Machiavelli, Marketing and Management
Machiavelli, Marketing and Management
Revisited
Inhalt
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing and political thought and highlights their particular relevance to the manager and policymaker today.
Bibliografische Angaben
Juni 2025, ca. 260 Seiten, Englisch
Taylor and Francis
978-1-032-94329-9