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The Dark Side 4

Critical Cases on the Downside of Business

In a world where strategy can be copied and technology is increasingly accessible; culture has become one of the few remaining sources of competitive advantage. This means that senior HR and business professionals can no longer afford to leave culture to chance so need a credible, practical way to design it on purpose and refine it at speed. This book shows them how. Written specifically for these senior practitioners, this book shows how to do a cultural diagnosis so that HR and OD professionals can assess existing systems and processes as well as company values and employee behaviours. They are then equipped to identify cultural priorities and assess where efforts are best focused. This includes examining the organization's operating model, work design and recognition systems. With expert discussion of the importance of employee communication, employee engagement and belonging as well as the difference that purpose and trust at work make to company performance, this is essential reading for all those needing to design a company culture that will support performance improvement for individual employees and the business as a whole. Most importantly, this book shows how to constantly refine company culture at speed so that it can be a key driver of sustainable performance improvement. Packed with tools, templates and frameworks, this guide is an essential playbook for all senior HR and OD practitioners as well as business leaders responsible for company culture.

A Practical Guide for High-Performing Organizations

Culture by Design

Are you ready to lead your team?Creating effective teams is pivotal for business success, yet it's a daunting task for many leaders. This toolkit focuses on the first 100 days of novice team leaders, offering practical guidance to lay strong foundations, navigate challenges, and adapt in today's dynamic environment. It emphasizes quick learning and adaptation for success.Andy Fryer and Anna Inama are seasoned business leaders and accomplished executive and team coaches. With over three decades of experience, they accompany you on your journey, combining practical leadership insights with a deep understanding of team dynamics so you can step into the world of team leadership with confidence.

A practical guide for new team leaders

Starting Fast

Your Playbook for Designing a Winning Workplace Culture
Most organizations are losing the talent engagement game, and many don’t even know they’re playing it. Gallup’s 2026 State of the Global Workplace shows that only 1 in 5 employees are engaged at work. Game of Engagement offers a fresh solution to what leaders consistently identify as a critical challenge: how to create a workplace culture that sustains employee commitment, energy, motivation, and performance over the long term. Blair Bloomston’s unexpected solution is designing your workplace culture so that everyone wins.
Bloomston’s strategic LIFT Framework is a practical approach to developing a workplace culture in which employee engagement thrives. Inspired by principles of game design, the framework helps leaders intentionally shape four key elements that influence how people think, feel, connect, and contribute at work:
<ul>
<li>Language defines what your culture stands for and whether people believe it.</li>
<li>Influence shapes what work feels like, from outer incentives to inner motivation.</li>
<li>Fellowship determines whether people see each other as teammates or opponents.</li>
<li>Traction takes repeatable actions and transforms them from simple engagement into lasting results.</li>
</ul>
Bloomston draws on vivid, high-stakes stories from her work with world-class sports teams, government organizations, the military, and elite global corporations, demonstrating how the game of engagement plays out in every type of workplace to drive motivation, buy-in, and results.
Your workplace culture already operates like a game of engagement. Become the leader who designs a game people want to play to win.

How Leaders Can Create a Winning Culture at Work

Game of Engagement

Apply organizational psychology to real-world HR decision making and practice. Organizational Psychology by Paula Jenkins and Jacques Ding is a postgraduate textbook for students of Human Resource Management and Organizational Psychology seeking to apply psychological theory to contemporary HR practice. Designed to align with postgraduate module outcomes, it prepares students for professional roles by demonstrating how evidence-based organizational psychology can inform ethical leadership, strategic people management and effective workplace interventions. Integrating core psychological theories with practical HR applications, the textbook shows how scientific knowledge and research methods can be used to improve motivation, support wellbeing and strengthen organizational decision making. Real-world examples from Grab Taxi, Hapimag and Huawei illustrate how HR practitioners apply organizational psychology across different cultural and organizational contexts, helping students bridge theory and practice in a global workplace. This textbook includes: - Coverage of the changing context of work, strategic people management and workplace wellbeing - Clear explanations of how organizational psychology theories inform HR practice - Learning features including chapter learning outcomes, reflective questions, tasks and key summaries - An international and cross-cultural perspective supported by real-world examples &gt;Whether advancing postgraduate study or preparing for a career in HR or organizational psychology, this textbook equips students with the theoretical foundation and applied capability needed to use psychological insight effectively in professional practice.

People-Centred Theories and Practices in Human Resource Management

Organizational Psychology

Understand how circular economy principles reshape business strategy and practice. The Circular Economy by Suzanne Smit and Uthayasankar Sivarajah is a practical and theory-informed textbook for postgraduate and final-year undergraduate students studying Circular Economy, Sustainable Business and related business and management courses. Aligned with contemporary module outcomes, it addresses why circular economy thinking is essential for modern business and how organizations can embed sustainability across core functions. The textbook examines how businesses can plan, implement and manage circular transitions by integrating circular economy principles, metrics and decision-making frameworks into everyday business activity. Structured around four interrelated stages, it explores strategic planning, resource organization, leadership and control mechanisms that enable organizations to move from linear to circular models. Real-world examples from Ikea, the Ellen MacArthur Foundation, The Guararapes Group and Flying Tiger demonstrate how circular strategies are applied in practice across industries and regions. This textbook includes: - A four-part framework covering planning, organizing, leading and controlling circular economy initiatives - Clear explanations of circular economy theories, strategies and performance metrics - Application of circular principles to finance, operations, supply chain management and business storytelling - Real-world examples illustrating how organizations manage circular transitions - Online resources including lecturer slides and a lecturer's manual Whether studying sustainable business or preparing for roles in strategy, operations or sustainability, this textbook equips students with the knowledge and practical insight needed to support and lead circular transformation in organizations.

Strategies and Principles for Responsible Businesses

The Circular Economy

Turn learning into a strategic driver of performance by creating real demand across your workforce. Driving Demand for Learning by Ashley Hinchcliffe is a practical guide for mid-to-senior L&amp;D professionals, learning leaders and talent development managers who need to close the gap between learning investment and business performance. Focusing on demand generation, it explains how to position, promote and optimize learning so it competes effectively for employee attention. Using behavioral science, campaign thinking and real-world examples from organizations including Expedia, TikTok, Google, HSBC, BT and Sainsbury's, this book provides a clear framework to align learning with measurable business outcomes. You will learn how to: - Build demand for learning across your workforce - Compete for attention in busy, distracted environments - Apply behavioral science to influence engagement - Align learning metrics with productivity and revenue - Continuously optimize learning using data insights Driving Demand for Learning equips you with the skills to reposition L&amp;D as a strategic driver of performance, ensuring learning delivers measurable business value. Themes include: learning engagement, demand generation, L&amp;D strategy, behavioral science, workforce development, learning analytics

How to Galvanise Your Workforce

Employee Engagement Strategies for L&D

Understand how artificial intelligence is transforming marketing strategy and practice. Artificial Intelligence in Marketing by Kshitij Bhoumik is designed for upper-level undergraduate and postgraduate students studying AI in marketing, digital marketing and contemporary marketing strategy. Bridging the gap between technical capability and marketing decision-making, this textbook considers how AI supports segmentation, targeting, personalization, content creation and performance analysis. From generative AI in campaign development to predictive analytics and social media trend detection, students explore how AI tools enhance marketing effectiveness while maintaining brand integrity and customer trust. Reflective questions and applied exercises at the end of chapters challenge students to engage with current AI tools to create their own marketing content and strategies. This textbook includes: - Clear explanations of foundational marketing principles applied through AI - Structured ethical debates and critical thinking activities in every chapter - Real-world examples from global brands such as Bloom &amp; Wild, Monzo, Heinz, Glossier and Duolingo to illustrate how theory translates into measurable business outcomes - Additional online resources to encourage ongoing learning of new developments and debates in AI Whether preparing for assessment or building future-ready marketing expertise, Artificial Intelligence in Marketing provides students with the analytical skills and strategic confidence to apply AI responsibly and effectively in modern marketing practice.

Theory, Ethical Practice and Strategy

Artificial Intelligence in Marketing

Build a Future-Ready Organization Where Every Employee Can Succeed
Succession planning, while often talked about, remains one of the least successfully implemented leadership practices in an organization’s toolkit. Too often, organizations rely on outdated methods like “successor spotting,” grooming, secret conversations behind closed doors, or focusing only on a select group of “high potentials.” These approaches create bias, limit opportunity, and fail to prepare organizations for the realities of today’s fast-changing workforce. Succession Planning Reimagined introduces developmental succession planning, a modern, inclusive strategy that empowers every employee to grow and contribute to future success.
Through research-based insights and practical tools, you’ll learn how to transform succession planning from a static, murky process into a dynamic, people-centered strategy. You’ll discover the “secret sauce” for success: engaging employees, connecting development to organizational goals, and supporting growth at every stage. Each chapter provides clear steps for:
<ul>
<li>Assessing future needs</li>
<li>Building top-level and next-level plans</li>
<li>Creating measurable progress through continuous refinement</li>
</ul>
Whether you’re an HR leader, OD consultant, L&amp;D professional, or talent strategist, this book equips you to build authentic leadership pipelines that foster equity, readiness, and resilience. By embracing a proactive, developmental approach, you’ll prepare your organization for what’s next while creating a culture in which every employee feels valued and prepared for the future. If you’re ready to move beyond outdated models and design a succession strategy that works for today’s workforce, this guide will show you how to make it happen.

Building Future Readiness at All Levels

Succession Planning Reimagined

Don't just design training. Design behavior change that lasts.

Your training program got good evaluations, and learners left feeling satisfied. But within weeks you discover that none of their behavior changed, and managers are asking why. Your training seemed to work in the moment, but performance outcomes aren’t where you want them to be.

With a practical, ADDIE-inspired approach, Designing Training That Sticks tackles a persistent gap most facilitators and instructional designers face every day—the gap between training and real-world performance outcomes. Author Michael L. Dorsey guides instructional designers through his Afterburn Framework—aligning learning objectives, delivery methods, and reinforcement strategies to achieve real, measurable outcomes. Real-world case studies demonstrate how to make his innovative framework actionable.

Dorsey shows you how to:
<ul>
<li>Use reinforcement tools such as job aids, indexed videos, and microlearning.</li>
<li>Build accountability structures such as learning partners and manager check-ins.</li>
<li>Choose intentional environmental design that actively supports key behaviors.</li>
<li>Engage highly motivated supervisors who care about sustained behavior change.</li>
</ul>

Your organization isn’t necessarily failing at training. But it’s probably failing to design training with the future in mind. If you’re ready to do something about that, Designing Training That Sticks is the place to start.

Turn Learning Into Lasting Performance

Designing Training That Sticks

In a globalised marketplace, professional integrity requires more than just following a code of conduct; it requires a sophisticated understanding of how different cultures and philosophies define morality. This comprehensive exploration of business ethics shifts the focus from "what" people are doing to "why" it matters, using diverse theoretical perspectives to illuminate the ethical landscape of contemporary trade.
Key features of the second edition: 
<ul>
 <li>Comprehensive Theory: Dedicated chapters for a range of ethical frameworks, now updated to include additional non-Western and critical perspectives.&nbsp; </li>
 <li>Practical Application: In-depth analysis of contemporary case studies and real-life scenarios, including a broad range of topical issues.&nbsp; </li>
 <li>Critical Engagement: Features 'Pause for Reflection' boxes and discussion questions designed to challenge students and develop independent ethical judgment.&nbsp; </li>
 <li>Multimedia Learning: Integrated video activities from contemporary sources to engage students with complex ethical dilemmas. </li>
</ul>
 
Mick Fryer&nbsp;has taught business ethics at Loughborough, Aberystwyth and Cardiff Universities. He has also written course material for the Open University.

Ethics Theory and Business Practice

An Evidence-Based Guide to Performance Leadership

Armstrong’s Handbook of Performance Management

Design, Develop, and Launch Outstanding Training Programs
&nbsp;
Designing training programs can feel overwhelming, especially if it’s your first time. Training Design Essentials is your practical, step-by-step guide to creating effective instructional programs. It unpacks why design matters, introduces core concepts of adult learning and learning experience design, and explores the many forms training can take—from face-to-face and virtual classrooms to self-paced e-learning programs.
Internationally renowned workplace learning expert and educator Saul Carliner guides you through the entire training design process: planning, designing, developing, launching, and evaluating. Worksheets and exercises offer immediate application opportunities. Along the way, you’ll learn how to:
<ul>
<li>Analyze learner needs and define measurable objectives.</li>
<li>Select the right formats, media, and strategies to achieve results.</li>
<li>Craft content for engagement and effectiveness.</li>
<li>Manage projects within real-world constraints.</li>
<li>Administer programs after they go live to learners.</li>
</ul>
The book focuses on “unplugged” design, helping you master the essentials with minimal reliance on AI. It provides instructional designers with the foundation they need to collaborate effectively with AI and verify and refine the output from those collaborations.
Whether you’re a new L&amp;D professional, an instructor adding design to your role, or a subject matter expert tasked with training others, this book gives you the confidence and skills to create programs that deliver results.

Guiding L&d Programs from Concept to Launch

Training Design Essentials

The Dark Side 4

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