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Rodrigues D: LEARN GRC

Master the Concepts of Governance, Risk Management, and Compliance in Practice

El Código de las Empresas de Alto Crecimiento

ISO/IEC 27001

la conformité en action : Transformer les politiques en solutions de sécurité pratiques et durables

Breckon Book House

Accounting Essentials for Creative Individuals

Handmade Accounts made easy

Routledge Studies in Entrepreneurship and Small Business

New Labour and Entrepreneurship

Small Business in Britain

Routledge Studies in Innovation, Organizations and Technology

Increasingly firms are moving away from the 'closed innovation paradigm' in which most R&amp;D is carried out in-house, in isolation and secrecy, to a more open way of working in which firms actively collaborate with other companies and institutions. Although this 'open innovation' is receiving more attention in academic research, the existing literature is largely qualitative and focused on the practices of high-technology multi-national firms and generally ignores the work being carried out in this area by SMEs. Using a combination of theory and cutting edge empirical (quantitative) investigation, Pooran Wynarczyk strives to address this major gap in current literature.

The Dynamics of Open Innovation in SMEs

A Radical Rethink of Growth and Success for Business Leaders

The Burnout Cure

Synthetic Media, Deepfakes, and Cyber Deception: Attacks, Analysis, and Defenses introduces the only analytical Synthetic Media Analysis Framework (SMAF) to help describe cyber threats and help security professionals anticipate and analyze attacks. This framework encompasses seven dimensions: Credibility, Control, Medium, Interactivity, Familiarity, Intended Target, and Evocation. Synthetic media is a broad term that encompasses the artificial manipulation, modification, and production of information, covering a spectrum from audio-video deepfakes to text-based chatbots. Synthetic media provides cyber attackers and scammers with a game-changing advantage over traditional ROSE attacks because they have the potential to convincingly impersonate close associates through text, imagery, voice, and video. This burgeoning threat has yet to be meaningfully addressed through any written treatment on the topic. The book is co-authored by three cyber influence and deception experts who have gained deep knowledge and experience on the topic through diverse, true operational pathways and backgrounds. The diversity and perspectives of the author team makes the content in the book the broadest and deepest treatment of synthetic media attacks available to readers.

Attacks, Analysis, and Defenses

Synthetic Media, Deepfakes, and Cyber Deception

Apply entrepreneurial thinking to build sustainable marketing strategies in resource-limited environments. Principles of Entrepreneurial Marketing by Paul Booth and Zach Thompson is designed for undergraduate and postgraduate students studying marketing, entrepreneurship and small business management. Aligned to core modules in entrepreneurial marketing and venture creation, this textbook equips students with the fundamental knowledge and applied skills required to design effective marketing strategies in start-up and growth-focused contexts. This textbook provides a structured framework that guides students through identifying market opportunities, developing new ventures and crafting marketing strategies that support sustainable growth. From understanding the customer journey to developing pricing strategy, brand purpose and digital presence across ecommerce platforms and social media, this book connects theory directly to entrepreneurial action. This textbook includes: - A step-by-step entrepreneurial marketing framework with defined learning deliverables - Guidance on pricing, digital marketing, customer journey mapping and growth planning - Activities such as building a content calendar, planning an ad campaign and developing a brand identity kit - Real-world examples and entrepreneur interviews linking theory to venture creation, including from BigBelly (USA), Inspired Bicycles (UK), Pauline Cosmetics (Kenya) and Mecado Libre (South America) &gt;Whether studying marketing, entrepreneurship or preparing to launch a venture, Principles of Entrepreneurial Marketing provides students with the strategic tools and practical confidence to build innovative, market-driven businesses.

Strategy and Applied Practice

Principles of Entrepreneurial Marketing

Avoid legal problems and run a productive workplace with an up-to-date employee handbook! Anyone who hires and supervises employees needs clear policies when it comes to crucial issues like pay and overtime, medical leave, and social media. Create Your Own Employee Handbook provides everything business owners, managers, and HR professionals need to create (or update) a legal and plain-English employee handbook.Find the latest information, practical suggestions, and best practices on: <ul> <li>wages, hours, and tip pools </li><li> remote work </li><li> at-will employment </li><li> discrimination and harassment </li><li> complaints and investigations </li><li> health and safety </li><li>alcohol and drugs, including medical/legal marijuana </li><li> workplace privacy, and </li><li>email and social media.</li></ul>

A Legal & Practical Guide for Employers

Create Your Own Employee Handbook

In59Seconds Publishing

SaBrina Fisher Reece is a Los Angeles-based entrepreneur, author, and motivational mentor with more than 30 years of hands-on experience in small business ownership. She built her first company, Braids By SaBrina, at the age of 26 and went on to successfully launch and manage multiple thriving businesses, including A New Vision Dreadlock Studio, Inked 4 Life Tattoo Studio, and Just-In Time Barber Shop. Her leadership philosophy blends faith, discipline, and compassion, resulting in decades of sustained success in some of the most competitive industries. As an author, SaBrina writes with honesty, clarity, and heart-drawing from her lived experiences to empower readers spiritually, mentally, and financially. She is also the author of My Spiritual Smile, How do I Control My Emotions? Your Mind Is Magic, Living Life on a Higher Frequency, Over 50 and Still Fine - Looking to Date Again, Perfectly Positive, and How to Get Exactly What You Want From God. Through her books, coaching, and entrepreneurial journey, SaBrina continues to inspire others to create the life and business they deserve, proving that with faith, strategy, and consistency, "all things are possible."

How to Start and Sustain a Small Business

Small Business Basics

Life has become an endless series of contracts--this is the manual. There's no reason to risk your hard-earned money signing a contract you don't understand. With Contracts: The Essential Business Desk Reference, you get easy-to-understand explanations for every common contract term. In no time, you'll grasp mysterious concepts like "force majeur," "indemnity," and "time is of the essence." Contracts: The Essential Business Desk Reference is more than just an A-Z explanation of over 300 terms. It also includes: <ul> <li>common negotiating strategies </li><li>examples of contract provisions </li><li>sample contract clauses and entire contracts </li><li>examples of illegal and dangerous contract clauses </li><li>what to expect if you or the other side breaks a contract </li><li>up-to-date explanations of electronic contracts, and </li><li>tips on amending and modifying agreements. </li></ul> Whether you're starting a business, signing a lease, hiring a new employee or independent contractor, licensing a concept, selling a boat, or contracting for a new fireplace, Contracts: The Essential Business Desk Reference can help. A must-have for small business owners, entrepreneurs, lawyers, and law students--and anyone else whose success is built around understanding and negotiating agreements.

The Essential Business Desk Reference

Contracts

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