization (SEO). The second edition integrates current industry trends and technological advancements that have transformed agency life and public relations strategies. Key updates include -The impact of remote and hybrid work structures on agency culture and client communication -The rise of AI and automation in content creation and project management -The importance of inclusivity, diversity, equity, and accessibility in both internal operations and client work. -New sections within the chapters highlight the increasing role of brand activism and purpose-driven campaigns, as well as the expanding consultancy role of agencies Key Features: -Real-world examples from the field ensure that the practical concepts presented become concrete for you. -Interviews with industry professionals from around the world provide snapshots of the agency experience. -PESO model show you how to adapt your campaigns to meet the needs of today's integrated agency environment. - Agency Essentials student-cantered callouts that bring the realities of PR agency life into your learning with actionable tools-including quick wins, onboarding checklists, real-world scenarios, client email starters, and pitch power phrases

The PR Agency Handbook

In today's tech-infused workplace, human creativity is the key to public relations writing that will set you apart from the crowd. Effective PR writing goes beyond templates and traditional techniques to focus on purposeful messages that build trust, foster human relationships, and resonate across diverse audiences. Using AI as a coworker can speed execution and assist with editing, but you are still in charge of the uniquely human elements of empathy, storytelling, and judgment. From press releases to modern AI-powered skills, this hands-on guide gets you writing from day one, crafting clear, strategic, and persuasive content tailored for specific platforms. A pantry of "What" and "How" essentials includes: -How PR campaigns work -Giving and receiving writing feedback -AP style tips and helpful AI terms -Writing SMART Objectives &gt;Learn to find your creative voice by optimizing copy for different platforms, leveraging keywords, and growing your confidence, creativity, and adaptability. Whether you're writing press releases, pitches, and fact sheets or perfecting social media copy, long-form pieces, or speeches, your human-centered skills make you the problem-solver for any team. Become one of today's PR leaders by crafting meaningful messages that truly engage with audiences. This book shows you how!

The PR Writing Workshop

Pre-order BODY OF LIES, the brand-new thriller from the award-winning and Sunday Times bestselling author Jo Callaghan, coming Spring 2026. DCS KAT FRANK AND AIDE LOCK ARE BACK, AND THE TRUTH WILL ALWAYS COME OUT - BUT AT WHAT COST? Fresh from successfully closing their first live case, the Future Policing Unit are called in to investigate when a headless, handless body is found on a Warwickshire farm. But as they work to identify the victim and their killer, the discovery of a second body begins to spark fears that The Aston Strangler is back. And as the stakes rise for the team, so do the tensions brewing within it. When DCS Kat Frank is accused of putting the wrong man behind bars all those years ago, AIDE Lock - the world's first AI detective - pursues the truth about what happened with relentless logic. But Kat is determined to keep the past buried, and when she becomes the target of a shadowy figure looking for revenge, Lock is torn between his evidence-based algorithms and the judgement of his partner, with explosive results. When everything hangs in the balance, it will all come down to just how much an AI can learn, and what happens when they do... PRAISE FOR JO CALLAGHAN: 'This series just gets better and better in every way. The juxtaposition of a compelling story and characters with complex ethical questions is brilliantly done. A must read' Jennie Godfrey&nbsp; 'A crime writer of exceptional quality' STEVE CAVANAGH 'A new force to be reckoned with in crime' DAILY MAIL 'An outstanding talent' JANE CASEY 'Callaghan writes with such intelligence; interspersing humour with moments of utter heartbreak' NIKKI SMITH 'An amazing writer' FRANCES QUINN

From the award-winning and Sunday Times bestselling author of IN THE BLINK OF AN EYE

Human Remains

A whip-smart, funny, and timely memoir about one worker’s 12 years at Google and her journey from buying in to buying out, and being radicalized in a sea of false promises, fake work, and bad bosses.Hugely clever and uncanny, Don't Be Evil&nbsp;is a biting look back at a surreal era in tech, asking: How do we disentangle ourselves from work, when work demands our whole self? For readers of How to Do Nothing and Careless People, Stapleton's candid book grapples with what it means to find a sense of identity and power beyond our jobs, in a culture that tells us our career is who we are.

A whip-smart, funny, and timely memoir about one worker’s 12 years at Google and her journey from buying in to buying out, and being radicalized in a sea of false promises, fake work, and bad bosses.Hugely clever and uncanny, Don't Be Evil&nbsp;is a biting look back at a surreal era in tech, asking: How do we disentangle ourselves from work, when work demands our whole self? For readers of How to Do Nothing and Careless People, Stapleton's candid book grapples with what it means to find a sense of identity and power beyond our jobs, in a culture that tells us our career is who we are.

Bad Bosses, Fake Promises, and My Escape from Big Tech

Don't Be Evil

A sharp history of journalism's digital unraveling in the age of algorithms. In the past three decades, the battle between big tech and big journalism has reshaped how we consume the news. Jason Whittaker delves into how tech giants outmaneuvered traditional media companies, siphoning off advertising revenue and audience attention. As journalism struggled to adapt, social media platforms evolved from utopian public spaces into breeding grounds for misinformation and fake news, eroding public trust. The influence of billionaires further complicated the digital ecosystem, swaying public opinion and exercising direct political power, of which previous media moguls could only dream. More recently, AI has begun to revolutionize content creation, distribution, and consumption. Overall, this thirty-year period has witnessed a tangled mix of progress, contention, and disinformation. Incorporating stories about The Washington Post, The New York Times, The Atlantic, The Los Angeles Times, Bloomberg, and many other media outlets from around the world, and discussing key figures and companies in big tech and AI like Facebook/Meta, Cambridge Analytica, Google, Microsoft, Twitter/X and Elon Musk, Edward Snowden, Jakob Uszkoreit, OpenAI, ChatGPT, DeepSeek, and more, Whittaker provides an incisive examination of the frequently combative relations of these two industries and the uncertain future of the news in the digital age.

Big Tech v. Big Journalism

You Want What We've Got

Pull up a chair. If you've found your way to these pages, there is a good chance you are carrying a quiet, heavy question in your heart. Perhaps it visits you during that familiar "Sunday Night Dread," when the hum in your belly tells you your nervous system is bracing for another week of Outlook invites and digital noise. You've played by the script: you have the title, the salary, and the glowing LinkedIn recommendations. Yet, you feel like a "Company Persona"- always consuming but never quite full.We are standing at a threshold unlike any other in human history. We are being told that Artificial Intelligence is coming for our "transactional" work-the coding, the calculating, and the organizing. It is a world that has asked us to function like machines for decades, and many of us have tried to oblige. But here is the radical truth this book invites you to consider: the antidote to AI anxiety is not upskilling in technology, but "down-skilling" into your essential humanity.This book is not a manual on how to outrun the algorithm. You cannot win a race against a machine that doesn't need to sleep or eat. Instead, this is a guide for an "Identity Detox." We are going to lovingly separate your deep, eternal self from the temporary role you play at work. We are going to acknowledge that your job title-no matter how impressive-is not your soul.Throughout our time together, we will explore:The Shift from Processing to Presencing: Moving away from the reactive survival mode of the "Speedy Lung" and into a state where you can sense the future that actually wants to emerge.
The "Spark Joy" Audit: Using an essentialist mindset to delegate "Robot Work" to the machines, freeing you to inhabit your true Zone of Genius.
The Wisdom of the Void: Learning how to trust the space between "trapeze bars"-that mist-filled gap where you have let go of the old identity but have not yet grasped the new.
Right Livelihood 2.0: Finding your Ikigai-the intersection of what you love, what you are good at, what the world needs, and what you can be paid for in a world of wisdom and synthesis.
The Bodhisattva in the Boardroom: Discovering how to be "in the system, but not of it," using non-attachment as the ultimate career superpower.

You are not a broken machine that needs constant optimization. You are Naturally Creative, Resourceful, and Whole. This journey is about "Detoxing" your professional identity until you are no longer trying to be a better robot, but a more complete human.The world doesn't need more busy people; it needs more people who have come alive. So, let the dust of the day settle. Take a breath. It is time to stop being a "Human Resource" and start being a human being again.Welcome to your real life.

Finding Heart-Led Career in the Age of AI

A Soulful Transition

Flip the Simplicity Switch-ditch the clutter holding your business back and turn costly complexity into simple success. Complexity quietly eats away at businesses-slowing decision-making, frustrating teams, and burying great ideas under layers of unnecessary processes. And the worst part? Most leaders don't even realize how much it's costing them. The Simplicity Switch is a guide to helping leaders cut through the noise and build organizations that run smarter, not harder. It's packed with real-world case studies, practical frameworks, and clear strategies designed to help you simplify without sacrificing what matters.Every chapter is designed to give you actionable tools you can use immediately and will teach you: <ul><li>How to spot hidden complexity-before it slows your business down.</li><li>A step-by-step method to simplify operations without losing control.</li><li>Ways to streamline decision-making to work more efficiently and effectively.</li><li>How to build a culture where simplicity fuels innovation instead of stifling it.</li><li>How to make data work for you without drowning in information overload.</li></ul>Whether you're a CEO, a manager, an entrepreneur, or a team leader, this book will give you valuable insights and practical strategies to help you embrace simplicity, boost efficiency, and spark innovation in your business. Because in business, clarity always wins.

Turning Complex Business into Simple Success

The Simplicity Switch

15 überraschende Impulse, um Unsicherheit, Druck und Überforderung souverän zu meistern 
 Wie gelingt ein freies, gutes Leben in einer Welt, die uns immer surrealer und fremder erscheint – besonders für Frauen? Dieses Buch liefert 15 Lösungsstrategien für zentrale Fragen und Herausforderungen unserer Zeit. Es zeigt, wie Selbstbehauptung jenseits männlicher Muster gelingt, wie wir Haltung und Leichtigkeit bewahren, unsere Würde schützen und echte Beziehungen gestalten. Dabei bieten die erzählerischen Elemente eines fiktiven Narrativs eindringliche emotionale Perspektivwechsel hin zu einer neuen Lebensweise: empathisch, kraftvoll und mutig. Für Frauen, die für sich und ihre Kinder eine Zukunft jenseits der globalen „Bro Culture“ gestalten und mit Soft Power, Zivilcourage und klarem Fokus eine neue Realität schaffen wollen – leicht, statt schwer.

Wie Frauen sich in einer Welt durchsetzen, die es ihnen schwer machen will - 15 Inspirationen

Zukunft ist kein Männerding

edition suhrkamp

Was kommt danach?

Liberale Demokratie ohne Zukunft

Warum scheitern siebzig Prozent aller Digitalisierungsvorhaben, während einige wenige mühelos Märkte dominieren?
 Der entscheidende Unterschied liegt weder in der Software noch im Budget, sondern in der 'unsichtbaren Architektur der Steuerung' - den sogenannten Master-Genen. Diese übergeordneten Prinzipien wirken im Verborgenen und entscheiden darüber, ob Investitionen in moderne Technologien Früchte tragen oder wirkungslos verpuffen.Niklas Schade liefert in seinem neuen Buch eine praxisbewährte Diagnose-Anleitung. Durch die fundierte Analyse von 'Champions' wie John Deere und Adyen oder des tragischen Scheiterns von Giganten wie Quelle oder Toys"R"Us macht er die Muster hinter Erfolg und Ruin sichtbar. Die dahinterliegenden basalen Ordnungsprinzipien sind universell, wirkungsvoll und lassen sich auf jede Organisation übertragen.Das Master-Gen-Modell ist ein Denkrahmen, der die Komplexität des digitalen Wandels radikal reduziert und eine bewusste Abkehr vom digitalen Aktionismus vollzieht. Es ist ein unverzichtbares Werkzeug für alle, die die digitale Evolution mit Klarheit und System selbst in die Hand nehmen wollen.Die ersten Schritte sind dabei ganz einfach: destruktive Gene identifizieren, konstruktive Steuerungsprinzipien aktivieren und die bestehenden Strukturen synergetisch stärken, statt sie zu zerstören.

Warum scheitern siebzig Prozent aller Digitalisierungsvorhaben, während einige wenige mühelos Märkte dominieren? Der entscheidende Unterschied liegt weder in der Software noch im Budget, sondern in der »unsichtbaren Architektur der Steuerung« – den sogenannten Master-Genen. Diese übergeordneten Prinzipien wirken im Verborgenen und entscheiden darüber, ob Investitionen in moderne Technologien Früchte tragen oder wirkungslos verpuffen.

Niklas Schade liefert in seinem neuen Buch eine praxisbewährte Diagnose-Anleitung. Durch die fundierte Analyse von »Champions« wie John Deere und Adyen oder des tragischen Scheiterns von Giganten wie Quelle oder Toys“R“Us macht er die Muster hinter Erfolg und Ruin sichtbar. Die dahinterliegenden basalen Ordnungsprinzipien sind universell, wirkungsvoll und lassen sich auf jede Organisation übertragen.

Das Master-Gen-Modell ist ein Denkrahmen, der die Komplexität des digitalen Wandels radikal reduziert und eine bewusste Abkehr vom digitalen Aktionismus vollzieht. Es ist ein unverzichtbares Werkzeug für alle, die die digitale Evolution mit Klarheit und System selbst in die Hand nehmen wollen.

Die ersten Schritte sind dabei ganz einfach: destruktive Gene identifizieren, konstruktive Steuerungsprinzipien aktivieren und die bestehenden Strukturen synergetisch stärken, statt sie zu zerstören.

Das unsichtbare Steuerungsprinzip jeder erfolgreichen Digitalisierung

Das digitale Master-Gen

The Artificial Author

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