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Castagliano U: The Creator CEO System

The Creator CEO System

An AI-Enabled Framework for Escaping the Content Hamster Wheel and Engineering Income Consistency

Strategy-Driven Delivery is a practical guide for senior project, programme and strategy managers who need to close the gap between strategic intent and successful execution. Written by experienced transformation experts Helen Winter and Jon Wrennall, this book shows why strategy fails in practice and how to design programmes and operating models that ensure delivery success. It provides a clear, structured approach to aligning projects with business goals while enabling trust, accountability and effective decision-making at scale. Drawing on real-world examples across financial services, IT and software development, this book equips you to: - Design programmes aligned to strategic business outcome- Build operating models that enable effective delivery- Embed governance that supports trust and decision-making- Overcome stalled progress and delivery challenges- Apply AI and automation to modern project environmentsWith practical frameworks and forward-looking insight, Strategy-Driven Delivery helps you lead complex transformation with clarity, control and measurable impact. Themes include: strategy execution, programme management, transformation leadership, operating models, project governance, AI in project delivery

Aligning Organizations, Programs and Projects

Strategy-Driven Delivery

Sensing, Deciding, and Acting at Speed

The High Velocity Organization

Organizations have been promised that AI will revolutionize them. But what ends up happening is that AI ends up being introduced like standard software. When productivity is the only focus of enterprise AI, the real insights that AI can offer prove elusive. This book shows a better way. Written by leading AI expert and keynote speaker Richard Foster-Fletcher, The AI Gap explains why enterprise AI in most organizations isn't producing the insights that were promised. AI enters as a promise of new intelligence but passes through the procurement, security, legal and compliance systems built for standard software. These systems strip AI of its potential. This book traces how this happens, why it persists and what organization must change to capture the insights AI can deliver. This book will explain why the way AI is implemented keeps restricting its potential and what organization must change to capture the true value of AI. AI works best when it and employees are given the freedom to explore, challenge ideas and use AI in new and create ways. This book is about developing the structures, the environment, and the culture that allows AI to flourish in an organization as a key driver of insights rather than a simple productivity improvement.

How to Fix Enterprise AI and Get Real Insights

The AI Gap

The Strategy, Governance, and Economics of Agentic AI

Building an Agentic Organization

When an AI initiative dies, the machine takes the blame. It's almost always the wrong suspect. Every executive who has quietly shelved an AI project has the same explanation ready: the model underperformed, the vendor oversold, the technology "wasn't there yet." In Prevail: What Leaders Must Do Now That Machines Can't Manage, Dr. Tim Bottke argues that this story is a convenient way to avoid the real culprit - a chain of management decisions made long before anyone trained a model. The bug isn't in the technology. It's in us. Bottke turns two decades of decision data into a working diagnostic. PREVAIL starts at the ground floor, where leaders reach for the tool before they've named the problem, and moves up through data, experimentation, ownership, measurement, funding, and governance. The uncomfortable finding is that the damage concentrates on the ground floor and compounds as management builds on those decisions.&nbsp; Readers will discover: <ul> <li>Why AI initiatives fail and how to course correct before the budget is committed</li> <li>Chapter checklists that allow for a working audit</li> <li>Action lists for the operator fixing a rollout, the executive shaping a portfolio, and the board member or investor stress-testing a proposal</li> <li>The one question that predicts success better than anything: what problem does this solve?</li> <li>Composite case studies based on public filings that show each failure pattern in the wild, and the fix that would have caught it</li> <li>A shared vocabulary for boards, investors, and operators to pressure-test any AI proposal</li> <li>What the market actually does when companies admit an AI failure&nbsp;</li> </ul> &nbsp; Prevail is written for those who need something firmer than hype to judge what's in front of them.&nbsp;

What Leaders Must Do Because Machines Can't Manage

Prevail

Orientation. Viability. Advantage

When Strategy Meets Reality

AI and the Reinvention of Professional Services

The Future of Expertise

Navigate the complexities of organizational resilience with this leading guide to identifying risk and building an effective business continuity strategy. Authored by resilience expert James Crask, Business Continuity Management shows how organizations can prepare for, respond to and recover from disruptive events by building effective contingency plans and thereby maintaining their resilience capability. This book details how ISO 22301 should be applied when implementing business continuity strategies, crisis response best practice and how effective business continuity can be delivered, including maintaining the attention of the board, conducting a business impact analysis and writing plans and procedures. This third edition contains new real-world examples, updated discussion on the latest challenges organizations face, including geopolitical risks and supply chain disruptions, and a new chapter focusing on improving the quality of business continuity programmes with AI. With templates and checklists covering crisis management planning, incident response and critical supplier assessment, this book is the essential resource for business continuity and resilience professionals.

A Practical Guide to Organizational Resilience and ISO 22301

Business Continuity Management

Develop culturally intelligent marketing strategies for a digitally connected global marketplace. International Marketing is designed for postgraduate marketing students studying International Marketing and International Marketing Strategy. This textbook equips students with the theoretical frameworks and applied tools required to design, implement and evaluate marketing strategies across borders in an increasingly digital and regulated environment. Sue Ollerhead explores how brands can enter, compete and grow internationally while remaining culturally sensitive, legally compliant and strategically coherent. This book integrates core international marketing theory with practical application, covering market entry strategies, dynamic pricing, cross-border brand positioning and digital platform management. Students examine how organizations adapt products and services to meet local market needs while maintaining universal quality standards, sustainability commitments and ethical responsibility. Legal and regulatory considerations are embedded throughout, alongside discussion of environmental impact, societal expectations and global governance frameworks. Real-world examples from Coca-Cola, Depop and MPesa illustrate how international marketing decisions influence long-term brand performance and customer relationships across diverse markets. This textbook includes: - Guidance on digital international marketing, including market entry, pricing and cross-border brand strategy - Chapter overviews, key learning outcomes, key concept boxes and exercise questions - Online resources including lecture slides and a lecturer's manual with exercise answers - Strategic insights and analysis on operating effectively within international environments

Utilize a Digital Approach in International Marketing Strategies

International Marketing

Advising CEOs for decades and having served as BCG's CEO for nine years, Rich Lesser spent a career in the rooms where high-stakes business decisions get made. In The Six-in-One CEO, he invites you into those rooms as he defines the six roles a modern CEO must play, and what it takes to play them well.The CEO's job has changed more in this decade than at any point in modern business history. Shocks arrive faster and overlap. AI is permeating every corner of the enterprise. Trust is harder to build and easier to lose. Geopolitics are upending business as usual. Employees are facing a new host of stressors. Today's leaders must navigate all this while delivering growth and building organizations for the long term.To explore these challenges, Lesser, now BCG's Global Chair, had candid conversations with more than two dozen leading CEOs, including Arvind Krishna of IBM, Carol Tomé of UPS, Christophe Fouquet of ASML, Doug McMillon of Walmart, Maria Black of ADP, Nicolas Hieronimus of L'Oréal, and Young Liu of Foxconn.Their stories, BCG's insights, and Lesser's own experience converge on six roles CEOs must now embrace: chief vitality officer, chief learning officer, chief statesman, chief resilience officer, chief trust officer, and chief well-being officer.Avoiding the checklists and playbooks often found in traditional business books, Lesser closes each chapter with personal memos to CEOs offering practical advice on navigating the six roles based on real-world examples. He also offers his take on the critical leadership traits that CEOs often underestimate, along with his holistic view on legacy.Reflective about what leadership has always required and exacting about what this era now demands, The Six-in-One CEO is grounded in real decisions rather than theory, written by a leader who has done the job, and leveraging BCG's vast experience. It's essential reading for CEOs, senior executives, rising leaders, and anyone responsible for guiding organizations in this extraordinary period of change.

Redefining Leadership for a High-Speed, High-Stakes World

The Six-in-One CEO

Redefining Competitive Advantage for the Next Era of Business

Operations Is Strategy

The Creator CEO System

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