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International Business and Tourism

Global Issues, Contemporary Interactions
Herausgegeben von:
Coles Tim|Hall, C. Michael

Explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade in services. This textbook provides fresh perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.

März 2008, ca. 290 Seiten, Routledge International Series in Tourism, Business and Management, Englisch
Taylor and Francis
978-0-415-42430-1

Weitere Titel der Reihe: Routledge International Series in Tourism, Business and Management

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