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Jacques Angot

Leadership en plein chaos

Du chaos à l'impact, ensemble

Warum werden manche Menschen wahrgenommen, empfohlen und erinnert - während andere trotz großer Leistung unsichtbar bleiben?
Die Antwort ist kein Zufall. Sichtbarkeit ist heute ein entscheidender Erfolgsfaktor - für Unternehmer, Geschäftsführer, Führungskräfte und Selbstständige. Denn Produkte sind austauschbar, Strategien kopierbar. Menschen nicht. Wer überzeugen, Vertrauen gewinnen und langfristig Wirkung entfalten will, muss sichtbar werden.
In diesem Buch beschreibt Jochen Schweizer erstmals umfassend, wie aus einem Extremsportler, Unternehmer und TV-Investor eine der bekanntesten Personenmarken Deutschlands wurde. Er erzählt von Erfolgen und Rückschlägen, von Krisen und Neuanfängen, von Medienpräsenz und den Prinzipien, die ihn über Jahrzehnte getragen haben. Seine Erfahrungen bilden den Ausgangspunkt für eine umfassende Auseinandersetzung mit der Frage, wie Sichtbarkeit entsteht und welche Bedeutung Personen- und Unternehmensmarken heute haben.

Doch das Buch bleibt nicht beim Persönlichen. Es verbindet Unternehmertum, Markenstrategie und Kommunikation und beleuchtet die Zusammenhänge zwischen Wahrnehmung, Reputation und Wirkung einer Marke.

Jochen Schweizer beschreibt unter anderem:

- warum Sichtbarkeit über Erfolg entscheidet,
- wie sich Personenmarke und Unternehmensmarke unterscheiden - und zusammenwirken,
- weshalb Authentizität wichtiger ist als Perfektion,
- wie Storytelling aus Aufmerksamkeit echtes Vertrauen schafft,
- welche Rolle Werte, Haltung und Glaubwürdigkeit spielen,
- und welche Bedeutung eine klare Positionierung für eine starke Marke hat.

Ungewöhnliche Beispiele erfolgreicher Unternehmer wie Samuel und Johannes Voetter mit ihrer Erfolgsgeschichte WIRmachenDRUCK und ein Gastbeitrag der PR-Agentur BETTERTRUST zeigen, dass Sichtbarkeit unterschiedliche Wege kennt.

Warum werden manche Menschen 
 wahrgenommen, empfohlen und erinnert
 – während andere trotz großer Leistung unsichtbar bleiben?
 
 Die Antwort ist kein Zufall. 
 Sichtbarkeit ist heute ein entscheidender Erfolgsfaktor
 – für Unternehmer, Geschäftsführer, Führungskräfte und Selbstständige. Denn Produkte sind austauschbar, Strategien kopierbar. Menschen nicht. Wer überzeugen, Vertrauen gewinnen und langfristig Wirkung entfalten will, 
 muss sichtbar werden
 .
 
 In diesem Buch beschreibt Jochen Schweizer erstmals umfassend, 
 wie aus einem Extremsportler, Unternehmer und TV-Investor eine der bekanntesten Personenmarken Deutschlands wurde
 . Er erzählt von Erfolgen und Rückschlägen, von Krisen und Neuanfängen, von Medienpräsenz und den Prinzipien, die ihn über Jahrzehnte getragen haben. Seine Erfahrungen bilden den Ausgangspunkt für eine umfassende Auseinandersetzung mit der Frage, wie Sichtbarkeit entsteht und welche Bedeutung Personen- und Unternehmensmarken heute haben.
 
 Doch das Buch bleibt nicht beim Persönlichen. Es verbindet 
 Unternehmertum, Markenstrategie und Kommunikation
 und beleuchtet die Zusammenhänge zwischen Wahrnehmung, Reputation und Wirkung einer Marke.
 
 Jochen Schweizer beschreibt unter anderem:
 
 - warum Sichtbarkeit über Erfolg entscheidet,
 
 - wie sich Personenmarke und Unternehmensmarke unterscheiden – und zusammenwirken,
 
 - weshalb Authentizität wichtiger ist als Perfektion,
 
 - wie Storytelling aus Aufmerksamkeit echtes Vertrauen schafft,
 
 - welche Rolle Werte, Haltung und Glaubwürdigkeit spielen,
 
 - und welche Bedeutung eine klare Positionierung für eine starke Marke hat.
 
 Ungewöhnliche Beispiele erfolgreicher Unternehmer zeigen, dass Sichtbarkeit unterschiedliche Wege kennt.

Sichtbarkeit als Erfolgsfaktor

Du bist die Marke

THE #1 INTERNATIONAL BESTSELLER As seen in TIME Magazine and on High Performance podcast 'This book could change your life' - Time Out 'A remarkable reflection on values and psychology based on hard-won experience' - Rory Stewart Expert advice to master your potential, from the founder and CEO of Discovery and Vitality. Adrian Gore built a company from a single, bold idea into a global financial group serving over 50 million customers across more than forty markets. He didn't just scale a business; he created a whole new shared-value business model, a system so revolutionary it's taught as a case study at Harvard Business School and has been recognized by Fortune magazine as 'changing the world'. In The Four Principles, Gore reveals the framework and guiding principles that powered this success for the first time. Moving beyond standard leadership advice, he explores the behavioural science and 'multiplier effect' that occur when these four principles intersect:<ol><li>Disciplined Optimism: We have a default tendency to seek out negative signals. Learn why choosing optimism is the most rational path to seizing overlooked opportunities.</li><li>Focused Urgency: Why your perceived time to make an impact is shorter than you think. Recognizing this can act as your greatest motivator.</li><li>Declared Goals: Psychologically, avoiding a loss feels twice as important as achieving a gain. Setting bold goals triggers this force, unlocking radical motivation and decisive action.</li><li>The 'Pareto Tail': Building on the other principles, learning to identify and target a few high-power decisions can determine your life's entire trajectory.</li></ol> Gore argues that our instincts, shaped for a simpler, linear world, often mislead us in today's complex, networked age. The Four Principles challenges these outdated mental models and shows you how to harness your potential for truly remarkable results - personally and professionally. 'Demonstrates how to create enduring value' - Larry Fink, Chairman and CEO of BlackRock 'Important reading for those aspiring to leadership or seeking to make an impact on the world' - Lord William Hague, Chancellor of the University of Oxford 'The Four Principles distils decades of leadership and insight into a practical framework that explains what matters - and why' - Sir Mark Tucker, Chairman, AIA Group 'For leaders seeking to create outsized impact' - Ruth Porat, President and CIO of Alphabet and Google

Multiply Your Impact in Life and Leadership

The Four Principles

Resonance is for anyone who understands that a narrow focus on the traditional leadership skills of analysis, strategy and execution is no longer sufficient, and wants to understand how to take their leadership to a whole new level.Our increasingly polarized world, where business, technology and the geopolitical landscape are moving at breathtaking speeds and burnout is at an all-time high, demands a new kind of leader, one who understands that strategic advantage depends on the one resource that hasn't kept up with the pace of change: the human nervous system.They want to learn how to steady their own system and that of others, for clearer thinking, bolder innovation and better decisions under pressure. Resonance helps leaders build neural intelligence by combining neuroscience, whole-body awareness and leadership development into clear, practical actions. It features examples drawn from high-stakes environments, a downloadable toolkit and guidance for coaches and leadership development professionals.Because people do their best work when they feel safe, seen and resourced.

How neural intelligence shapes leadership and performance

Resonance

How water infrastructure finance drives the size of our water bills, who can afford them, and the geography of urban landscapes. “Water crises” have emerged in the US with increasing regularity, from Flint, MI to Jackson, MS. Simultaneously, the rise in water bills for the past decade has far outpaced the rising cost of groceries, gas, or electricity, leading more Americans to add water to the growing list of their unaffordable basic necessities. Water and Wall Street by Martin Doyle, Lauren Patterson, and Erika Smull uncovers how the seemingly arcane world of infrastructure finance underlies these and other water trends in US cities, and how water infrastructure shapes the most basic landscape of cities and suburbs. The authors begin by describing the basics of how water infrastructure works, and more importantly, how it is financed by municipal bonds, the backbone of urban finance. They then trace the history of municipal bonds for water from the founding of Philadelphia in the eighteenth century to the bankruptcy of Detroit in the twenty-first. Along the way, they also explore financial geography: how water bills, water affordability, and the peculiarities of infrastructure finance create distinct geographies of water capital. Finally, they take a speculative look at alternative future states for our cities, our infrastructure, and our water.

Infrastructure, Finance, and Affordability in America's Cities

Water and Wall Street

A silent epidemic is taking place. More and more frequently, executives and mid level leaders are experiencing the trauma of an unexpected professional exit and enforced silence, such as through an NDA (non-disclosure agreement). The cost in terms of identity disruption, personal and professional fall-out, with the erosion of self-worth can be paralyzing.But being told to 'zip it' is not the end of the story. Dr Claire Handby draws on years of top-level business experience, exposure and executive coach credentials, to set out a bold way forward.Reclaim your narrative, rediscover your agency and own your identity, to step boldly into the next chapter of your life and career with confidence.<ul> <li> The first book to address directly this growing but little-acknowledged business practice and its personal and professional impact. </li> <li> Includes case studies demonstrating the trajectory into positive career advancement </li> <li> Deals with both the emotional side and the practical aspects of this traumatic journey. </li> </ul>

The essential guide for those who’ve been professionally silenced

Zip It

For American workers, the social contract is broken. This book gives a firsthand view of where the breaks occurred, and a prescription for rebuilding it to give workers their due. With AI making the decisions and CEOs and moguls making the money, sometimes it seems that most workers today might as well be drones. If not for a long string of missed opportunities over the last 50 years, it might have been different. In Roads Not Taken, Thomas Kochan reviews the turning points where the social contract fractured and broke, reducing workers’ voices as well as their compensation, benefits, and status. And in the lessons learned from these historical examples, he identifies the foundation for building a new labor relations system that ensures workers will share in the benefits from AI and puts America on course for an innovative and durable social contract at work. As a longtime advisor to government, labor, and management leaders, Kochan offers an eyewitness perspective on the mounting mistakes made in America’s labor relations system beginning, roughly, with Ronald Reagan’s firing of striking air traffic controllers in 1981. His book makes a strong case for new strategies on the part of labor unions and other worker advocacy groups, business, and government—strategies not wedded to the legacy labor law and practice that have failed American workers for so long. Recasting the social contract on this basis, Kochan insists, is key to rebuilding our democracy and its institutions after the damage wrought in recent years.

For American workers, the social contract is broken. This book gives a firsthand view of where the breaks occurred, and a prescription for rebuilding it to give workers their due. With AI making the decisions and CEOs and moguls making the money, sometimes it seems that most workers today might as well be drones. If not for a long string of missed opportunities over the last 50 years, it might have been different. In Roads Not Taken, Thomas Kochan reviews the turning points where the social contract fractured and broke, reducing workers’ voices as well as their compensation, benefits, and status. And in the lessons learned from these historical examples, he identifies the foundation for building a new labor relations system that ensures workers will share in the benefits from AI and puts America on course for an innovative and durable social contract at work. As a longtime advisor to government, labor, and management leaders, Kochan offers an eyewitness perspective on the mounting mistakes made in America’s labor relations system beginning, roughly, with Ronald Reagan’s firing of striking air traffic controllers in 1981. His book makes a strong case for new strategies on the part of labor unions and other worker advocacy groups, business, and government—strategies not wedded to the legacy labor law and practice that have failed American workers for so long. Recasting the social contract on this basis, Kochan insists, is key to rebuilding our democracy and its institutions after the damage wrought in recent years.

Lessons for Building a New Social Contract at Work

Roads Not Taken

What if the key to success in a world of constant change was never really grit, or persistence - but curiosity? The modern era asks us to optimise ourselves into corners and build lives that run predictably while we stall inside. And the very blueprint we've been handed for success - one of relentless specialization - is not only incomplete, but completely counterproductive to a fulfilling life.Fusing groundbreaking research, elite business insights, and thrilling studies of history's greatest polymaths, Harvard educator Dr. T. Alexander Puutio uncovers the simple truth behind resilient, fulfilling lives: they're built in loops, not ladders.From Leonardo da Vinci to Steve Jobs, the people who shape the future don't follow straight lines - they explore widely, quit strategically, and stay flexible enough to keep becoming someone new.In a world that breaks ladders as fast as you can climb them, the code of curiosity offers a powerful model for thriving in uncertainty. Exploiting a loop of exploration, feedback and reinvention, curiosity is a force that supercharges our brain's capacity to learn and innovate. Those who can harness the cycle unlock not just a serious strategic edge, but a better way to cultivate a meaningful life.A joyful book that speaks to the meaning vacuum of modern life, The Curiosity Code upends the traditional pillars of self-development. Instead, it offers a bold, practical blueprint for navigating change, reclaiming agency, and building a life that evolves as fast as the world around you.

The Hidden Advantage of Curiosity in a World of Constant Change

The Curiosity Code

Leading with clarity, character and quiet impact

Becoming More

Wie Sie die psychologischen Gesetze der Macht für Ihren nächsten Karriereschritt nutzen

Die unsichtbare Executive-Strategie

Why Big Labor moved to the right— and the fight ahead for the left to win back America’s working class Unions helped construct the American middle class, defeat Jim Crow, and advance progressive rights, but in Trump’s America, the labor movement is changing. In Big Labor's Big Shift, journalist Nathan Bomey explores how Big Labor and the working class are no longer an automatic ally of the American left. Fueled by decades of economic decline, political disillusionment, and cultural disenfranchisement, new politically nebulous and economically populist leaders in the movement are building a powerful new movement based on class warfare that prizes wage and benefit gains over traditional progressive priorities. Through original reporting and first-hand interviews, Bomey traces key events that have led to this political shift. Bomey reveals: -At the Teamsters, president Sean O’Brien is cozying up to Donald Trump and blasting Democrats as tools of big business, even showing up at the Republican National Convention to deliver his message. -At the United Auto Workers, president Shawn Fain is seizing an opportunity to break the free trade consensus in Washington. The devout Christian, who wields religious rhetoric from the stump, is aligning with the Trump White House on tariffs and blasting Democrats for aggressively pursuing electric vehicles to fight climate change. Bomey shows how the two interconnected phenomena represent a massive political realignment—not just along cultural and nationalism lines, but of the working class itself away from its historic roots in the Democratic party. Urgent and compelling, Big Labor's Big Shift encapsulates the fight for the soul of the union movement.

Why Big Labor moved to the right—and the fight ahead for the left to win back America’s working class Unions helped construct the American middle class, defeat Jim Crow, and advance progressive rights, but in Trump’s America, the labor movement is changing. In Big Labor's Big Shift, journalist Nathan Bomey explores how Big Labor and the working class are no longer an automatic ally of the American left. Fueled by decades of economic decline, political disillusionment, and cultural disenfranchisement, new politically nebulous and economically populist leaders in the movement are building a powerful new movement based on class warfare that prizes wage and benefit gains over traditional progressive priorities. Through original reporting and first-hand interviews, Bomey traces key events that have led to this political shift. Bomey reveals: -At the Teamsters, president Sean O’Brien is cozying up to Donald Trump and blasting Democrats as tools of big business, even showing up at the Republican National Convention to deliver his message. -At the United Auto Workers, president Shawn Fain is seizing an opportunity to break the free trade consensus in Washington. The devout Christian, who wields religious rhetoric from the stump, is aligning with the Trump White House on tariffs and blasting Democrats for aggressively pursuing electric vehicles to fight climate change. Bomey shows how the two interconnected phenomena represent a massive political realignment—not just along cultural and nationalism lines, but of the working class itself away from its historic roots in the Democratic party. Urgent and compelling, Big Labor's Big Shift encapsulates the fight for the soul of the union movement.

Why Unions Left Democrats

Big Labor's Big Shift

A practical, clever, down-to-earth guide to making decisions big or small, fast—from writer, journalist, and nationally acclaimed decision coach Nell McShane Wulfhart. We are drowning in choices—from major life decisions like whether to move, marry, or change careers, to relentless daily dilemmas about what to wear, eat, say, or do. In a world that glorifies optimization and “smart” choices, we’ve wound up paralyzed, deferring, deliberating, and overthinking to the point of exhaustion.&nbsp; Decision-making has become a source of stress instead of empowerment. Nell McShane Wulfhart is here to change that. In Decide in an Hour, she tackles the epidemic of indecision head-on and offers readers a lifeline: the tools to make better choices quickly, without feeling guilty, spiraling, or second-guessing. In this book, Wulfhart teaches us how to: <ul><li>identify the decision we’re actually making (a shockingly common obstacle)</li><li>eliminate noise and make the call—fast</li><li>follow through with confidence, even when others disagree</li><li>make the most common major life choices (career, relationships, kids, where to live) through the use of a decision-making field guide</li></ul> Equal parts wise, warm, and no-nonsense, Decide in an Hour offers clarity and momentum for how to start making smart, confident decisions today.

A practical, clever, down-to-earth guide to making decisions big or small, fast—from writer, journalist, and nationally acclaimed decision coach Nell McShane Wulfhart. We are drowning in choices—from major life decisions like whether to move, marry, or change careers, to relentless daily dilemmas about what to wear, eat, say, or do. In a world that glorifies optimization and “smart” choices, we’ve wound up paralyzed, deferring, deliberating, and overthinking to the point of exhaustion.&nbsp; Decision-making has become a source of stress instead of empowerment. Nell McShane Wulfhart is here to change that. In Decide in an Hour, she tackles the epidemic of indecision head-on and offers readers a lifeline: the tools to make better choices quickly, without feeling guilty, spiraling, or second-guessing. In this book, Wulfhart teaches us how to: <ul><li>identify the decision we’re actually making (a shockingly common obstacle)</li><li>eliminate noise and make the call—fast</li><li>follow through with confidence, even when others disagree</li><li>make the most common major life choices (career, relationships, kids, where to live) through the use of a decision-making field guide</li></ul> Equal parts wise, warm, and no-nonsense, Decide in an Hour offers clarity and momentum for how to start making smart, confident decisions today.

The Handbook for Making Better Decisions Faster

Decide in an Hour

Leadership en plein chaos

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