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This book deals with retail trends 4.0 with a focus on digitalization. These case studies were worked on and presented by 6th-semester bachelor students of the DHBW Mannheim retail course in a scientific research seminar.
Informations bibliographiques
mai 2024, 214 Pages, Anglais
BOD - BOOKS ON DEMAND
9783759716354
Mots-clés
Contenu
This book deals with retail trends 4.0 with a focus on digitalization. These case studies were worked on and presented by 6th-semester bachelor students of the DHBW Mannheim retail course in a scientific research seminar.