Digital Business Models in Sport
Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era.
janvier 2024, env. 154 pages, Routledge Research in Sport Business and Management, Anglais
Taylor and Francis
978-1-03-221813-7
Taylor and Francis
978-1-03-221813-7
Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era.
janvier 2024, env. 154 pages, Routledge Research in Sport Business and Management, Anglais
Taylor and Francis
978-1-03-221813-7
Taylor and Francis
978-1-03-221813-7
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