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Business and Economics (German Language)

Marius Müller

Strategic Management of International E-Commerce Firms

A Multilevel Analysis of Geographic Scope, Foreign Direct Investments, and International Performance

&lt;p&gt;Introduction.- Focus and Relevance.- Literature Review and Research Gaps.- Structure and Contribution of the Studies.- Further Remarks.- Study 1: E-Commerce Firms&amp;rsquo; Geographic Scope. Roles of Intangible Resources and Country-Specific Moderators.- Introduction.- Conceptualization and Hypothesis Development.- Empirical Study.- Discussion.- Limitations and Further Research.- Study 2: Determinants of Wolly Owned Foreign Direct Investments in E-Commerce Firms: A Hierarchical Country- and Firm-Level Analysis.- Introduction.- Conceptualization and Hypothesis Development.- Empirical Study.- Discussion.- Limitations and Further Research.- Study 3: Effects of International E-Commerce Firms&amp;rsquo; Depth versus Breadth of Control on Foreign Sales Performance and the Role of Market Size and Growth as Context Factors.- Introduction.- Conceptualization and Hypothesis Development.- Empirical Study.- Discussion.- Limitations and Further Research.- Final Remarks.- Discussion and Conclusions.- Limitations and Further Research.- References.&lt;/p&gt;

Routledge Revivals

First published in 1932, this book provides an examination of the global economic crisis of the era. The work delves into the causes of the Great Depression, analyses the international situation as it stood, and outlines the necessary measures for recovery alongside the forces already working toward economic restoration.

An Epitome of the Economic Situation

World Disorder and Reconstruction

China Perspectives

This book systematically examines how the digitalization of global value chains (GVCs) has driven the high-quality development of China's manufacturing industry. It reveals the intrinsic mechanisms and pathways through which digital technologies reshape the international division of labor and promote industrial upgrading.Integrating theory with empirical analysis, the book establishes an innovative measurement framework for GVC digitalization. Using data from China's manufacturing sectors from 2000 to 2020, the book evaluates the quality of industrial development across five dimensions: innovation, coordination, green development, openness, and sharing. The book provides an in-depth analysis of the characteristics, challenges, and multidimensional impacts of Chinese manufacturing's integration into digital GVCs. Using rigorous econometric models, the study demonstrates that digitalization primarily advances high-quality manufacturing development through three channels: reducing transaction costs, fostering technological innovation, and optimizing resource allocation. Finally, the book proposes strategic pathways and policy implications targeted to China's manufacturing industry, offering a solid theoretical foundation and decision-making reference for achieving value chain upgrading and structural optimization in the digital era.This book will be valuable for scholars and policymakers in the fields of the digital economy, global value chains, international trade, and industrial economics, as well as for university students and industry professionals.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC BY-NC-ND) 4.0 license

Case Studies from the Chinese Industry

Digitization of the Global Value Chain and High-Quality Development

Develop culturally intelligent marketing strategies for a digitally connected global marketplace. International Marketing is designed for postgraduate marketing students studying International Marketing and International Marketing Strategy. This textbook equips students with the theoretical frameworks and applied tools required to design, implement and evaluate marketing strategies across borders in an increasingly digital and regulated environment. Sue Ollerhead explores how brands can enter, compete and grow internationally while remaining culturally sensitive, legally compliant and strategically coherent. This book integrates core international marketing theory with practical application, covering market entry strategies, dynamic pricing, cross-border brand positioning and digital platform management. Students examine how organizations adapt products and services to meet local market needs while maintaining universal quality standards, sustainability commitments and ethical responsibility. Legal and regulatory considerations are embedded throughout, alongside discussion of environmental impact, societal expectations and global governance frameworks. Real-world examples from Coca-Cola, Depop and MPesa illustrate how international marketing decisions influence long-term brand performance and customer relationships across diverse markets. This textbook includes: - Guidance on digital international marketing, including market entry, pricing and cross-border brand strategy - Chapter overviews, key learning outcomes, key concept boxes and exercise questions - Online resources including lecture slides and a lecturer's manual with exercise answers - Strategic insights and analysis on operating effectively within international environments

Utilize a Digital Approach in International Marketing Strategies

International Marketing

First published in 1987, International Capitalism and Industrial Restructuring counters the idea that industrial restructuring is a relatively problem-free stage in the evolution to a post-industrial society.

A Critical Analysis

International Capitalism and Industrial Restructuring

The Law of Financial Crime

This book exposes how illicit finance hides in plain sight within legitimate global trade. Drawing on real-world cases, empirical interviews, and policy analysis, the book reveals how Trade-Based Money Laundering (TBML) exploits regulatory gaps, dynamic supply chains, and the ambiguities of modern commerce. It uncovers the systemic incentives that sustain symbolic compliance-where audit trails, checklists, and metrics give the appearance of vigilance while laundering continues unchecked. This work is essential reading for policymakers, financial institutions, law enforcement professionals, and scholars seeking a deep understanding of TBML. It combines rigorous research with practical insights, showing how public and private actors inadvertently perpetuate compliance rituals that fail to disrupt illicit trade. By mapping the structural, legal, and institutional challenges, the text equips readers to identify vulnerabilities, assess enforcement gaps, and rethink anti-money laundering strategies. Far beyond theory, the book offers a critical recommendation for moving from the mirage of oversight to effective disruption. Readers will gain the conceptual tools and operational realism needed to confront TBML, improve compliance practices, and safeguard global financial systems against one of the most pervasive forms of economic crime.

Compliance and the Law

Trade-Based Money Laundering

De Gruyter Handbooks in Business, Economics and Finance

Having an online and digital presence has today become essential for art organizations, artists, and artworks. In the maturing field of arts marketing, there has been an ongoing academic debate in the last decade about the nature and value of two competing approaches: whether an organization-centered or a consumer-centered approach shows a higher relative effectiveness in enhancing the performance criteria of arts organizations (Boorsma, 2006). Shifting the focus from a business orientation, digital and online arts marketing provides an additional promising perspective on the debate (Choi &amp; Burnes, 2013). The current trend of marketing the arts via virtual platform networks more effectively engages international audiences to participate in a co-creation process (Edvardsson, Tronvoll, &amp; Gruber, 2011;), connecting them to the various fields of the arts and sustaining a long-term relational and humanistic network of communities in art appreciation (Thyne &amp; Hede, 2016; Walmsley, 2019). From an organization-centered approach, arts marketing serves as functional tool of an art organization and as a business strategy and mindset. This line of research focuses primarily on how marketing practices facilitate the pursuit of organizational goals and interests in terms of tangible outcomes (such as profits for profit-making arts companies, sponsors, volunteers and donations for non-profit arts organizations) and intangible outcomes (such as the reputation of the organization, or the quality of its stakeholder relationships). A consumer-centered approach addresses these limitations by systematically analyzing and prioritizing consumer needs and desires, perceptions and preferences, and the degree of satisfaction in the marketing of the arts. This approach assumes that adapting arts products or services through the creation of consumer value can increase sales levels through greater consumer satisfaction. However, studies have pointed out that such a business mindset may lead to pitfalls in arts marketing because the creation of consumer-centered arts may hinder the creativity of artists, violate the principles of artistic expression, over-commercialize the field of arts and lower artistic and cultural value. For this Handbook, we consider digital and online arts marketing as a timely and evolving trend that is constantly pushing the boundaries of the existing paradigms to explore new possibilities to achieve a balance between artistic and consumer values. Through a multidisciplinary and co-creation approach, the rise of new media and digital technologies has facilitated digital arts marketing to take the lead (O'Reilly, 2011; Özdemir, Fillis, &amp; Collins, 2020); a trend that has been accelerated by the Covid-19 pandemic and the new normal that has transformed the practices of a mixed-mode of cultural and creative production, distribution, and consumption. In view of rapid social, cultural, and economic changes and the fluid and uncertain contemporary art market, many organizations have begun to reflect on putting aside organization- or consumer- centered approaches and instead turned to the possibility of adopting the logic of mediatization (Have &amp; Pedersen, 2013; Jasson, 2002; Krämer, 2011; Wilke, 2014), creating a mixed-mode of arts collaboration, co-operation, and co-creation of arts marketing (Baumgarth, 2018).

Technological, Social, and Cultural Trends

De Gruyter Handbook of Digital and Online Arts Marketing

Cambridge Companions to Law

The Cambridge Companion to World Trade Law offers expert but compact discussion of the diverse perspectives, enduring issues, and emergent challenges in the field. This volume offers a lively and thorough overview of the subject in all its dimensions. It takes stock of the state of the field of trade law without allowing current events to dominate key debates. It is intended to be appreciated not only by a legal audience as a collection of concise yet thoughtful reflective pieces, but also by readers across the fields of business, economics, finance, sociology, diplomacy, and international relations who may have no specialist trade law knowledge. It will appeal not only to the novice but also to the seasoned trade law expert who might wish to have at hand a single-volume compendium of current expert analysis across the different dimensions of trade law.

The Cambridge Companion to World Trade Law

Domestic and foreign policy considerations led Eastern European nations in the 1970s to involve their economies more deeply with the West. These growing links came as a mixed blessing. First published in 1981, East-West Relations and the Future of Eastern Europe examines the implications of these links.

Politics and Economics

East-West Relations and the Future of Eastern Europe

This book responds to the dynamics of the currently much changed financial market environment by providing a text that presents a more up-to-date description of financial markets – one that offers more current insight into the behaviour of financial markets and financial sector institutions than is currently represented in available books on the subject.

Financial Markets and Institutions

First published in 1960, The Economy of Israel presents a critical account of the first ten years of Israeli economy. The book starts with a short description of the physical nature of the country and an examination of the Zionist ideas which played a decisive role in the formation of Israel. Part I of the book surveys the economy of Israel and traces the significant features of its development between 1948 and 1958. Part II is not a photograph of Israel's exchange regulations at one particular date, but an eclectic account of the variable features of a flexible system that had but one constant factor, namely, the absence at any time of an effective unitary exchange rate. Part III of the book contains some general observations that are largely speculative. The book concludes with an examination of the prospects of Israel's economy with special reference to the charitable aid which has provided it with its life blood during the first decade.This is an important historical account for scholars and researchers of economics, Middle East economics, and history of Israel.

A Critical Account of the First Ten Years

The Economy of Israel

Offering an excellent overview of critical approaches to international payment systems, this open access volume re-introduces the contemporary relevance, origins and aims of the International Clearing Union (ICU), a concept associated with J. M. Keynes and with debates of continued contemporary importance to global political economy. This volume focuses on how ICU proposals interact with economic theory and normative principles of ethics and politics. It examines key contemporary political issues including de-dollarisation, development, overcoming nationalism, principles of fairness in trade and finance, commodity pricing, fixed vs. floating exchange rates, capital controls, the need for planning, and global public investments, as well as urgent issues of climate emergency and ecological breakdown. As such, this important volume provides a wide range of perspectives from both the Global North and Global South, as well as from different disciplines including politics, economics and political theory. 'The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by The University of Helsinki.

Bringing the Idea of International Clearing Union into the Twenty-First Century

Deweaponizing Interdependence

Strategic Management of International E-Commerce Firms

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