Originally published in 1996. This study looks at the impact of exchange rate fluctuation on the pricing practices of foreign industries that import into the United States market. It presents several studies of the pass-through behaviour of over 100 disaggregated commodity groups with bi-lateral exchange rates. The book presents analysis of specific competitors and their individual pricing responses to exchange rate changes, adding significantly to pricing theory as well as being useful for marketers in predicting business responses.
août 2018, env. 202 pages, Routledge Library Editions: Exchange Rate Economics, Anglais
Taylor and Francis
978-1-138-72681-9
Taylor and Francis
978-1-138-72681-9

