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Marketing Research for the Tourism, Hospitality and Events Industries
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Marketing Research for the Tourism, Hospitality and Events Industries

Buch (gebunden)ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

This user-friendly textbook covers qualitative, quantitative and social media research methods to provide students and course leaders with an accessible guide for learning and teaching marketing research from start to finish.

Juni 2025, ca. 190 Seiten, Englisch
Taylor and Francis
978-1-032-94040-3

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