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Mut zur KI

Wie wir mit neuem Mindset Unternehmen erfolgreich in die Dekade der KI führen

Act on 8 percent understanding and build unstoppable momentum from scratch In Unready: The Suprising Advantage of Acting Before You Feel Ready, Soulaima Gourani, a serial tech entrepreneur, Fortune 500 advisor, World Economic Forum Young Global Leader, and venture partner in the space and defense industry, shares the unconventional operating principle behind her rise from seventh-grade dropout to Silicon Valley founder who raised millions in VC funding and won Best AI Product of 2024. Drawing on her own journey and six years of her weekly podcast interviews with global leaders, entrepreneurs, investors, and changemakers, Gourani introduces the 8% Rule: if you understand eight percent of a situation, that is enough to act. Rather than waiting for perfect information, she demonstrates how action creates momentum and how courage outperforms credentials. The book provides a framework for operating boldly when you feel underqualified, underfunded, or underestimated by those around you. Readers will also discover: <ul> <li>How to convert incomplete knowledge into decisive action using the 8% Rule as your operating framework</li> <li>Strategies for building momentum and winning against the odds when resources and credentials are limited</li> <li>Real-world lessons from Gourani's journey raising millions in VC funding and building an award-winning AI company</li> <li>Techniques for overcoming the paralysis of waiting for perfect information before committing to bold moves</li> <li>Practical guidance on prioritizing courage over credentials and choosing action over analysis in high-stakes situations</li> </ul> Unready belongs on the shelf of entrepreneurs, founders, aspiring leaders, and anyone who has ever felt underqualified or underestimated. Gourani's hard-won framework turns uncertainty into a launchpad for decisive, momentum-building action that defies conventional expectations.

The Surprising Advantage of Acting Before You Feel Ready

Unready

Beck Paperback

Ein brennend wichtiges, schmerzhaftes Buch. Natascha Freundel, rbb 
 
 Ostdeutschland erlitt 1989/90 einen ?Freiheitsschock?, das ist die Grundthese dieses Buches. Ilko-Sascha Kowalczuk erzählt die Geschichte Ostdeutschlands seit 1990 als Kampf um die Freiheit ? ein Kampf, dessen Ausgang richtungsweisend ist für die Zukunft ganz Deutschlands. Er will aufrütteln: zu mehr aktiver Eigenverantwortung, zu einer Abkehr von der eigenen Opferrolle und zu einem Blick auf die Geschichte, bei dem die DDR nicht immer schöner wird, je länger sie her ist. Die Diktatur bleibt in diesem Buch eine Diktatur und die Einheit eine Freiheitserfolgsgeschichte: eine Intervention gegen die antifreiheitlichen Strömungen von einem der profiliertesten ostdeutschen Intellektuellen. 
 
 ?Ein brennend wichtiges, schmerzhaftes Buch, das den Homogenitätsfetisch der DDR in einen großen historischen Zusammenhang stellt und seine Nachwirkungen bis heute erklärt ? eine grundsätzliche Intervention, an der niemand vorbeikommt, der die deutsch-deutschen Verhältnisse verstehen möchte.? Natascha Freundel, rbb Radio3

Ein brennend wichtiges, schmerzhaftes Buch.
 Natascha Freundel, rbb
 
 Ostdeutschland erlitt 1989/90 einen Freiheitsschock, das ist die Grundthese dieses Buches. Ilko-Sascha Kowalczuk erzählt die Geschichte Ostdeutschlands seit 1990 als Kampf um die Freiheit ein Kampf, dessen Ausgang richtungsweisend ist für die Zukunft ganz Deutschlands. Er will aufrütteln: zu mehr aktiver Eigenverantwortung, zu einer Abkehr von der eigenen Opferrolle und zu einem Blick auf die Geschichte, bei dem die DDR nicht immer schöner wird, je länger sie her ist. Die Diktatur bleibt in diesem Buch eine Diktatur und die Einheit eine Freiheitserfolgsgeschichte: eine Intervention gegen die antifreiheitlichen Strömungen von einem der profiliertesten ostdeutschen Intellektuellen. 

 
 Ein brennend wichtiges, schmerzhaftes Buch, das den Homogenitätsfetisch der DDR in einen großen historischen Zusammenhang stellt und seine Nachwirkungen bis heute erklärt eine grundsätzliche Intervention, an der niemand vorbeikommt, der die deutsch-deutschen Verhältnisse verstehen möchte. Natascha Freundel, rbb Radio3

Eine andere Geschichte Ostdeutschlands von 1989 bis heute

Freiheitsschock

How Cynics Derail Progress (and How to Get Back on Track)

This Place Will Never Change

In einer Welt, in der Künstliche Intelligenz, Blockchain und Big Tech die Märkte in Rekordtempo umwälzen, stellt sich für Anleger nur eine Frage:&nbsp;
 

 Wie unterscheidet man einen nachhaltigen Trend von einer gefährlichen Spekulationsblase? "Tech Money" liefert die Antwort durch ein messerscharfes, datenbasiertes System. Anstatt auf vage Prognosen zu setzen, führt Igor Pejic die Leser durch 100 ausgewählte Charts, welche die verborgenen Muster der Technologiezyklen offenlegen. Sie lernen nicht nur, die Mechanismen hinter exponentiellem Wachstum zu verstehen, sondern entwickeln eine klare Strategie für den idealen Ein- und Ausstieg. Dieses Buch ist der strategische Masterplan für alle, die technologische Disruption nicht nur beobachten, sondern aktiv zur massiven Vermögensbildung nutzen wollen.

In einer Welt, in der Künstliche Intelligenz, Blockchain und Big Tech die Märkte in Rekordtempo umwälzen, stellt sich für Anleger nur eine Frage:&nbsp;
 
 Wie unterscheidet man einen nachhaltigen Trend von einer gefährlichen Spekulationsblase? „Tech Money“ liefert die Antwort durch ein messerscharfes, datenbasiertes System. Anstatt auf vage Prognosen zu setzen, führt Igor Pejic die Leser durch 100 ausgewählte Charts, welche die verborgenen Muster der Technologiezyklen offenlegen. Sie lernen nicht nur, die Mechanismen hinter exponentiellem Wachstum zu verstehen, sondern entwickeln eine klare Strategie für den idealen Ein- und Ausstieg. Dieses Buch ist der strategische Masterplan für alle, die technologische Disruption nicht nur beobachten, sondern aktiv zur massiven Vermögensbildung nutzen wollen.

Börsenerfolg mit Alphabet, Nvidia und Co

Tech Money

Part life philosophy, part financial clarity, and part real-world wisdom from a hugely popular estate planning attorney who has seen what happens when families plan and when they don't. I'm Sorry I'm Dead helps readers confront the reality of life's end, not in a morbid way, but in a deeply empowering one. Estate planning attorney, entrepreneur, and best-selling author Pamela Maass Garrett aka Law Mother has helped thousands of families navigate what happens when someone dies. She has seen firsthand that the biggest problems families face are rarely legal: they are emotional, relational, and the result of decisions never made . . . siblings that stop speaking over a dispute about their parent's home, a grieving widow locked out of bank accounts because she didn't know how to get access, and families forced to guess about critical medical decisions. All of these problems can be easily avoided. In this book, Garrett introduces a powerful mindset shift: when you face the end of life honestly, you begin living more intentionally today. Through compelling stories from real families, practical financial insights, and simple decision-making frameworks, readers learn how to take control of their lives before circumstances take control of them. The book guides readers through the most important life decisions most people avoid: · how to organize finances and build real wealth · how to protect loved ones legally and emotionally · how to make difficult family decisions before crisis strikes · how to prevent conflict, confusion, and regret after death · how to create a legacy that strengthens future generations rather than unintentionally burdening them with a huge tax bill · what you really can and can't do Rather than overwhelming readers with technical legal details, I'm Sorry I'm Dead offers a clear philosophy and practical tools for making the decisions that matter most. The result is a life lived with greater clarity, stronger relationships, and the peace of knowing the people you love will be protected. This book is for anyone who wants to stop drifting through life and start deciding it.

Estate Planning for Peace of Mind, Protection and a Life Well Lived

I’m Sorry I’m Dead . . . Now What?

How Retail Revealed Apple’s Genius

Shop Different

Große Transformationen scheitern - und werden trotzdem weitergeführt.
 
 Was als Aufbruch beginnt, wird in vielen Unternehmen zur Dauerbaustelle: endlose Programme, steigende Kosten, sinkende Energie. Transformation wird zum Selbstzweck - und vernichtet am Ende genau den Wert, den sie eigentlich schaffen sollte.
 
 
Doch es geht auch anders.
 
 Stellen Sie sich Ihre Organisation wie einen Oktopus vor: hochintelligent, anpassungsfähig und widerstandsfähig. Seine Arme arbeiten perfekt zusammen - und sind zugleich in der Lage, eigenständig zu denken und zu handeln. Genau diese Fähigkeit brauchen Unternehmen heute.
 
 In 
Die Oktopus Organisation zeigen Phil Le Brun und Jana Werner, erfahrene Führungskräfte und Experten aus der Praxis globaler Unternehmen, wie Organisationen den Schritt zu diesem neuen Modell meistern. Statt großer, einmaliger Transformationen setzen sie auf 
kontinuierliche, dezentrale Veränderung - schneller, wirksamer und nachhaltiger.
 
 Dieses Buch ist für alle, die:
 
<ul>
 <li>genug haben von Transformationen, die mehr versprechen als sie liefern.</li>
 <li>ihre Organisation an eine Welt anpassen wollen, die sich ständig verändert.</li>
 <li>nach einem klaren, praktikablen Weg suchen, um echte Wirkung zu erzielen.</li>
</ul>Entdecken Sie, was Unternehmen wirklich beweglich macht:
 
<ul>
 <li>Klarheit statt Komplexität - damit alle wissen, worauf es ankommt.</li>
 <li>Verantwortung statt Kontrolle - damit Menschen handeln können.</li>
 <li>Lernen statt Planung - damit Veränderung kontinuierlich gelingt.</li>
</ul>
Die Zukunft gehört Organisationen, die sich ständig weiterentwickeln. Dieses Buch zeigt Ihnen, wie Sie genau das erreichen - ohne die nächste große Transformation.
 
 
Machen Sie Ihre Organisation zum Oktopus.

Große Transformationen scheitern - und werden trotzdem weitergeführt. 
 Was als Aufbruch beginnt, wird in vielen Unternehmen zur Dauerbaustelle: endlose Programme, steigende Kosten, sinkende Energie. Transformation wird zum Selbstzweck - und vernichtet am Ende genau den Wert, den sie eigentlich schaffen sollte.

 Doch es geht auch anders. 
 Stellen Sie sich Ihre Organisation wie einen Oktopus vor: hochintelligent, anpassungsfähig und widerstandsfähig. Seine Arme arbeiten perfekt zusammen - und sind zugleich in der Lage, eigenständig zu denken und zu handeln. Genau diese Fähigkeit brauchen Unternehmen heute.

 
 In 

 Die Oktopus Organisation
 zeigen Phil Le Brun und Jana Werner, erfahrene Führungskräfte und Experten aus der Praxis globaler Unternehmen, wie Organisationen den Schritt zu diesem neuen Modell meistern. Statt großer, einmaliger Transformationen setzen sie auf 

 kontinuierliche, dezentrale Veränderung
 - schneller, wirksamer und nachhaltiger.

 
 Dieses Buch ist für alle, die:

 <ul><li>genug haben von Transformationen, die mehr versprechen als sie liefern.</li><li>ihre Organisation an eine Welt anpassen wollen, die sich ständig verändert.</li><li>nach einem klaren, praktikablen Weg suchen, um echte Wirkung zu erzielen.</li></ul>
 Entdecken Sie, was Unternehmen wirklich beweglich macht:

 <ul><li>Klarheit statt Komplexitä
 t - damit alle wissen, worauf es ankommt.
 </li><li>Verantwortung statt Kontrolle
 - damit Menschen handeln können.
 </li><li>Lernen statt Planung
 - damit Veränderung kontinuierlich gelingt.
 </li></ul>Die Zukunft gehört Organisationen, die sich ständig weiterentwickeln.
 Dieses Buch zeigt Ihnen, wie Sie genau das erreichen - ohne die nächste große Transformation.

 Machen Sie Ihre Organisation zum Oktopus.

Wie Führungskräfte starre Organisationen überwinden und Unternehmen erfolgreich machen

Die Oktopus Organisation

In a world of tremendous change, uncertainty, and simplistic AI-driven answers, it is easy to look to an uncertain future with anxiety. In The Leader's Oracle, Chief Strategy and Innovation Officer Roopa Unnikrishnan shows that the wisest leaders instead look to the ancient past for inspiration. By channeling the Oracle of Delphi, these leaders ask better questions and challenge their organizations to transform. Offering a provocative lens on the future of strategic leadership, The Leader's Oracle is not just a book about strategy—it is a call for a cultural shift in how we lead, how we think, and how we build organizations. Through this uniquely powerful framework, readers examine and harness the timeless wisdom of the ancients to help their own business and career: <ul><li>operate at the edge of clarity</li><li>interpret patterns and possibilities</li><li>provoke transformation, not comfort </li><li>serve the powerful, but answer to the truth</li><li>protect future-facing wisdom in a reactive world</li></ul> This unique framework on business strategy and leadership explores a critical paradox in today’s corporate environment: in a world obsessed with operational excellence and short-term wins while struggling with historic transformational changes, we often neglect the voices of the long-term thinkers, the strategic questioners, the ones who highlight or introduce ambiguity to force clarity. The Leader's Oracle serves as a call to arms for leaders, board members, and aspiring strategists to embrace their inner Delphic voice—one that cuts through noise, evokes questions, and drives tectonic shifts, not just tactical maneuvers.

Using Ancient Wisdom to Improve Strategy and Decision-Making

The Leader's Oracle

Advising CEOs for decades and having served as BCG's CEO for nine years, Rich Lesser spent a career in the rooms where high-stakes business decisions get made. In The Six-in-One CEO, he invites you into those rooms as he defines the six roles a modern CEO must play, and what it takes to play them well.The CEO's job has changed more in this decade than at any point in modern business history. Shocks arrive faster and overlap. AI is permeating every corner of the enterprise. Trust is harder to build and easier to lose. Geopolitics are upending business as usual. Employees are facing a new host of stressors. Today's leaders must navigate all this while delivering growth and building organizations for the long term.To explore these challenges, Lesser, now BCG's Global Chair, had candid conversations with more than two dozen leading CEOs, including Arvind Krishna of IBM, Carol Tomé of UPS, Christophe Fouquet of ASML, Doug McMillon of Walmart, Maria Black of ADP, Nicolas Hieronimus of L'Oréal, and Young Liu of Foxconn.Their stories, BCG's insights, and Lesser's own experience converge on six roles CEOs must now embrace: chief vitality officer, chief learning officer, chief statesman, chief resilience officer, chief trust officer, and chief well-being officer.Avoiding the checklists and playbooks often found in traditional business books, Lesser closes each chapter with personal memos to CEOs offering practical advice on navigating the six roles based on real-world examples. He also offers his take on the critical leadership traits that CEOs often underestimate, along with his holistic view on legacy.Reflective about what leadership has always required and exacting about what this era now demands, The Six-in-One CEO is grounded in real decisions rather than theory, written by a leader who has done the job, and leveraging BCG's vast experience. It's essential reading for CEOs, senior executives, rising leaders, and anyone responsible for guiding organizations in this extraordinary period of change.

Redefining Leadership for a High-Speed, High-Stakes World

The Six-in-One CEO

A Playbook for Drama-Proof Leadership

Conflict Without Casualties, Third Edition

A guide to communicating professionally and authentically in today's workplace. Whether you are a leader, manager, or ambitious young professional, this book provides strategies you can use to communicate effectively and professionally without losing your own voice, command a room without dominating it, and inspire action without forcing it. Drawing on the author's experience teaching Business Communication courses and working for both international organizations and startups, you'll be equipped with proven techniques you can apply right away. Grounded in real-world examples, including how to write a persuasive email, how to navigate a difficult conversation with a colleague, how to craft an engaging virtual presentation, and how to effectively use AI as a support tool, Buxton covers all you need to know about written, spoken, and digital forms of communication.

Speaking and Writing with Professional Impact

Magnetic Communication

As the speed of business continues to accelerate, B2B enterprises and sales organizations are being disintermediated and disrupted by digital transformation and artificial intelligence.

The Amazon effect is permanently altering buying experience expectations while technology has lowered the barriers to entry. "Me-too" competitors lurk around every corner making differentiation a fundamental challenge and margin erosion a constant threat.

Along the way, the Business to Business buying journey has fundamentally changed.

In this brutal new age of business, every B2B enterprise faces a looming and existential threat of irrelevance and extinction. The undeniable truth is that in this hyper-competitive paradigm, there are only two alternatives:

1. A race to the bottom in which price becomes the sole differentiator, customers are merely transactions, and your products and services are viewed as commodities.

2. A race to relevance in which you separate yourself from, and rise above, the "me-too" horde with a shift away from pitching "stuff" to a customer-centric focus on delivering real, sustainable value through Measurable Business Outcomes.

This is exactly why the world's most agile and profitable companies, along with the highest earning sales professionals, are taking the lead in the race to relevance by transforming how they approach the buying journey.

In Business Outcome Selling Strategies Jeb Blount, one of the most celebrated sales strategists of our generation, and business transformation guru Jason Eatmon, give you the secrets for how next generation B2B sales organizations are accelerating sales productivity, operationalizing hyper-growth strategies, and locking out competitors. You'll learn powerful strategies for:
* Building the foundation for hyper-growth
* Connecting cross organizational disciplines to build an agile sales and growth driven culture
* Winning mindshare early through familiarity and shaping
* Nine Box Qualifying and the 4Rs: Right Prospect, Right Message, Right Time, Right Fit
* Digital Sales Transformation and integration
* Targeting tactics, sales engagement strategies, and sequencing
* Mastering the Four Levels of Sales to rapidly respond to buyer expectations
* Leveraging the MLP strategy to bend win probability in your favor
* Effective Stakeholder Mapping
* Deploying the READ Influence Methodology to gain stakeholder buy-in and consensus
* Differentiating with the MBO + EBO value equation
* Leveraging the powerful SCORE Discovery Model to get below the surface and become a true partner for your customers
* Uncovering the Metrics that Matter that lead to higher prices and long-term margins
* Mapping and presenting Outcome Based Solutions
* Leveraging Value Bridges to become the vendor of choice
* Linking marketing, sales, operations, and service to deliver Referenceable and Measurable Business Outcomes
* Deploying the CAIRE Account Management and Customer Success model to rapidly grow existing accounts and make customer relationships sticky
* Leveraging the comprehensive BOSS Strategic Planner to win your biggest opportunities

Business Outcome Selling Strategies (BOSS) isn't a typical sales book. Inside, you'll find a powerful field guide, proven processes, and complete system that connects the dots between sales, marketing, business development, operations, service delivery, account management, and customer success.

Leveraging these strategies, tactics, and tools, your organization will transform into a well-oiled, cohesive growth machine that delivers a legendary buying experience and unassailable competitive differentiation.

BOSS is ground-breaking. It shatters old-school paradigms and forces readers to come face to face with the cold, hard truth about what it really takes to transform, shift into hyper-growth, and win the race for relevance.

As the speed of business continues to accelerate, B2B enterprises and sales organizations are being disintermediated and disrupted by digital transformation and artificial intelligence.

The Amazon effect is permanently altering buying experience expectations while technology has lowered the barriers to entry. "Me-too" competitors lurk around every corner making differentiation a fundamental challenge and margin erosion a constant threat.

Along the way, the Business to Business buying journey has fundamentally changed.

In this brutal new age of business, every B2B enterprise faces a looming and existential threat of irrelevance and extinction. The undeniable truth is that in this hyper-competitive paradigm, there are only two alternatives:

1. A race to the bottom in which price becomes the sole differentiator, customers are merely transactions, and your products and services are viewed as commodities.

2. A race to relevance in which you separate yourself from, and rise above, the "me-too" horde with a shift away from pitching "stuff" to a customer-centric focus on delivering real, sustainable value through Measurable Business Outcomes.

This is exactly why the world's most agile and profitable companies, along with the highest earning sales professionals, are taking the lead in the race to relevance by transforming how they approach the buying journey.

In Business Outcome Selling Strategies Jeb Blount, one of the most celebrated sales strategists of our generation, and business transformation guru Jason Eatmon, give you the secrets for how next generation B2B sales organizations are accelerating sales productivity, operationalizing hyper-growth strategies, and locking out competitors. You'll learn powerful strategies for:
* Building the foundation for hyper-growth
* Connecting cross organizational disciplines to build an agile sales and growth driven culture
* Winning mindshare early through familiarity and shaping
* Nine Box Qualifying and the 4Rs: Right Prospect, Right Message, Right Time, Right Fit
* Digital Sales Transformation and integration
* Targeting tactics, sales engagement strategies, and sequencing
* Mastering the Four Levels of Sales to rapidly respond to buyer expectations
* Leveraging the MLP strategy to bend win probability in your favor
* Effective Stakeholder Mapping
* Deploying the READ Influence Methodology to gain stakeholder buy-in and consensus
* Differentiating with the MBO + EBO value equation
* Leveraging the powerful SCORE Discovery Model to get below the surface and become a true partner for your customers
* Uncovering the Metrics that Matter that lead to higher prices and long-term margins
* Mapping and presenting Outcome Based Solutions
* Leveraging Value Bridges to become the vendor of choice
* Linking marketing, sales, operations, and service to deliver Referenceable and Measurable Business Outcomes
* Deploying the CAIRE Account Management and Customer Success model to rapidly grow existing accounts and make customer relationships sticky
* Leveraging the comprehensive BOSS Strategic Planner to win your biggest opportunities

Business Outcome Selling Strategies (BOSS) isn't a typical sales book. Inside, you'll find a powerful field guide, proven processes, and complete system that connects the dots between sales, marketing, business development, operations, service delivery, account management, and customer success.

Leveraging these strategies, tactics, and tools, your organization will transform into a well-oiled, cohesive growth machine that delivers a legendary buying experience and unassailable competitive differentiation.

BOSS is ground-breaking. It shatters old-school paradigms and forces readers to come face to face with the cold, hard truth about what it really takes to transform, shift into hyper-growth, and win the race for relevance.

Business Outcome Selling Strategies: How Next Gen B2B Sales Organizations Accelerate Sales Productiv ity, Operationalize Hyper–Growth Strategies, Lock

Mut zur KI

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