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Business and Economics (German Language)

Alicia Gerlach

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&lt;p&gt;Einf&amp;uuml;hrung.- Der Einfluss von Gruppen und Individuen auf das Treffen TCO-optimaler Entscheidungen.- Der Einfluss der Darstellungsform von Energieinformationen auf &amp;ouml;konomisch nachhaltige Kaufentscheidungen.- Schlussbetrachtung.- Literaturverzeichnis.&lt;/p&gt;

SpringerBriefs in Economics

Proverbs and Economics

The Invisible Handshake

A new paradigm based on quantum probability that can model stock markets and price options—and also upends classical quantitative finance. In The Quantum Stock Market, David Orrell combines theory and new empirical findings to argue for a new approach to finance based on quantum probability. The main finding, a property called q-variance, may be unique in finance in that it was discovered as the result of a prediction, affects financial markets in general, has no tunable parameter, and has important consequences for a range of topics including the pricing of financial options. The property, which somehow eluded detection for over a century, has been verified by experts in the field. And the fact that it is incompatible with classical finance—which is perhaps why it went undetected—suggests that the field must be reinvented. The aim of this book is therefore nothing less than to initiate a paradigm shift in finance. As with any new work that challenges existing methods, the ideas have already received considerable pushback from a range of sources, including leaders in the field of finance, along with physicists skeptical of applying quantum probability outside its traditional domain. Written in an interdisciplinary style that mixes mathematical equations, data analysis, and informed comment on the field of finance, it should be read by anyone—including students, academics, and practitioners—who wants to be on the right side of a paradigm shift.

And the Road Not Taken in Finance

The Quantum Stock Market

How can a particular way of argumenting direct our thinking? How does the formulation of a question influence the answer, producing a bias or an insight? And finally, what effect does public communication have on public behaviour?Psychorhetoric and the Psychology of Thought illustrates the role played by rhetoric and communicative heuristics in the psychology of thinking and decision making, and its effect on many areas of our daily life. It gives voice to a new and unconventional approach to the contemporary debate within the psychology of thought that has wide implications for key behavioural phenomena, including biases, creativity, decision making, and public policy. This innovative work challenges conventional wisdom by proposing that cognitive biases are not inherent flaws in human cognition, but rather outcomes of misleading communication patterns that influence our thinking processes.This unconventional approach to the psychology of thought has significant implications for creativity, decision making, economic behaviour, and public policy development. Essential reading for students and researchers in cognitive psychology, communication studies, and behavioural economics, this volume promises to reshape our understanding of human rationality and the communicative forces that guide it.

Psychorhetoric and the Psychology of Thought

This updated bestseller shows leaders how to transform fragmentation into authentic community with new workplace applications and proven strategies for today’s divided world. With increasing violence, widening ideological divides, and growing economic inequality, a deeper sense of community is desperately needed. Yet typical ways of engaging people civically and organizationally remain unchanged. In Community, Peter Block explores how authentic community can emerge from fragmentation and offers practical steps to foster transformation. This updated third edition draws on decades of implementing Block’s ideas and includes the following: <ul><li>New stories and examples demonstrating community building as a more powerful approach to social problems than traditional policies and programs</li><li>Expanded resources and a discussion guide designed for classroom and training program use</li><li>A new closing chapter covering broader implications of the book’s ideas for organizational transformation</li><li>Fresh content exploring the creative economy’s relationship to belonging and social capital’s role in authentic engagement</li><li>Updated examples showing how community principles apply to today’s workplace and virtual world challenges</li></ul> From neighborhood councils transforming local engagement to organizations shifting from competitive to cooperative cultures, Block demonstrates how simple positive change can be once we decide it’s essential. Whether readers are community leaders, organizational consultants, or concerned citizens, this book provides the framework and tools to move from fragmentation to connection, from isolation to belonging.

This updated bestseller shows leaders how to transform fragmentation into authentic community with new workplace applications and proven strategies for today’s divided world. With increasing violence, widening ideological divides, and growing economic inequality, a deeper sense of community is desperately needed. Yet typical ways of engaging people civically and organizationally remain unchanged. In Community, Peter Block explores how authentic community can emerge from fragmentation and offers practical steps to foster transformation. This updated third edition draws on decades of implementing Block’s ideas and includes the following: <ul><li>New stories and examples demonstrating community building as a more powerful approach to social problems than traditional policies and programs</li><li>Expanded resources and a discussion guide designed for classroom and training program use</li><li>A new closing chapter covering broader implications of the book’s ideas for organizational transformation</li><li>Fresh content exploring the creative economy’s relationship to belonging and social capital’s role in authentic engagement</li><li>Updated examples showing how community principles apply to today’s workplace and virtual world challenges</li></ul> From neighborhood councils transforming local engagement to organizations shifting from competitive to cooperative cultures, Block demonstrates how simple positive change can be once we decide it’s essential. Whether readers are community leaders, organizational consultants, or concerned citizens, this book provides the framework and tools to move from fragmentation to connection, from isolation to belonging.

The Structure of Belonging

Community, Third Edition

Classroom Companion: Economics

This textbook offers a clear and accessible introduction to the core principles of microeconomics. Designed for students new to the subject, it covers all the essential topics found in a standard microeconomics course-including consumer theory, producer theory, market structures, imperfect competition, and game theory.
What sets this book apart is its innovative use of illustrations and storytelling. These elements complement the formal analysis, bringing abstract concepts to life and making the material more engaging and easier to understand. The text combines straightforward language, mathematical tools, and visual aids to support a deeper and more intuitive grasp of economic theory.
A&nbsp;companion Workbook, featuring a wide range of exercises and fully worked solutions, is available for separate purchase.

This textbook offers a clear and accessible introduction to the core principles of microeconomics. Designed for students new to the subject, it covers all the essential topics found in a standard microeconomics course—including consumer theory, producer theory, market structures, imperfect competition, and game theory.What sets this book apart is its innovative use of illustrations and storytelling. These elements complement the formal analysis, bringing abstract concepts to life and making the material more engaging and easier to understand. The text combines straightforward language, mathematical tools, and visual aids to support a deeper and more intuitive grasp of economic theory.
 A&nbsp;
 companion Workbook
 , featuring a wide range of exercises and fully worked solutions, is available for separate purchase.

An ABC in 1-2-3

Microeconomics Made Simple

A fascinating deep dive into the dynamic interplay between culture, economics, institutions, and human prosperity. In Pathway to Change, Naci Mocan investigates the economic origins of current cultural beliefs, attitudes, and behaviors, highlighting the lasting impact of historical agricultural practices and ecological conditions. He shows that cultural traits evolve in response to external shocks—such as exposure to violence, changes in institutional quality, and the laws and law enforcement—and argues that culture and institutions influence each other: culture shapes the functioning of institutions, while institutions also mold cultural norms. As a result, the success of institutional reforms depends heavily on the cultural context in which they are implemented. Drawing on research from various fields—including economics, evolutionary biology, psychology, linguistics, neuroscience, philosophy, anthropology, and political science—the author describes how cultural attributes such as trust, honesty, patience, preference for leisure, morality, individualism, and proclivity for violence shape economic outcomes and individual well-being. The book presents evidence on both intergenerational transmission of culture and horizontal transmission within the members of the same generation. It also describes how culture can be shaped and transformed, emphasizing the roles of media, education, laws and law enforcement, and role models. Finally, the book recommends that undesirable cultural attributes that are detrimental to our well-being, determined by scientific criteria, should be modified, and offers policy tools that can be deployed for cultural change.

Culture, Economics, Human Progress, and Prosperity

Pathway to Change

Busting the myth of “groupthink,” a powerful look at how our ability to influence one another can accelerate individual and collective intelligence. A leading expert on social networks and behavior change delivers new principles of social influence to improve collective intelligence. For years, scientists have struggled to discover the formula to produce the world’s smartest teams. But the solution has been elusive&nbsp;because they have focused on individual intelligences. In Goodthink, Damon Centola shows how to build teams, design online platforms, and create office spaces that sharpen our thinking individually and align our intelligence collectively. The secret, it turns out, is in the shape of our networks. How did MIT’s Building 20, populated with outcasts and eccentrics, become one of the most innovative and productive research hubs in American history? Why did increasing the number of online echo chambers unexpectedly reduce political polarization? How can popular “herding behavior” make crowds more intelligent? This book has the answers. Taking us behind the scenes of the most successful systems of collective intelligence in the modern world, it introduces a new science of what it means to be smart. Every day, each of us faces four critical decision-making challenges: choosing, coordination, cooperation, and creativity. Goodthink describes the tell-tale signs of when effective structures are at work, enabling us to “read the room” and begin to shift the dynamics at play. It also reveals how to know when things are failing and what to do to fix them. Delivering path-breaking insights currently at work within Fortune 500 companies, global philanthropic organizations, and government agencies, the book reveals underlying dynamics of group intelligence that have gone overlooked. Showing us how these principles work to make us feel more confident, more connected, and more engaged, Goodthink leaves us feeling smarter—because we are!

Busting the myth of “groupthink,” an insightful look at how our ability to influence one another can accelerate individual and collective intelligence. A leading expert on social networks and behavior change delivers new principles of social influence to improve collective intelligence. For years, scientists have struggled to discover the formula to produce the world’s smartest teams. But the solution has been elusive&nbsp;because they have focused on individual intelligences. In Goodthink, Damon Centola shows how to build teams, design online platforms, and create office spaces that sharpen our thinking individually and align our intelligence collectively. The secret, it turns out, is in the shape of our networks. How did MIT’s Building 20, populated with outcasts and eccentrics, become one of the most innovative and productive research hubs in American history? Why did increasing the number of online echo chambers unexpectedly reduce political polarization? How can popular “herding behavior” make crowds more intelligent? This book has the answers. Taking us behind the scenes of the most successful systems of collective intelligence in the modern world, it introduces a new science of what it means to be smart. Every day, each of us faces four critical decision-making challenges: choosing, coordination, cooperation, and creativity. Goodthink describes the tell-tale signs of when effective structures are at work, enabling us to “read the room” and begin to shift the dynamics at play. It also reveals how to know when things are failing and what to do to fix them. Delivering path-breaking insights currently at work within Fortune 500 companies, global philanthropic organizations, and government agencies, the book reveals underlying dynamics of group intelligence that have gone overlooked. Showing us how these principles work to make us feel more confident, more connected, and more engaged, Goodthink leaves us feeling smarter—because we are!

The New Science of Collective Intelligence

Goodthink

Contemporary Systems Thinking

This book investigates the social and economic behaviors exhibited by artificial intelligence, with a focus on trust, cooperation, and incentives. The first chapter examines the critical role of AI in decision-making and why understanding social and economic behavior is vital for improving AI interactions in both structured and dynamic environments. Subsequent chapters explore how AI systems such as deep reinforcement learning models simulate behaviors like trust and cooperation, and how large language models capture and reproduce patterns of social behaviors and economic incentives. By emphasizing behavioral analysis, the book aims to offer a scientific perspective on the mechanisms underlying AI’s interactions with human-like elements in decision-making. This interdisciplinary approach bridges artificial intelligence, economics, and social psychology to provide a comprehensive understanding of AI’s behavioral dynamics.

Theory and Experiments

The Social and Economic Behavior of AI Agents

nuggets

Technische Innovationen wie das Internet der Dinge, Cloud Computing und Big Data revolutionieren nicht nur die Produktion und die Nutzung von Gütern. Sie verändern auch das Marketing, denn sie ermöglichen eine nie dagewesene Vernetzung, Datenanalyse und Interaktivität.
Das zeigt sich eindrucksvoll am Beispiel Digitaler Zwillinge, die - als virtuelles Abbild eines Produkts - die reale mit der digitalen Welt verbinden. Unternehmen geben sie die Möglichkeit, smarte, individualisierte Produkte und Services zu gestalten, die sich individuell auf die Nutzerbedürfnisse einstellen. Digitale Zwillinge sind der Schlüssel, um innovative Produkte effizient zu entwickeln, zu überwachen, zu steuern und zu optimieren. Zudem können sie auch bei der Prognose von Kundenverhalten helfen.
Kerstin Pezoldt erklärt in diesem nugget-Band kompakt und präzise was Digital Twins im Produktlebenszyklus leisten und welche Rolle sie bei der Vermarktung von Konsumgütern spielen, etwa bei PKWs und Smartphones aber auch bei Haushaltsgeräten und nicht zuletzt bei sog. Smart-Home-Lösungen.

Definition, Funktionsweise und Nutzungsoptionen

Digitale Zwillinge im Marketing

A rollicking guide to&nbsp;a lifetime of choices, full of practical tips for getting the most from&nbsp;your time and money—from economist and international bestselling author Daniel Altman Stuck wondering whether to sell your house? Can’t get a good deal on a used car? Not to worry—economics can help. That’s because&nbsp;economics isn’t just about charts, markets, and prices.&nbsp;It’s also the&nbsp;science of decisions, full of pointers and principles for maximizing your wellbeing every day. Bestselling economist Daniel Altman cracks open the vault of microeconomics, revealing razor-sharp thinking&nbsp;that is&nbsp;refreshingly, actually useful. Through thirty real-world decisions—from “what’s for dinner?” to “how many kids should we have?”—he shows how a small, accessible dose of economics&nbsp;can unlock big&nbsp;gains in time, money, and sanity. The Best Decisions You’ll Ever Make is an essential toolkit for snapping out of&nbsp;decision paralysis and coming out ahead in every&nbsp;tradeoff. It’s an empowering, entertaining user’s manual&nbsp;that you’ll return to again and again—one that’ll supercharge every choice you make.

A rollicking guide to&nbsp;a lifetime of choices, full of practical tips for getting the most from&nbsp;your time and money—from economist and international bestselling author Daniel Altman Stuck wondering whether to sell your house? Can’t get a good deal on a used car? Not to worry—economics can help. That’s because&nbsp;economics isn’t just about charts, markets, and prices.&nbsp;It’s also the&nbsp;science of decisions, full of pointers and principles for maximizing your wellbeing every day. Bestselling economist Daniel Altman cracks open the vault of microeconomics, revealing razor-sharp thinking&nbsp;that is&nbsp;refreshingly, actually useful. Through thirty real-world decisions—from “what’s for dinner?” to “how many kids should we have?”—he shows how a small, accessible dose of economics&nbsp;can unlock big&nbsp;gains in time, money, and sanity. The Best Decisions You’ll Ever Make is an essential toolkit for snapping out of&nbsp;decision paralysis and coming out ahead in every&nbsp;tradeoff. It’s an empowering, entertaining user’s manual&nbsp;that you’ll return to again and again—one that’ll supercharge every choice you make.

An Economist's Guide to Saving Time, Making Money, and Living Well

The Best Decisions You'll Ever Make

This book is novel in that it provides insights into the effects of information provision on people's perceptions and behavioral changes during the pandemic, and provides empirical evidence on its mechanisms and policy implications from different perspectives. It compares the different characteristics and effectiveness of information sources from the government, the news media, professionals in the field (health care workers), non-professional ordinary people, and the close environment, including family, friends, and colleagues. The consumer externality is the key concept in the analyses, as it identifies the effects of one's own consumption on the actions of others in constrained situations such as pandemics. Data from surveys conducted in Japan, the United States, and Germany suggest some implications for policymaking during a pandemic. One is related to differences in the characteristics of information. For example, information from experts in the field is perceived differently than information from other sources. Similarly, information from authorized organizations such as government and the news media remains critical in an emergency. Another relates to behavioral changes caused by the provision of information. Clearly, the effects of information on behavior change depend on the characteristics of the activity being addressed. We examine the effects on out-of-home and in-home activities during the pandemic, both of which focus on leisure activities, and show that the effects of information on each activity are quite different. Overall, this book provides empirical evidence for the importance of information dissemination policies that work with appropriate information providers and take into account country-specific attitudes to information.

This book is novel in that it provides insights into the effects of information provision on people's perceptions and behavioral changes during the pandemic, and provides empirical evidence on its mechanisms and policy implications from different perspectives. It compares the different characteristics and effectiveness of information sources from the government, the news media, professionals in the field (health care workers), non-professional ordinary people, and the close environment, including family, friends, and colleagues. The consumer externality is the key concept in the analyses, as it identifies the effects of one's own consumption on the actions of others in constrained situations such as pandemics. Data from surveys conducted in Japan, the United States, and Germany suggest some implications for policymaking during a pandemic. One is related to differences in the characteristics of information. For example, information from experts in the field is perceived differently than information from other sources. Similarly, information from authorized organizations such as government and the news media remains critical in an emergency. Another relates to behavioral changes caused by the provision of information. Clearly, the effects of information on behavior change depend on the characteristics of the activity being addressed. We examine the effects on out-of-home and in-home activities during the pandemic, both of which focus on leisure activities, and show that the effects of information on each activity are quite different. Overall, this book provides empirical evidence for the importance of information dissemination policies that work with appropriate information providers and take into account country-specific attitudes to information.

Behavioral Change by Information Provision in a Pandemic

A comprehensive look at causality’s theoretical and practical aspects in economics and finance. In Causal Modeling for Finance and Business, Frank Fabozzi and Sergio Focardi offer a foundation for understanding causal relationships and their importance in complex systems. Topics include the theory of graphs, probabilistic frameworks, structural causal models, algorithms for learning causal structures, and the empirical testing of these models. The book emphasizes applying and deploying causal models in real-world business and investment scenarios. However, it also offers a novel theoretical perspective on causal modeling. Fabozzi and Focardi argue that causation is not a law of nature, but a characteristic of causal systems. If we accept the modern idea of causation as manipulability, causal systems are characterized by causal relationships as well as purely descriptive functional relationships. With these arguments in mind, the book addresses a critical gap in understanding and applying causal reasoning in complex systems. While correlations have often been relied upon in data analysis, decision-making in business and economics demands a deeper understanding of causation and functional relationships to drive actionable outcomes. The book’s objective is to provide a comprehensive resource that bridges foundational theories and practical applications of causal models. By integrating recent advancements in artificial intelligence, probabilistic logic, and graph theory, the authors offer a robust framework for researchers, practitioners, and decision-makers to harness the power of causality in solving intricate problems.

Foundations, Frameworks, and Applications

Causal Modeling for Finance and Business

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