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Configuring the Field of Character and Entertainment Licensing

The Licensing Expo and Other Sites of IP Management

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This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners' occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property.

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octobre 2024, 272 Pages, Routledge Studies in Media and Cultural Industries, Anglais
Taylor and Francis
978-1-032-34243-6

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Autres titres de la collection: Routledge Studies in Media and Cultural Industries

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