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Unsere eBooks genügen ab dem 28.06.25 den grundsätzlichen Anforderungen an Barrierefreiheit. Detaillierte Informationen finden Sie unter https://www.narr.de/barrierefreiheit.

Keine Barrierefreiheitsoptionen des Lesesystems aktiv deaktiviert (außer)

nuggets

Serge Ragotzky

Geoökonomie

Finanzmärkte und wirtschaftliche Ressourcen als Hebel staatlicher Macht

1 Einführung&#13;
2 Lehren aus der Geschichte&#13;
3 Staaliche Macht und Macht im Staate&#13;
4 Wichtige geoökonomische Machthebel&#13;
5 Geoökonomische Positionen einflussreicher Staaten und Bündnisse&#13;
6 Zusammenfassung und Ausblick

Ost und West neu denken

Sehnsucht nach Europa

War and Military Service in England, 1436-1558

The Calais Garrison

From the visionary force behind EA’s most beloved video games, a must-read book on what the billion-dollar secrets of game design can teach us about building products better and making customers happier Video games are the biggest entertainment industry in the world—for a reason. Games tap into human psychology and drives like nothing else. So how can we recreate the satisfaction we feel playing games in day-to-day life? How can we harness that feeling to grow better businesses? These are the questions Bing Gordon has been trying to answer over his 40 year career in tech. Affectionately known as the godfather of the video game world, his influence and canonized “Gamification Checklist” have shaped the games and companies we engage with every day: EA Sports, Farmville, The Sims, Amazon Prime, Zynga, Spotify, Audible, Twitch, Duolingo, and Cameo, to name a few. Now, in Everybody Wins, Bing dives into each of the eight core elements of his checklist, lessons extracted from a lifetime in games: <ul><li>Wow Moments: Lead with unforgettable moments of exaltation</li><li>Everybody Wins: Engineer wins to be frequent, evident, and earned</li><li>Invest and Express: Create opportunities for self-expression and recognition</li><li>Session Economics: Make every session feel worth the time it took</li><li>Social Integration: Prioritize integrating social connection, always</li><li>Retention Hacking: Build “forever franchises” that delight and grow</li><li>Game Loops: Design satisfying repetition</li><li>Quantify Everything: Measure achievements at the micro-level</li></ul> Packed with unforgettable stories of Bing’s mind-boggling career, Everybody Wins imparts hard-earned wisdom that any business and anyone can implement for creating irresistible products and experiences. As all well-designed games show, when these principles are applied, you’ll always feel like you’re winning.

What Games Teach Us About Making Products People Love

Everybody Wins

In the sultry heart of 1920s Mexico, a spiritual awakening journey intertwines with the fervour of political revolution themes. This historical fiction novel, a cornerstone of modernist literature, plunges readers into a world where the echoes of ancient gods clash with the burgeoning identity of a post-revolutionary nation. Once out of print for decades, this masterpiece is now republished by Alpha Editions, meticulously restored for today's and future generations. 

As the narrative unfolds, it invites literary enthusiasts and mature readers alike to explore the depths of cultural identity exploration. The story's vivid tapestry is rich with the kind of profound introspection found in the works of Joseph Conrad and Aldous Huxley, offering a timeless reflection on the human condition. The 1920s Mexico setting serves not only as a backdrop but as a living, breathing entity that shapes and is shaped by the characters' quests for meaning and belonging.

This edition is not just a reprint - it's a collector's item and a cultural treasure, ensuring that its literary and historical significance endures. A classic literature gem, it resonates with the complexities and contradictions of its time, making it as relevant today as it was when first penned. Engage with a narrative that bridges the past and present, offering insights that continue to captivate and challenge.

The Plumed Serpent

The right business model is essential for success in a fast-moving and interconnected world, and it starts with concept development.This is the in-depth manual to building and executing strategy amidst complex external and internal driving forces. Building on the foundation of his first book, international business leader and consultant Staffan Hedén clarifies and expands his unique business model framework, showing how to create, build, and retain value while strengthening relationships with all stakeholders. The book offers important insights on navigating a tumultuous sociopolitical and economic environment, dealing with issues such as regional conflicts, cyber risk, climate change, and AI and other technological developments. Introducing the tools SETAI and SOAP, it presents a detailed roadmap for alternative paths for product and service development, recognizing the need for global organizations to constantly map new customer groups, find new ways to sell and price their products, and set up new collaborations.This thought-provoking book is an ideal resource for owners, board members, and managers at medium to large companies, as well as MBA and advanced business students.

Business Model Innovation Roadmap

The Company Soul

Sustainable business is no longer optional--it's the strategy that will determine who leads and who gets left behind.Climate change is not just a future threat--it's a current reality, reshaping markets, supply chains, and entire industries. Rising temperatures, resource scarcity, and mounting waste are driving regulatory pressure, investor scrutiny, and consumer demand for sustainable practices. For business leaders, this isn't just an operational challenge--it's a strategic disruption. Companies that fail to adapt risk being swept aside by forces they can no longer ignore.In The Ultimate Disruption: Rethinking Business in a World Transformed by Climate Change, INSEAD professors Atalay Atasu and Luk Van Wassenhove provide an essential road map for thriving in this new era. Drawing on decades of research and real-world case studies, they show why sustainability must be treated as a core business imperative, not a compliance exercise or marketing slogan. The authors introduce a framework for rethinking strategy, redefining value propositions, and reinventing business models to integrate environmental value alongside customer utility and profit.Through compelling examples--from Polygreen's zero-waste transformation on a Greek island to Schneider Electric's global decarbonization initiatives--the book illustrates how companies are turning environmental constraints into opportunities for innovation and growth. Each chapter tackles critical steps: building the business case for sustainability; revisiting value potential; overcoming operational and scaling challenges; and leveraging partnerships, tech, and new business models to deliver shared value and profitability.Sustainability is no longer a cost--it's a competitive advantage. The Ultimate Disruption equips leaders with the strategies and tools to navigate the climate-driven transformation of business ecosystems and emerge stronger than ever.

Rethinking Business in a World Transformed by Climate Change

The Ultimate Disruption

Ausgangspunkte bilden das Leitbild einer nachhaltigen Entwicklung sowie die aktuellen Herausforderungen des Personalmanagements. Aufbauend auf dem integrativen Gestaltungsansatz eines nachhaltigen Personalmanagements werden die verschiedenen Kompetenzbereiche (ökonomisch, ökologisch, sozial, innovativ) und die Teilfunktionsbereiche (Planung, Beschaffung, Einsatz, Entwicklung, Freisetzung, Personalführung, Controlling, Marketing) eines nachhaltigen Personalmanagements vorgestellt. Darüber hinaus kann das nachhaltige Personalmanagement auch wichtige Beiträge zum Wissens- und Innovationsmanagement im Unternehmen leisten. Eine nachhaltige Unternehmensentwicklung bedeutet erfordert meist Veränderungen, deshalb wird auch der Beitrag des Personalmanagements für das Change Management einer nachhaltigen Unternehmensgestaltung behandelt. Die Umsetzung eines nachhaltigen Personalmanagements in die Praxis zeigen vielfältige Praxisbeispiele.

Aktuelle Konzepte, Innovationen und Unternehmensentwicklung

Nachhaltiges Personalmanagement

Noch nie gab es so viel Reichtum - und das ist ein Problem für uns alle!In kaum einem anderen westlichen Land ist Vermögen so ungleich verteilt wie bei uns - und die Schere geht immer weiter auf. Dieses Buch zeigt das schockierende Ausmaß der Ungleichheit in Deutschland. Dass die Vermögen der Reichen von Generation zu Generation immer weiter wachsen, während jeder Sechste in Armut lebt, ist gesellschaftliches Dynamit. Martyna Linartas zeigt, dass es von unserem politischen Willen abhängt, daran etwas zu ändern, und wie eine gerechte Lösung aussehen könnte.In dieser hellsichtigen und fundierten Analyse wird das politische Tabuthema unserer Zeit seziert: Dass wir die Reichen nicht besteuern, gefährdet unseren Wohlstand, unsere Umwelt und unsere Demokratie. Aber es geht auch anders - wenn wir nur wollen! Anhand von exklusiven Interviews mit der mächtigen Wirtschaftselite über Ungleichheit und das Zusammenspiel von Wirtschaft und Politik sowie einer einmaligen historischen Analyse zeigt sich, wie eine Besteuerung von Überreichen funktionieren kann. Dieses Buch gibt uns alle Argumente an die Hand, um jetzt zu handeln.'Ganz wenige haben zu viel. Zu viele haben ganz wenig. Dieses Buch verdeutlicht dies grandios und zeigt die Auswege aus dem Wahnsinn auf.' - Tilo Jung

Wie der Weg aus der Erbengesellschaft gelingen kann | Nominiert für den NDR Sachbuchpreis 2025

Unverdiente Ungleichheit

An acclaimed New York Times Magazine writer brings us into the world of the controversial technology firm Palantir and its very colorful and outspoken CEO, Alex Karp, tracing the ascent of Big Data, the rise of surveillance technology, and the shifting global balance of power in the 21st century. Palantir builds data integration software: its technology ingests vast quantities of information and quickly identifies patterns, trends, and connections that might elude the human eye. Founded in 2003 to help the US government in the war on terrorism—an early investor was the CIA—Palantir is now a $400 billion global colossus whose software is used by major intelligence services (including the Mossad), the US military, dozens of federal agencies, and corporate giants like Airbus and BP. From AI to counterterrorism to climate change to immigration to financial fraud to the future of warfare, the company is at the nexus of the most critical issues of the twenty-first century. Its CEO, Alex Karp, is a distinctive figure on the global business scene. A biracial Jew who is also severely dyslexic, Karp has built Palantir into a tech giant despite having no background in either business or computer science. Instead, he’s a trained philosopher who has become known for his strongly held views on a range of issues and for his willingness to grapple with the moral and ethical implications of Palantir’s work. Those questions have taken on added urgency during the Trump era, which has also brought attention to the political activism of Karp’s close friend and Palantir cofounder Peter Thiel. In The Philosopher in the Valley, journalist Michael Steinberger explores the world of Alex Karp, Palantir, and the future that they are leading us toward. It is an urgent and illuminating work about one of Silicon Valley’s most secretive and powerful companies, whose technology is at the leading edge of the surveillance state.

Alex Karp, Palantir, and the Rise of the Surveillance State

The Philosopher in the Valley

'A must-read account from a heroic reporter who has taken on the world's most dangerous tech company' - Chris Miller, award-winning author of Chip War: The Fight for the World's Most Critical Technology 'Engaging . . . this excellent book lays out the damage of letting arbitrary political power intervene in business' - Financial Times It's on your phone. It's on your children's phones. It's on more than a billion screens across the planet, serving up joy, creativity and connection. But behind the slick feed of the world's most addictive app lies ruthless ambition and a global war for control. This is the dramatic, untold story of TikTok. Charting its rise from obscurity into the world's most valuable startup, Emily Baker-White reveals how TikTok's visionary founder, ByteDance CEO Zhang Yiming, reshaped the global internet from a place where you searched for information to one where information comes to you. Billions of users were soon hooked by the most effective recommendation algorithm in the world. But there was a cost to such success. Soon, TikTok was embroiled in accusations of surveillance, censorship and user manipulation, attracting controversy from India and Europe to the US. After Baker-White - a Harvard-trained lawyer and investigative reporter - revealed that Chinese engineers could access Americans' private information, a team of ByteDance employees even used the app to track her location. Based on unprecedented access to internal documents, leaked recordings and accounts from whistle-blowers inside the company, Every Screen on the Planet reveals how TikTok became trapped between two superpowers, desperate to survive. It is the story of how your attention became the world's moннннst valuable - and dangerous - commodity. 'Revealing. A story about power, control and the hidden battles shaping what we see online' - Parmy Olson, bestselling author of Supremacy: AI, ChatGPT and the Race That Will Change the World

The Secret Story of TikTok

Every Screen on the Planet

Wie der Inselstaat sich gegenüber China behauptet und was die Welt daraus lernen kann

Taiwan: Das Land, das es nicht geben darf

Die bayerischen Schülerinnen und Schüler in den Altersgruppen 15 bis 18 Jahre haben sich bei dem 5. Bayerischen Jugendpreis 2025 nicht gescheut, sich einem heiklen Thema zu widmen: "Ist Erben eigentlich gerecht?"
Die Beiträge sind - getreu dem Motto des IWW e.V. #SAGWASDUWILLST - außerordentlich vielfältig: mal ernst, mal sachlich, mal heiter - insgesamt aber hochspannend.
Der diesjährige Schirmherr Justizminister Georg Eisenreich, ließ es sich nicht nehmen, bei der feierlichen Preisverleihung im Münchner Justizpalast höchstselbst die Preise zu übereichen und dankt den Schülerinnen und Schülern des Wettbewerbs
in seinem Schlusswort für ihre Beiträge.
Die Eindrücke der Sieger-Reise ins weihnachtliche Berlin werden in den Schilderungen der Gewinnerinnen und Gewinner gekonnt wiedergegeben.

#sagwasDUwillst

Die Zukunft gehört uns

Geoökonomie

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