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Shivam Kumar: Spiritual Marketing

Spiritual Marketing

Ethics of Selling Faith

Business Ethics

A ground-breaking framework that redefines price formation as the structural foundation of sustainability, The Price of Sustainability argues that 'true pricing' can restore long-term and inclusive economic viability. Through grounding in rigorous fieldwork, financial analysis, and the economic insights of Rudolf Steiner, this book exposes the reality behind today's pricing; that they are systematically falsified and don't reflect the reality of sustaining labour, nature and capital. To counter this, Andrillon introduces the concept of true pricing as a diagnostic framework, discerning when a price reflects viability, and when it conceals impending collapse. In the opening chapters, the author guides you through both the contemporary failure of sustainable development and the shortcomings of economic approaches to this issue. Transitioning from diagnosis to construction, Chapter 4 formalizes the concept of a "true price"; it argues that a price is only true if it enables the full reproduction of labour, nature, and capital across time. The following chapters present the operational core of this framework, illustrating how it can be used across sectors as a practical evaluative method. Bridging political economy, sustainability science, and economic theory while offering a highly original contribution to debates on degrowth, post-capitalism, and ecological transition, this innovative text is the perfect companion for undergraduate students, postgraduate students, scholars and policy-makers working at the intersection of sustainability, political economy, ecological economics, development studies, and accounting.

Rethinking Pricing for a Viable Economy

The Price of Sustainability

Deliver proven, data-led marketing performance and leadership insight across the modern marketing organization. In the fully updated second edition of Marketing Metrics by Christina Inge, marketing leaders gain the strategic tools needed to build enterprise-grade, data-powered marketing strategies that deliver measurable business results. Written for CMOs, marketing directors and senior analytics leaders, this authoritative guide shows how to translate marketing metrics, data and analytics into informed decision making, stronger governance and clear financial impact. Featuring new content on AI-powered marketing metrics and enterprise analytics capability, this book equips senior professionals with the frameworks and models required to embed measurement into marketing leadership and long-term strategy. You will learn how to: - Implement a data-first marketing strategy aligned with business outcomes - Measure channel, campaign and brand ROI with confidence - Apply AI-powered metrics including predictive customer lifetime value - Build enterprise analytics capability and AI-ready marketing teams &gt;Supported by real-world examples and practical strategic models, this book provides senior marketing leaders with the tools to strengthen accountability, guide investment decisions and deliver measurable marketing performance at scale. Themes include: marketing metrics, marketing ROI, data-driven marketing strategy, AI in marketing analytics, customer lifetime value, marketing leadership

Leverage Analytics, Data and AI to Optimize Marketing Strategies

Marketing Metrics

The 8 Personalities at Work and How to Navigate Them

We Are Not a Family

In this inspiring book, a real-world entrepreneur shares the hard-won lessons from a journey that spans from selling frozen food in pub car parks to building a £40-million industry leader. This isn't a book about frantic growth or "winging it" through the next deal; it's a tactical guide for entrepreneurs and managers who are tired of carrying the pressure alone. By shifting from a "heroic" mindset to one of clarity and confidence, you will learn how to build a business that is resilient from the inside out, ensuring that your progress no longer comes at the expense of your family, your values - or your sanity. True sustainability is found in a simple, non-negotiable alignment:&nbsp;the Win-Win-Win. When you win as a leader by regaining control and stability, your team wins through clear purpose and trust, which ultimately ensures your customers win through reliable, consistent value. Brian Donne provides a "back-room coach" experience, utilizing "Performance Levers" and "the Mushy Ps" - from Purpose to Profit - to help you master the fundamentals that most businesses ignore. It's time to stop settling for growth that feels like firefighting and start building your "Champions League" victory. Discover how to make a decent profit, decently, and finally achieve the ultimate win: a successful business that grants you the freedom to live life on your terms.

Hard-won lessons for building a resilient and growing business

Win-Win-Win

Corporatism and Neoliberalism in a Global Era

The World Economic Forum and COVID-19

The Life-Changing Power of Making Do

The Jugaad Mindset

The Architecture of Influence

How Ordinary People Build Extraordinary Things, The Story of Canva

Dream Crazy Big

The transformative guide to workplace dynamics that helps you understand yourself - and handle those around you. Is your boss acting like a critical parent? Does a closed-door meeting leave you consumed by paranoia? Are you compelled to overperform until you're on the verge of burnout? You are not alone. We spend a third of our lives at work, yet we're told to leave our emotions at the door. In We Are Not a Family, executive coach Nell Montgomery and psychotherapist Elisa Morris show us the truth: we don't just bring our work experience to the office; we bring our entire emotional history. In this groundbreaking book, the authors identify eight workplace archetypes - from the Joker who entertains to hide deep insecurities and the Perfectionist driven by their inner criticism, to the Gladiator who seeks success at any cost. They show how understanding these patterns can transform every interaction in your professional life. You'll learn how to:<ul><li>Build stronger relationships by seeing colleagues for who they really are</li><li>Improve leadership skills by recognizing unconscious patterns in your team</li><li>Boost self-awareness by identifying your own archetype formed in early childhood</li><li>Handle conflict confidently without being overwhelmed by triggered feelings</li></ul> Packed with clinical insight, wit and a practical toolkit for every persona, We Are Not a Family will liberate you from outdated coping strategies and help you show up as the authentic, confident adult you long to become.

Spiritual Marketing

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