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Heppell M: See, Smile, Say Hello

See, Smile, Say Hello

Build Trust, Create Loyalty, Deliver Outstanding Service

Travel and Wellness: A Renaissance of Nature-based Health Tourism explores the growing intersection between travel and wellness, focusing on the resurgence of nature-based health tourism.
This interdisciplinary work delves into the historical roots of wellness tourism, tracing its evolution from ancient practices to contemporary trends that emphasize the healing power of nature. Through a combination of qualitative research, cultural analysis, and stakeholder collaboration, Travel and Wellness Tourism provides a comprehensive framework for understanding how health tourism is a catalyst for both personal and community wellness.
Appealing to both scholars and practitioners, particularly in tourism, health sciences, environmental studies, and cultural heritage, Travel and Wellness offers insights that encourage cross-disciplinary dialogue and innovation.

A Renaissance of Nature-Based Health Tourism

Travel and Wellness

Please Do Disturb: How True Leaders Show Up When It Matters Most challenges one of leadership's biggest misconceptions, that great leadership is primarily about strategy, authority, or performance. Instead, Rachel Alday, Linny Jones, and Harte Logan make the case that exceptional leadership begins with something far more human: presence, connection, and the ability to create belonging. Drawing from Alday's decades of experience building a luxury hospitality company, and Jones and Logan’s organizational consulting perspective, the authors reveal how the principles behind extraordinary guest experiences can transform the way leaders serve their teams, organizations, and communities. Through engaging stories, practical frameworks, and lessons learned while growing a business to nearly $25 million in annual revenue managing approximately 200 luxury homes, they demonstrate that the leaders people remember aren't necessarily the ones with the best ideas—they're the ones who consistently show up when it matters most. At its heart, Please Do Disturb is a book about creating environments where people feel seen, heard, valued, and like they truly belong. It explores how intentional moments of connection build trust, strengthen culture, and inspire people to do their best work, not because they have to but because they want to, leading to phenomenal results. Whether you're leading a company, a team, or a family, or simply striving to become more intentional in your relationships, this book offers practical wisdom for cultivating deeper connection, fostering belonging, and leading with authenticity in a world that increasingly craves both. Please Do Disturb reminds us that leadership isn't measured by titles or influence alone. It's measured by the people we choose to notice, the connections we create, and the lasting sense of belonging we leave behind.

Please Do Disturb: How True Leaders Show Up When It Matters Most challenges one of leadership's biggest misconceptions, that great leadership is primarily about strategy, authority, or performance. Instead, Rachel Alday, Linny Jones, and Harte Logan make the case that exceptional leadership begins with something far more human: presence, connection, and the ability to create belonging. Drawing from Alday's decades of experience building a luxury hospitality company, and Jones and Logan’s organizational consulting perspective, the authors reveal how the principles behind extraordinary guest experiences can transform the way leaders serve their teams, organizations, and communities. Through engaging stories, practical frameworks, and lessons learned while growing a business to nearly $25 million in annual revenue managing approximately 200 luxury homes, they demonstrate that the leaders people remember aren't necessarily the ones with the best ideas—they're the ones who consistently show up when it matters most. At its heart, Please Do Disturb is a book about creating environments where people feel seen, heard, valued, and like they truly belong. It explores how intentional moments of connection build trust, strengthen culture, and inspire people to do their best work, not because they have to but because they want to, leading to phenomenal results. Whether you're leading a company, a team, or a family, or simply striving to become more intentional in your relationships, this book offers practical wisdom for cultivating deeper connection, fostering belonging, and leading with authenticity in a world that increasingly craves both. Please Do Disturb reminds us that leadership isn't measured by titles or influence alone. It's measured by the people we choose to notice, the connections we create, and the lasting sense of belonging we leave behind.

How True Leaders Show Up When It Matters Most

Please Do Disturb

A BRAND NEW EDITION WITH AN UPDATED FOREWORD THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity? What makes us check our phones, open an app, or scroll a feed without even thinking? Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world's most engaging products. Introducing the groundbreaking Hook Model - Trigger ? Action ? Variable Reward ? Investment - Eyal uncovers how products from Apple, Twitter, Instagram and Google create lasting user habits and how you can ethically harness these principles to build products people love.Packed with cutting-edge behavioural science, case studies, and practical frameworks, Hooked is both a manual for product designers and a mirror for anyone curious about their own habits.'Hooked changed my life. It's essential reading for anyone who wants to better understand their actions and habits' Steven Bartlett, Diary of a CEO'Nir Eyal taught Silicon Valley how to design behaviour - and then reminded us to use that power responsibly; Mark Manson, Solved Podcast 'Our challenges go beyond technology; they stem from the internal discomfort that Nir Eyal's work helps us understand' Ali Abdaal, Deep Dive Podcast 'In Hooked, Nir Eyal shows the fine line between persuasion and coercion - and why ethical design matters more than ever' Jim O'Shaughnessy, Infinite Loops Podcast

How to Build Habit-Forming Products

Hooked

Warum kaufen Menschen bestimmte Produkte? Wie entstehen Markenpräferenzen? Welche Rolle spielen Emotionen, Wahrnehmung, kognitive Verzerrungen und soziale Einflüsse bei Kaufentscheidungen? Dieses Lehrbuch vermittelt die Grundlagen und aktuellen Erkenntnisse der Marketingpsychologie wissenschaftlich fundiert und zugleich verständlich. Klassische Modelle werden mit modernen Ansätzen aus Psychologie, Verhaltensökonomie und Neurowissenschaften verbunden und anhand zahlreicher Praxisbeispiele anschaulich erläutert. Über 60 professionell gestaltete Abbildungen, Übersichten und Grafiken erleichtern das Verständnis komplexer Zusammenhänge und machen das Buch zu einem wertvollen Begleiter für Studium, Lehre und Praxis. Das Werk richtet sich an Studierende, Dozenten, Marketing- und Kommunikationsverantwortliche sowie alle, die verstehen möchten, wie psychologische Mechanismen Konsumentenverhalten beeinflussen und erfolgreiches Marketing ermöglichen.

Grundlagen der Marketingpsychologie

Marketingpsychologie

This book is grounded in the Customer Experience Professionals Association (CXPA) framework and addresses the core questions CX practitioners face across its domains. It explores how to design experiences that endure (Customer Understanding &amp; Experience Design), how to align strategy, culture, governance, and metrics to consistently deliver on the brand promise (CX Strategy, Culture &amp; Accountability, Metrics &amp; Measurement), and how to mobilize people, processes, and creative capabilities to drive innovation and sustainable growth (Organizational Adoption &amp; Enablement).

The Nine Golden Rules for CX Success

The store you know. The story you don’t.When Steve Jobs hired Ron Johnson to create the Apple Store in 2000, con­ventional wisdom said that the inter­net would put stores out of business. By the time he left Apple in 2011, Johnson and his team had created the most respected and profitable retail stores in the world. And even then, skeptics were still predicting the death of physical retail.In Shop Different, Johnson reveals how it happened: how he earned Jobs’s trust, how they developed a vision for a store that would win not by selling but by serving, and how he convinced Jobs that the store’s service philosophy should be rooted in some­thing as intangible as love. Johnson then gives readers a new look at Apple’s ascent to the most valuable company in the world; offers an inspiring vision for a future in which retailers win on connection, service, and experience; and shares an honest look at what leads to success—and what can follow.Shop Different is not a traditional business book. It is an insider account of one of the most important retail successes of our time, a guide for anyone trying to lead through technological change, and, in the age of artificial intelligence, a profound reminder of what it means to be human.

How Retail Revealed Apple's Genius

Shop Different

PRAISE FOR MARKETING 7.0 "Legendary for his insight and foresight, Philip Kotler, with his long-time co-authors Hermawan Kartajaya and Iwan Setiawan, take the next step in their leading-edge marketing series. Building on advances in social media, AI and immersive technology from their previous three editions, Marketing 7.0 creatively applies cognitive science concepts and theories to show how marketers can navigate gateways to the human mind to design more personal, relevant and influential marketing." -KEVIN LANE KELLER, E.B. Osborn Professor of Marketing, Tuck School of Business, Dartmouth College "Marketing 7.0 by Philip Kotler is a visionary guide that captures the next evolution of marketing in the age of AI, sustainability, and humanity. This book is an essential read for anyone who wants to understand where marketing is headed and how to stay ahead of the curve." -HERMANN SIMON, Founder and Honorary Chairman, Simon-Kucher "Marketing 7.0 unites technology and human insight, illustrating how marketing has evolved from products and data to the exploration of the depths of the human mind. By integrating AI, immersive technology, and cognitive science, Philip Kotler redefines marketing as a discipline that goes beyond understanding customers and connects with their thoughts, emotions, and experiences." -ALEXANDER CHERNEV, Professor of Marketing, Kellogg School of Management, Northwestern University

A Guide for Thinking Marketers in the Age of AI

Marketing 7.0

This book is a culinary memoir rooted in the metaphor and reality of the table, a gathering place where people connect in deep and meaningful ways. It chronicles a journey from the sacredness of restaurants to entrepreneurship, centering hospitality as a philosophy for life, leadership and connection. Anchored by personal narrative, spanning family, loss, community, the challenges of restaurant work and the reinvention brought on by the Covid-19 pandemic, it explores how gathering, service and intention create authentic communities. It is a testament to evolving identity, the healing power of connection and a heart-centered approach to business and life, showing that true success isn't measured by accolades but by the quality of presence, care and belonging fostered around the table. The Table, which is the anchor for this book, is a place where people gather, where genuine community is felt, seen and experienced. It is also a metaphor for connectivity and intention, for gathering in authenticity.

Discovering the Soul of Service

Beyond the Table

Missing summer? Escape to Cornwall this fall with another heart-warming and feel-good novel from the Number One Sunday Times bestselling author!Readers LOVE Sarah Morgan'Sarah Morgan never disappoints' FIVE starreader review'This is a summer must read!' FIVE starreader review'Sarah never fails to deliver a great story ... I loved it' FIVE starreader review* * * *Evie is the acting general manager of The Alexandra hotel in picturesque Cornwall, but she feels trapped in a life defined by others' expectations. Just as she contemplates a fresh start, Abby arrives, sent undercover by the hotel's owner to assess the staff and operations. But Abby is navigating her own struggles and longs to break free from the shadow of her mother.As the two women forge an unexpected friendship, they confront their fears and the threat of change looming over them. With the help of a charming chef and a gruff pub owner, they begin to embrace their true selves and the bonds that unite them. Will they find the strength to reshape their futures, or will the weight of the past hold them back?Full of warmth and heart, Brave New Summer is a joyful and uplifting novel about friendship, romance and being brave, from the Number One Sunday Times bestseller, Sarah Morgan.Perfect if you love:Escaping to seaside townsStrong female bondsUnlikely friendshipsGrumpy pub ownersCharming chefs* * * *Praise for Sarah Morgan:'Sarah Morgan never disappoints I always look forward to my summer read from her ... a must read for holidays' FIVE starreader review'A perfect slice of joyful summer escapism from Sarah Morgan, the master of the genre' Clare Pooley'The perfect summer escape!' Cathy Bramley'I was absolutely hooked from the first chapter and knew straight away this was another book written with Sarah's magic touch ... utterly fabulous' FIVE starreader review'A truly heart-warming read' Woman &amp; Home

Brave New Summer

Understand and learn to respond to the global and local crises shaping the tourism industry. Crisis Management in Tourism by Kyriaki Glyptou is a comprehensive textbook designed for upper-level undergraduate and postgraduate students studying tourism, hospitality and event management. Aligned with modules on crisis management and sustainable tourism, it provides a structured framework for understanding how crises impact destinations, organizations and various stakeholders. Taking a multidimensional approach, this textbook explores why traditional crisis management models often fail in high-stakes tourism contexts. This textbook: -Examines nine interconnected dimensions in managing a crisis response: the legal, operational, financial, communication, strategic, reputational, political, ethical and human factors -Explores the contemporary challenges reshaping the industry, including climate change, geopolitical instability and community resistance to tourism -Includes real-world examples from VisitBritain, the Greek National Tourism Organization, TUI and Jet2, alongside crisis events such as the 2019 Australia wildfires &gt;This textbook equips students with the knowledge and practical skills needed to navigate crises, make decisions in dynamic, uncertain environments and build resilience in a rapidly changing global tourism industry.

Principles and Practices for Strategic and Resilient Planning

Crisis Management in Tourism

The ultimate sales leader playbookSales is the lifeblood of every organisation, and more than ever we need strong, capable, humble, authentic and inclusive commercial leaders who know how to get the best out of their sales teams.You were at the top of your game as a sales person. But now you're a sales leader, and getting results through a high-performing sales team is a different game. There are so many different hats you need to wear: Chief Strategy Officer, Chief Team Motivator, Chief Value Storyteller...Discover a simple, powerful framework to help you make that transition, mastering each critical area of sales leadership step by step. Easy to read and packed with real-life examples, tips and coaching questions you can use today, together with downloadable tools and templates, this is the essential guide to success in what can be one of the toughest, loneliest jobs in business.Amanda Downs is Director of Commercial Leadership at The Uspire Group and Founding Director of her private coaching practice, Sales Growth Expert. A sales leadership capability expert, she brings decades of hands-on management, training and coaching wisdom to her sales leader clients globally.

How to lead your new sales team to thrive and grow

Step Up To Sales Leader

KONFEKT A Guide to Generous Hosting betrachtet Gastgeben als kulturelle Haltung - als Ausdruck von Aufmerksamkeit, Stil und persönlicher Handschrift. Essays, fotografische Erzählungen, Menüs, Drinks und Playlists verweben sich zu einem vielstimmigen Porträt zeitgenössischer Tischkultur. Im Zentrum stehen Atmosphäre, Charakter und Großzügigkeit - vom kunstvollen Dinner bis zum spontanen Zusammenkommen im Atelier.

KONFEKT  A Guide to Generous Hosting betrachtet Gastgeben als kulturelle Haltung – als Ausdruck von Aufmerksamkeit, Stil und persönlicher Handschrift. Essays, fotografische Erzählungen, Menüs, Drinks und Playlists verweben sich zu einem vielstimmigen Porträt zeitgenössischer Tischkultur. Im Zentrum stehen Atmosphäre, Charakter und Großzügigkeit – vom kunstvollen Dinner bis zum spontanen Zusammenkommen im Atelier.

KONFEKT A Guide to Generous Hosting

See, Smile, Say Hello

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