Luxury Marketing, Sustainability and Technology
The Future of Luxury Management
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability and relationship marketing impact and change the future of luxury brand management.
juin 2023, env. 194 pages, Routledge Studies in Luxury Management, Anglais
Taylor and Francis
978-1-03-234291-7
Taylor and Francis
978-1-03-234291-7
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability and relationship marketing impact and change the future of luxury brand management.
juin 2023, env. 194 pages, Routledge Studies in Luxury Management, Anglais
Taylor and Francis
978-1-03-234291-7
Taylor and Francis
978-1-03-234291-7
Autres titres de la collection: Routledge Studies in Luxury Management
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