THE 1% SEAT

From a Bosnia Battlefield to Dealer Partner

He came home from Bosnia with a reconstructed body, an E-4 discharge, and no plan.

Twenty years later, Roger Hendon, Jr. sits in the 1% seat - dealer partner at Bridgewater Chevrolet, one of the toughest markets in the country. Between those two moments is a step-by-step operating system for anyone climbing the car business ladder: sales floor, finance desk, sales manager, GSM, and finally partner.

The 1% Seat is not a corporate leadership book. It's a soldier's playbook - written by an operator, for operators - covering every seat on the floor and every trap along the way.

Inside:

- The exact daily rhythms that separate top-25% managers from the rest
- How to run a used-car department that actually turns
- The Finance and Protection chair without the dirty tricks
- Reading a General Sales Manager's job before you get promoted into it
- The five conversations every future partner has to survive
- Why "hard work" isn't the answer - and what actually is
>If you sell cars, manage a store, run a desk, or are circling a dealer seat - read this. Then read it again.

Roger Hendon, Jr. is a U.S. Army veteran (Bosnia, post-Srebrenica), NCM Associates GM Executive Graduate, and dealer partner at Bridgewater Chevrolet in New Jersey. This is his first book.

Be ready.

août 2026, env. 290 pages, Independently published, Anglais
Independently Published
979-8-1914-8587-4

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