The Rural Enterprise Economy

This book offers comprehensive answers to the question of what makes up the rural enterprise economy in the contemporary business world. It addresses the competitiveness and viability, strategic management and strategic change, and marketing issues for both incumbent and start-up companies in rural regions.

mai 2023, env. 252 pages, Routledge Studies in the Economics of Business and Industry, Anglais
Taylor and Francis
978-1-03-211801-7

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