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Rebranding

Rebranding

A Guide for Historic Houses, Museums, Sites, and Organizations

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If you're part of the leadership team of a historic house museum or historical society, you might consider rebranding -- either renaming your organization or developing a new look - to make your organization more appealing to a younger, more diverse audience. Here's a guide to doing that.

Informations bibliographiques

mars 2022, American Association for State and Local History, Anglais
Rowman & Littlefield
978-1-5381-4889-1

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