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Resurgent

How established organizations can fight back and thrive in an age of digital transformation

A practical handbook examining how established businesses can use their unique advantages to fight back and win in a digital arena too often dominated by tech start-ups, disruptors and unicorns.

Juli 2025, ca. 240 Seiten, gebunden, Englisch
Bloomsbury
978-1-3994-2201-7

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