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Routledge Debates in Digital Media Studies

The Social Virtual Reality Debate

Questioning Reality

This book examines climate change and the need for advertising creatives to think and create strategically in order to educate about the human role in climate adaptation.&nbsp;As more brands and organizations feel the economic and cultural effects of climate realities, there is an urgent need for the advertising industry to offer smarter, creative approaches to messaging about this phenomenon. Creatives must use their ability to translate complex issues into messages that resonate with multiple audiences while&nbsp;bridge the gap between consumers and climate understanding. The author argues that brands and corporations have a social responsibilty to provide this value, thereby fighting misinformation and emboldening citizens to work toward adaptive behaviors with understanding of basic climate science. Through the themes of complexity, creativity, and courage, this book synthesizes theory on audience engagement and discusses how to frame the climate issue effectively.

A Creative's Guide to Making Compelling Advertising and Brand Messages in Complicated Times

Brave Work in the Age of Climate Change

'A must-read account from a heroic reporter who has taken on the world's most dangerous tech company' - Chris Miller, award-winning author of Chip War: The Fight for the World's Most Critical Technology 'Engaging . . . this excellent book lays out the damage of letting arbitrary political power intervene in business' - Financial Times It's on your phone. It's on your children's phones. It's on more than a billion screens across the planet, serving up joy, creativity and connection. But behind the slick feed of the world's most addictive app lies ruthless ambition and a global war for control. This is the dramatic, untold story of TikTok. Charting its rise from obscurity into the world's most valuable startup, Emily Baker-White reveals how TikTok's visionary founder, ByteDance CEO Zhang Yiming, reshaped the global internet from a place where you searched for information to one where information comes to you. Billions of users were soon hooked by the most effective recommendation algorithm in the world. But there was a cost to such success. Soon, TikTok was embroiled in accusations of surveillance, censorship and user manipulation, attracting controversy from India and Europe to the US. After Baker-White - a Harvard-trained lawyer and investigative reporter - revealed that Chinese engineers could access Americans' private information, a team of ByteDance employees even used the app to track her location. Based on unprecedented access to internal documents, leaked recordings and accounts from whistle-blowers inside the company, Every Screen on the Planet reveals how TikTok became trapped between two superpowers, desperate to survive. It is the story of how your attention became the world's moннннst valuable - and dangerous - commodity. 'Revealing. A story about power, control and the hidden battles shaping what we see online' - Parmy Olson, bestselling author of Supremacy: AI, ChatGPT and the Race That Will Change the World

The Secret Story of TikTok

Every Screen on the Planet

AI Economics: Growth, Organization, and Society in the Age of Intelligence is a comprehensive exploration of how artificial intelligence is not merely a technological tool but a civilization-level paradigm shift that rebuilds business and growth paradigms from the ground up.The central thesis of the book is the collapse of intelligence costs. The author argues that human history has seen three decisive cost leaps: the collapse of physical costs via the steam engine, the collapse of information costs via the internet, and now the collapse of intelligence costs via AI.

Growth, Organization, and Society in the Age of Intelligence

Artificial Intelligence Economics

This book is concerned with the practical, ethical and political realities of critical research around state punishment. Based on a series of interviews conducted with researchers within and outside of academia, it aims to capture the personal challenges, ethical dilemmas, practical obstacles, positive rewards and (potential or actual) harmful effects of undertaking critical research concerned with state punishment. It essential reading for undergraduate and postgraduate students of criminology, media, sociology, journalism, film studies, and cultural studies.

Critical Reflections

Researching Punishment

A rigorous, cutting-edge overview of the range of methods used to conduct causal inference in the social sciences. This textbook provides a lucid, rigorous, and cutting-edge overview of the methods used to conduct causal inference in the social sciences, covering all the core techniques and latest advances. Offering a detailed survey of the current state of microeconometric theory, Damian Clarke delves deeply into machine learning applications and presents developments in difference-in-difference methods, instrumental variables, multiple hypothesis testing, and other advanced topics. With a diverse range of examples and exercises offering hands-on experience, Applied Microeconometrics equips graduate students and researchers to apply state-of-the art scholarship to actionable problems. <ul><li>Integrates a rich array of machine learning methods into causal modeling frameworks</li><li>Covers recent advances in difference-in-differences and dynamic research designs, formal discussions of challenges related to inference and hypothesis testing, and heterogeneity analysis</li><li>Features a breadth of real-world examples from recent papers</li><li>Includes coding implementation in Python, R, and Stata</li></ul>

Applied Microeconometrics

AI and Cyber Governance: The Executive Playbook for Safe and Responsible AI is a book researched and written by cyber experts Ariel Evans and Ajay Singh with contributions from leading from Cyber Intelligence4U including top CISOs, CIOs, CTOs, DPOs, and cyber attorneys to help businesses prepare for the safe and intelligent use of AI.The book is a comprehensive playbook that bridges the gap between the complex world of artificial intelligence and its practical applications for business. Covering regulation requirements, governance, cyber controls, explainability, and privacy in easy-to-understand language, it is an essential resource to navigate and address the opportunities, complex challenges, and responsibilities associated with AI technologies and provides a roadmap for businesses to implement a safe AI program. Each area is explored from a business perspective to allow the reader to understand how this relates to their role in a company and to harness the power of AI in their respective fields and concludes with a section on how to create a step-by-step AI program. In addition, real-life examples of the challenges that any business needs to address as it rolls out AI-based applications are presented throughout.This book will empower readers, whether they are IT professionals, tech enthusiasts, business leaders, or students, with the necessary knowledge and insights to create a safe and responsible AI program.

The Executive Playbook for Safe and Responsible AI

AI and Cyber Governance

This book reviews the effects of the professional use of social media on science and scholarship, providing practical tips, tools, and guidelines for platforms, practices, and routines on social media for academics.Through concise case studies from researchers worldwide, it illustrates the diverse and often unexpected ways social media enhances academic work, from building collaborative networks and expanding audience reach to creating real-world impact. Coverage includes established platforms like LinkedIn and X (formerly Twitter), emerging spaces such as Bluesky, and creative academic applications of platforms like Reddit and WhatsApp. At its core, this guide emphasises intentional engagement over self-promotion, focusing on meaningful communication, community development, and knowledge sharing. It introduces the Researcher's Social Media Compass, a framework to help you align your online activity with your professional aims, values, and resources.Social Media for Research Impact is of interest to researchers at all career stages, as well as research managers, advisors, and communication professionals who support research visibility and collaboration through social media.

How Scholars Can Share Ideas, Build Networks, and Make a Difference

Social Media for Research Impact

**The instant top 5 Sunday Times bestseller from political commentator Ash Sarkar, now available in paperback with a brand new afterword** 'One of the boldest and most exciting thinkers of her generation' NAOMI KLEIN 'Delivers its message with punch and panache ... a joy to read' GUARDIAN 'If leftists feel they have been stumbling around in the darkness, Minority Rule flicks on the light' STANDARD Minority rule (noun): an irrational fear fuelled by right-wing pundits, lobby journalists and billionaires that minority groups are displacing majority populations. We all know that the modern world is in crisis. But it's not just a crisis for the climate, or of living standards - it's a 'blame crisis'. Whether it's infighting on the left or the demonisation of immigrants on the right, there's always a new talking point to distract us from real, systemic change. Now is the time to realise that we have been duped into fighting with each other; now is the time to redirect our outrage towards those who deserve it. In Minority Rule, political commentator Ash Sarkar offers a sharp and lively reality check. Whether it's exposing the origins of the 'white working class', or examining how 'non-events' have taken over journalism, this book - now with a brand new afterword - will help you break the blame cycle for good.

Adventures in the Culture War – the instant Sunday Times bestseller

Minority Rule

This clear and accessible book addresses three key questions: What is narrative? How can we talk about narrative? How does audience participation relate to this? As media landscapes shift, new questions arise over what constitutes a 'narrative text', from graphic novels to twitter accounts, web series and computer games. Siobhan O'Flynn provides students, teachers and practitioners a new theoretical framework in which to discuss and analyse this continually evolving area. Supported by a website featuring interviews and teaching material, this book introduces the key thinkers and critical concepts in the fields, drawing connections and filling gaps, opening up a new way of thinking about digital narrative.

Theory, Design, Practice

Mapping Digital Narrativity

"Indispensable!" -Kim Scott, New York Times bestselling author of Radical Candor "Ries shows us, with rigor and optimism, how to build organizations that are worthy of our trust." -Frances Frei, Harvard Business School "A playbook to help avoid the inevitable pitfalls and find your path to the business you set out to create." -Mark Cuban, entrepreneur and investor The most radical and powerful idea in business isn't disruption... it's integrity. The Lean Startup transformed how a generation of entrepreneurs build products and sparked a global movement for smarter, faster innovation. Now Eric Ries takes the next step, asking a deeper question: how can we build companies that stay true to their mission once they succeed? In Incorruptible, Ries reveals the hidden forces that cause even great organizations to drift from their values and shows how to design businesses that can withstand that pressure. Drawing on two decades of work with founders, CEOs, and investors around the world, he exposes the structural flaws that make modern companies vulnerable to short-term thinking and moral compromise. He then offers the blueprint for "mission-locked" organizations that can grow, prosper, and endure without losing their soul. Drawing on wide ranging examples including Cadbury, John Lewis Partnership, Vanguard and Anthropic, Incorruptible uncovers the urgent need for purpose-driven leadership. It gives every builder-founder, executive, investor, or citizen-the tools to create enterprises that uplift rather than exploit. We all have a role to play in shaping a better future. This book is the place to start.

Why Good Companies Go Bad and How Great Companies Stay Great

Incorruptible

For fans of Holly Jackson and Jessica Goodman, this high-stakes thriller is set in a virtual-reality paradise turned hellscape, where two ex-best friends enter into a dangerous game of cat and mouse. "An edge-of-your-seat thriller about friendship and ex-friendship, love, loss, and longing, and the need to belong that is as honest and relatable as it is spine-tingling. Don’t miss this one." —Jennifer Niven, #1 NY Times bestselling author of All the Bright Places At the start of each school year, Madison Pembroke, the most popular girl at Lincoln Academy, sends out invitations to her epic birthday party in the form of custom forged spiral keys. For that one night, a few lucky teens get to enter Ametrine, a virtual paradise that hosts the party of the year—a wild, unforgettable celebration that will secure their social status in the real world. As Madison’s hated ex-BFF, Bree Benson never receives a key. Until now. Despite warnings from her boyfriend, Bree sees the invite as an olive branch, the perfect opportunity to rekindle her once-amazing friendship with Madison. But as the party games begin to turn provocative and violent, Bree finds that Ametrine might not be the decadent wonderland she was promised. And that Madison may have let Bree enter Ametrine, but she has no intention of ever letting her leave . . . Kelsey Day’s gripping debut shows that while best friends know each other the best, ex–best friends know how to hurt each other the worst.

The Spiral Key

This book examines ten of the most common myths surrounding the Korean Wave in relation to its histories, theories, and practices. It will be highly appealing to students, scholars, as well as general readers who are interested in the Korean Wave, media globalization, and contemporary digital culture.

Ten Debates on the Hallyu Mythology

Misunderstanding the Korean Wave

The Social Virtual Reality Debate

Autres titres de la collection: Routledge Debates in Digital Media Studies

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