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Mack A: Talking to Stakeholders

Talking to Stakeholders

In Business Diplomacy by Multinational Corporations, Huub Ruël turns to Catholic Social Thought (CST), to provide a clear, distinctive instrument for MNCs to reflect on their purpose and role in the global society while also guiding and directing their relationship-building actions with other actors in the global society.

In Business Diplomacy by Multinational Corporations, Huub Ruël turns to Catholic Social Thought (CST), to provide a clear, distinctive instrument for MNCs to reflect on their purpose and role in the global society while also guiding and directing their relationship-building actions with other actors in the global society.

Business Diplomacy by Multinational Corporations

Deliver measurable business impact by transforming customer advocacy into a strategic driver of growth, retention, and executive influence.Customer Advocacy That Counts is the definitive guide for customer advocacy, customer marketing, and customer experience leaders who need to prove value, secure stakeholder buy-in, and connect advocacy initiatives to business performance.Written by Alison Bukowski, this practical and evidence-based playbook addresses one of the biggest challenges facing advocacy professionals today: demonstrating strategic impact in environments where influence often matters more than authority. Drawing on frameworks, diagnostic assessments, stakeholder management tools, and executive communication templates, Alison Bukowski provides a structured approach to aligning advocacy with organizational priorities. Featuring insights and real-world examples from leaders at Google, Microsoft, Siemens, Adobe, Freshworks, Forrester, and Optum/UnitedHealth Group, the book shows how high-performing advocacy teams translate customer engagement into outcomes that executives understand and support.You'll learn how to: - Measure advocacy impact using meaningful business metrics - Build executive influence without direct authority - Align advocacy programs with revenue and retention goals - Communicate value using leadership-focused business language - Scale customer advocacy with confidence and credibility Customer Advocacy That Counts equips you with the tools, frameworks, and leadership mindset needed to turn customer advocacy into a measurable source of growth and competitive advantage.Themes include: customer advocacy, customer marketing, customer experience, stakeholder management, customer retention, executive influence, business impact measurement, advocacy strategy, revenue growth, customer-led growth

How to Build Influence and Drive Customer Experience Results

Customer Advocacy That Counts

Recognizing, Avoiding, and Surviving Risks

Managing Crisis Projects

HR Skills Guide series

This book will provide a practical, evidence-based discussion of employee relations, focusing on how to be an effective HR practitioner in this crucial HR area, written specifically for early career HR professionals. The HR Skills Guide series of books: 
Discover the key HR functions, elevate your knowledge and prepare yourself for the people profession with the HR Skills Guide series. Written by experts for new and aspiring HR professionals, this collection of accessible guides are packed with practical, reliable advice on key topics such as talent acquisition, employee relations, people analytics and EDI to give you the essential skills needed to kickstart your career in HR.

Employee Relations Explained

Wie Sie Ausschreibungsprojekte im Einkauf strategisch zum Erfolg führen

Der Effektive Verhandler

The gold standard for project management students and professionals-enhanced with AI, agile, and data-driven strategies in this landmark 14th edition. For over four decades,&nbsp;Project Management: A Systems Approach to Planning, Scheduling, and Controlling has been the go-to resource for project managers, students, and professionals worldwide. In this newly revised 14th edition, renowned project management expert Harold Kerzner integrates the latest advancements, from artificial intelligence (AI) and data-driven decision-making to agile and hybrid methodologies, ensuring today's project leaders are equipped to navigate an evolving landscape. Aligned with the&nbsp;Project Management Body of Knowledge (PMBOK® Guide), this bestselling guide prepares readers for the PMP®exam's principles-first approach. Whether you're leading complex global projects, managing sustainability initiatives, or leveraging AI for project insights, this book provides the tools to drive success. In this new 14th edition, you'll find: <ul> <li>Cutting-edge insights on AI in project management, data-driven strategies, and emerging methodologies.</li> <li>Practical frameworks for settting clear objectives, defining project success, and managing risks.</li> <li>Comprehensive guidance on agile, hybrid, and traditional project management approaches.</li> <li>In-depth coverage of sustainability and corporate social responsibility in project execution.</li> <li>Real-world strategies for managing complex, large-scale, and global projects.&nbsp;</li> </ul> Ideal for students, PMP®candidates, and practicing professionals,&nbsp;Project Management, 14th Edition remains the gold standard for mastering project management.

A Systems Approach to Planning, Scheduling, and Controlling

Project Management

<hr>
Negotiations are rarely purely factual discussions – they involve psychology, strategy, and tactics. Those who react unprepared quickly lose influence. This practical guide shows you how to stay in control under pressure, actively steer the process, and act with confidence in critical moments. Through realistic case studies, you will learn what truly matters – from making strong demands to de-escalating tense situations. To negotiate successfully, you need more than arguments: you need a clear structure and the right approach. Discover proven strategies to break through deadlocks, manage escalations, and confidently handle uncertainty, tactical maneuvers, and complex dynamics. An indispensable resource for anyone conducting negotiations under pressure – whether in the boardroom, operational teams, digital environments, or crisis management. This handbook provides the essential tools.

How to Successfully Manage Risks in Difficult Negotiations

Mastering High-Stakes Negotiations: A Practical Guide

Discover the legendary life and career of Julius Caesar in this insightful and thought-provoking book that breaks down the bold strategies, leadership skills, and motivations behind his rise to power. Beyond his triumphs, the book examines the cautionary tale of his downfall, offering timeless lessons for managers, leaders, and business students to reflect on and benchmark their careers.

Through a modern lens – by applying leadership theories – this book explores Caesar's personal traits, relationships, and decisions that shaped his leadership, providing insights into his competencies and the factors behind his meteoric rise. It's a valuable case study for organizations aiming to develop strong leaders and teams, making it a must-read for history enthusiasts, professionals, and anyone seeking practical strategies for success. For managers, leaders, professionals, and business students alike, this book offers a unique opportunity to reflect on their careers and benchmark their success and ambition against one of the greatest leaders of all time.

Discover the legendary life and career of Julius Caesar in this insightful and thought-provoking book that breaks down the bold strategies, leadership skills, and motivations behind his rise to power. Beyond his triumphs, the book examines the cautionary tale of his downfall, offering timeless lessons for managers, leaders, and business students to reflect on and benchmark their careers.
 Through a modern lens
 
 – by applying leadership theories – this book explores Caesar's personal traits, relationships, and decisions that shaped his leadership, providing insights into his competencies and the factors behind his meteoric rise. It's a valuable case study for organizations aiming to develop strong leaders and teams, making it a must-read for history enthusiasts, professionals, and anyone seeking practical strategies for success. For managers, leaders, professionals, and business students alike, this book offers a unique opportunity to reflect on their careers and benchmark their success and ambition against one of the greatest leaders of all time.
 &nbsp;

Timeless Leadership Lessons from History's Most Influential Leader

Lead Like Julius Caesar

Gefahren erkennen, vermeiden, überstehen

Krisenprojekte managen

"Authority no longer builds loyalty. Understanding others does."
- Jean-Claude Le Grand, Chief Human Relations Officer, L'Oréal

Influence isn't persuasion. It's an economic exchange. For the first time, this book examines that exchange through the lens of pricing.

Pricing is the methodology that aligns the value of goods and services with what people will pay. It shapes almost every aspect of our lives, from what you pay for your phone and your banking to what you pay for your groceries and your flights.

And it turns out it shapes whether your ideas get heard too.

Smart people are often ignored - not because their ideas are bad, but because they fail to communicate the value of their ideas.

The Price of Influence puts these pricing methods to work. You'll learn the diagnostic questions to ask, the patterns to recognise, and the frameworks to apply. These are the same tools used by the professionals who price the products and services you use every day.

At the core of this book is a simple idea:

¿ Your idea is the product
¿ The people you need a yes from are your buyers
¿ To get a yes, you must create alignment between what you're offering and what they value

Claire Wang is an international pricing strategist who spent two decades pricing the invisible: foreign exchange, telecoms, and insurance. She discovered the method worked far beyond finding the right number. Pricing is a rigorous way to understand what people truly value and how to use that understanding to move your ideas forward.

In this book, Claire applies pricing methods to the moments that define careers: the proposal that keeps getting shelved, the budget conversation that never goes your way, the meeting where you knew you were right and no one moved.

It was never your logic. It was always your influence.

Why Ideas Get Ignored & How to Win the Yes

The Price of Influence

From the former dean of Harvard Business School comes a deeply researched and practical exploration of the CEO role--and what it truly takes to succeed in it.Millions of ambitious professionals aspire to become CEO, drawn not only by the prestige of the title but by the opportunity to shape organizations, industries, and even society itself. Yet despite the fascination surrounding the role, few people fully understand what CEOs do all day or why some thrive while others falter.Drawing on decades of research, teaching, and firsthand work with hundreds of CEOs through Harvard Business School's New CEO Workshops, Nitin Nohria pulls back the curtain on what it truly means to lead at the highest level. He reveals the often unseen work of setting direction, allocating resources, shaping culture, managing stakeholders, and maintaining the delicate balance between continuity and change.Combining rigorous insight with vivid examples and practical wisdom, The CEO offers a rare inside look at how exceptional leaders think, decide, communicate, and lead under pressure. Along the way, Nohria distills the enduring principles and habits that distinguish the best CEOs--not as larger-than-life heroes, but as individuals who learn to navigate complexity, responsibility, and relentless scrutiny.Insightful, accessible, and grounded in real-world experience, The CEO is both a guide for aspiring leaders and a thoughtful reflection on one of the most consequential roles in modern society.

The Role, the Reality, the Responsibility

The CEO

mitp Business

<ul><li>Kompakte Vorbereitungshilfe für die PMP-Zertifizierung</li>
<li>Informationen zu Anmeldung und Ablauf der PMP-Prüfung</li>
<li>Mit vielen nachvollziehbaren Beispielen und exemplarischen Prüfungsfragen online</li></ul>

Effektive Prüfungsvorbereitung
Das PMP®-Zertifikat des Project Management Institutes (PMI®) gilt als der international anerkannte Nachweis für Projektmanagementkompetenz. Wenn Sie Ihren Kenntnisstand in diesem Bereich durch ein Zertifikat nachweisen und ein Project Management Professional (PMP®) werden wollen, bereitet Sie dieses Buch effektiv auf Ihre Prüfung vor.
PMP®-Wissen und wertvolle Tipps
Die Autoren bieten eine übersichtliche Darstellung der prüfungsrelevanten Inhalte und vermitteln das Wissen, das Sie brauchen, um PMP® zu werden. Mit diesem Buch erkennen Sie Ihre Schwachstellen und bereiten sich optimal und gezielt auf das Zertifikat vor. Außerdem erhalten Sie wertvolle Tipps zum Ablauf des Examens selbst.
Zahlreiche Beispielfragen
Als besonderer Bonus sind zahlreiche Beispielfragen online verfügbar. So erhalten Sie mit diesem Buch den perfekten Begleiter auf Ihrem Weg zum zertifizierten PMP®.

Aus dem Inhalt:
<ul><li>Ablauf der Prüfung</li>
<li>Grundlagen und Lebenszyklen</li>
<li>Ethik und Maßstäbe für professionelles Verhalten</li>
<li>Ziele und Nutzen für Projekte</li>
<li>Stakeholder im gesamten Kontext</li>
<li>Instrumente und Werkzeuge aus den Themenbereichen
<ul><li>Inhalt und Umfang</li>
<li>Schätzung</li>
<li>Terminplan</li>
<li>Kostenbetrachtungen</li>
<li>Risiken</li>
<li>Qualität</li>
<li>Beschaffung</li></ul>
</li><li>Teamaspekte</li>
<li>Soziale Kompetenzen und Rollenverständnis</li>
<li>Führungsprinzipien</li> 
<li>Organisatorische Aspekte der Trägerorganisation</li>
<li>Durchführung von Projekten</li>
<li>Online-Zugriff auf exemplarische Prüfungsfragen</li>
</ul>

<ul><li>Kompakte Vorbereitungshilfe für die PMP-Zertifizierung</li><li>Informationen zu Anmeldung und Ablauf der PMP-Prüfung</li><li>Mit vielen nachvollziehbaren Beispielen und exemplarischen Prüfungsfragen online</li></ul>Effektive PrüfungsvorbereitungDas PMP®-Zertifikat des Project Management Institutes (PMI®) gilt als der international anerkannte Nachweis für Projektmanagementkompetenz. Wenn Sie Ihren Kenntnisstand in diesem Bereich durch ein Zertifikat nachweisen und ein Project Management Professional (PMP®) werden wollen, bereitet Sie dieses Buch effektiv auf Ihre Prüfung vor.PMP®-Wissen und wertvolle TippsDie Autoren bieten eine übersichtliche Darstellung der prüfungsrelevanten Inhalte und vermitteln das Wissen, das Sie brauchen, um PMP® zu werden. Mit diesem Buch erkennen Sie Ihre Schwachstellen und bereiten sich optimal und gezielt auf das Zertifikat vor. Außerdem erhalten Sie wertvolle Tipps zum Ablauf des Examens selbst.Zahlreiche BeispielfragenAls besonderer Bonus sind zahlreiche Beispielfragen online verfügbar. So erhalten Sie mit diesem Buch den perfekten Begleiter auf Ihrem Weg zum zertifizierten PMP®.Aus dem Inhalt:<ul><li>Ablauf der Prüfung</li><li>Grundlagen und Lebenszyklen</li><li>Ethik und Maßstäbe für professionelles Verhalten</li><li>Ziele und Nutzen für Projekte</li><li>Stakeholder im gesamten Kontext</li><li>
 Instrumente und Werkzeuge aus den Themenbereichen

 <ul><li>Inhalt und Umfang</li><li>Schätzung</li><li>Terminplan</li><li>Kostenbetrachtungen</li><li>Risiken</li><li>Qualität</li><li>Beschaffung</li></ul></li><li>Teamaspekte</li><li>Soziale Kompetenzen und Rollenverständnis</li><li>Führungsprinzipien</li><li>Organisatorische Aspekte der Trägerorganisation</li><li>Durchführung von Projekten</li><li>Online-Zugriff auf exemplarische Prüfungsfragen</li></ul>

Die gezielte Prüfungsvorbereitung. Basierend auf den Prüfungsinhalten ECO 2026

Das PMP®-Examen

Talking to Stakeholders

Weitere Titel zum Thema