Logo
Management and Marketing of Services
Download Cover

Management and Marketing of Services

Buch (gebunden)ca. 370.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Looks at relationship marketing and public sector issues as well as providing sections on: the definition of services, expectations, competitive advantage, pricing of services, segmentation/positioning of services, the service encounter and service employees. This text is aimed at practitioners and students looking for a treatment of this subject.
September 2017, ca. 320 Seiten, Englisch
Taylor and Francis
978-1-138-46681-4

Weitere Titel zum Thema

Becoming More
Leading with clarity, character and quiet impact
Little, Brown and Company, 2027
978-1-918215-89-2
ca. 26.90 CHF
erscheint im Februar
Miss Independent
A Simple 12-Step Plan to Start Investing and Grow Your Own Wealth
Harper Collins (US), 2027
978-1-4002-2635-1
ca. 23.90 CHF
erscheint im Januar
The Partner Paradox
What High-Performing Lawyers Do Differently
Advantage Media Group, 2027
979-8-89188-438-0
ca. 29.50 CHF
erscheint im Januar
Implementing Strategy and Change in Healthcare
Wiley, 2027
978-1-394-46123-3
ca. 79.00 CHF
erscheint im September
Darkside Economics
The Art of Economic Warfare
Ingram Publishers Services, 2027
978-1-80136-207-8
ca. 36.50 CHF
erscheint im März
The Jugaad Mindset
The Life-Changing Power of Making Do
Pan macmillan Ltd., 2027
978-1-0374-2420-5
ca. 29.90 CHF
erscheint im Juni
The Book of Leadership (Revised Edition)
How to Lead at Every Level
Little, Brown and Company, 2027
978-0-349-44322-5
ca. 33.50 CHF
erscheint im Mai
AI for Financial Sustainability
Bridging Technology and Purpose
Taylor and Francis, 2027
978-1-041-12038-4
ca. 269.00 CHF
erscheint im Februar
Step into the Arena
How to Master Pressure, Quiet Your Doubts, and Show Up When It Matters Most
Harper Collins (US), 2027
978-0-06-346878-8
ca. 36.50 CHF
erscheint im April
Big Labor's Big Shift
Why Unions Left Democrats
Random House N.Y., 2027
978-0-8070-2537-6
ca. 34.90 CHF
erscheint im April