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Literature, Cultural and Media Studies (R0)

J. Uldam

A. Vestergaard

Civic Engagement and Social Media

Political Participation Beyond Protest

Introduction. Social Media and Civic Engagement; Julie Uldam&amp;nbsp;and Anne Vestergaard 1. Online Activism and Institutional Change of Corporate Social Responsibility: Towards a Typology; Frank G.A. de Bakker 2. Why Some Political Opportunities Succeed and Others Fail: Bridging Organizational Levels in the Case of Spanish Occupy; Itziar Castelló&amp;nbsp;and David Barbera 3. Responsible Retailing and the Greek Crisis? Corporate Engagement, CSR Communication and Social Media; Eleftheria Lekakis 4. Technologies of Self-Mediation: Affordances and Constraints of Social Media for Protest Movements; Bart Cammaerts 5. When Narratives Travel: The Occupy Movement in Latvia and Sweden; Anne Kaun 6. Corporate Management of Visibility: Social Media and Surveillance; Julie Uldam 7. From Creation to Amplification: Occupy Wall Street's Transition into an Online Populist Movement; Emil Husted 8. Nurturing Dissent? Community Printshops in 1970s London; Jess Baines

A textbook that examines how societies reach decisions about the use and allocation of economic resources While economic research emphasizes the importance of governmental institutions for growth and progress, conventional public policy textbooks tend to focus on macroeconomic policies and on tax-and-spend decisions. Markets, State, and People stresses the basics of welfare economics and the interplay between individual and collective choices. It fills a gap by showing how economic theory relates to current policy questions, with a look at incentives, institutions, and efficiency. How should resources in society be allocated for the most economically efficient outcomes, and how does this sit with society's sense of fairness? Diane Coyle illustrates the ways economic ideas are the product of their historical context, and how events in turn shape economic thought. She includes many real-world examples of policies, both good and bad. Readers will learn that there are no panaceas for policy problems, but there is a practical set of theories and empirical findings that can help policymakers navigate dilemmas and trade-offs. The decisions faced by officials or politicians are never easy, but economic insights can clarify the choices to be made and the evidence that informs those choices. Coyle covers issues such as digital markets and competition policy, environmental policy, regulatory assessments, public-private partnerships, nudge policies, universal basic income, and much more. Markets, State, and People offers a new way of approaching public economics. <ul><li>A focus on markets and institutions </li><li>Policy ideas in historical context </li><li>Real-world examples </li><li>How economic theory helps policymakers tackle dilemmas and choices </li></ul>

Economics for Public Policy

Markets, State, and People

Eight Principles to Craft a More Conscious, Collaborative, and Connected Future

Artisan Economics

Beck Steuer-Praxis

Die steuerliche Beratung von Creator- und Influencer-Mandaten

Influencer-Besteuerung

A blueprint for how we can collectively build a thriving world, from a leading behavioural scientistEat healthily, cut back on alcohol, quit smoking, cycle to work, fly less - we all know what we should be doing. So why aren't we?The answer is both simple and radical: the world is stacked against us. From the moment we wake up, our decisions are shaped by the shops we visit, the streets we walk, the ads we scroll through. These environments are not neutral. They are designed for our convenience and immediate gratification, and to serve the interests of four industries: tobacco, ultra-processed food, alcohol and fossil fuels.Together, these industries drive the climate crisis, from greenhouse gas emissions to deforestation, and contribute to at least one in four deaths worldwide. Yet we are told the problem is one of personal responsibility - that with more information, smarter habits or new technologies, we can change our behaviour.This book challenges those myths. Drawing on decades of cutting-edge science and compelling case studies from around the world, leading behavioural scientist Theresa Marteau explores what actually works, and why those in power keep failing to act on the evidence. From taxing sugary drinks in Mexico to redesigning streets in Paris, from restricting junk food advertising in London to electing more women to office, Marteau shows how proven interventions applied at scale could transform our health and the health of our planet.Clear-eyed and incisive, this is an inspiring blueprint for how together, citizens and governments can push back against corporate power and build a better, brighter future.

How Four Industries Are Making Us Sick, and How We Can Reclaim Control

Pushback

Born from a desire for creative freedom, web series often circumvent screen industry gatekeepers and attract smaller, niche audiences; but fewer views do not necessarily make the format, or its audience engagement, less valuable. This book looks behind the scenes to uncover how and why audiences engaged with nine Australian web series released between 2020 and 2023. Interviews with web series producers reveal their motivations, audience acquisition and maintenance strategies, funding methods, and platform specific approaches. These first-hand accounts are then compared with viewership metrics and the content of audience commentary, resulting in the illumination of social, cultural, and industrial values of audience engagement with these innovative productions. This book identifies key factors that influence audience behaviours such as perceived authenticity, platform choice, and the types, forms, and costs of engaging with web series. These factors are considered with respect to online community building, relationships between creators and audiences, and commercial uses of the format, resulting in the creation of a typology of web series audiences. Readers benefit from understanding the value and characteristics of each type of viewer across a diverse range of examples featuring differing audience demographics, zero to over $1 million budgets, and platforms such as YouTube, Facebook, and TikTok. Vibrant narratives are used to convey each series' backstory, providing an informative and engaging reading experience for screen industry practitioners, marketing and broadcast professionals, and aspiring filmmakers. Academics and students in the fields of media studies, audience engagement, screen production, creative labour and entrepreneurship, social media, and algorithmic culture will also benefit from this research.

Audience Engagement in the Web Series Ecology

Watching Web Series

Hätten Sie gedacht, dass 'Wie hilft man Bienen?' und 'Wie oft kann ich Blut spenden?' zu den häufigsten Google-Anfragen gehören? Milliarden Fragen werden jeden Tag von Menschen auf der ganzen Welt in Google-Suchfenster getippt oder ins Handy gesprochen. Ob es um Informationen zu einem tollen Kochrezept geht, den nächsten Auftritt des Lieblingspopstars, die Größe des Universums, hilfreiche Tipps bei Schnupfen oder das beste Mittel gegen eine Ameisenstraße in der Küche - diese Anfragen geben ein höchst aktuelles Bild von Nöten, Vorlieben, Interessen und Befindlichkeiten eines großen Teils der Weltbevölkerung zu einer bestimmten Zeit. Und es ist ein ehrliches, denn wir bewegen uns bei den Anfragen nicht in der Öffentlichkeit z. B. der Social Media. Anhand dieser Riesenmenge an Daten lassen sich zeitnah Trends ablesen und phantastische Geschichten erzählen, vor allem auch solche, die Mut machen, weil sie zeigen, dass Tag für Tag Menschen sich tatsächlich kümmern und Anteil nehmen. Simon Rogers nimmt uns mit auf eine ebenso unterhaltsame wie augenöffnende Reise durch die Welt der Daten, die wir selbst täglich mitgestalten. Mit zahlreichen Infografiken. Ausstattung: Mit zahlreichen Illustrationen

Ein überraschend hoffnungsvolles Bild der Menschheit - Mit zahlreichen Illustrationen von Nigel Holmes

Was wir Google fragen

Contemporary Studies in Corporate Law

Many attempts have been made to reduce the harms caused by business and to make companies become socially responsible. This book approaches the subject from a new perspective arguing that reflexive law offers the best means to align the interests of large companies with those of society and that recent developments in European company law fit a reflexive model. A reflexive company law, rather than trying to directly regulate companies, aims to affect internal decision-making processes to make companies responsive to outside interests and prevent them from operating as closed systems singularly focused on shareholder value. In this vein, the EU has recently imposed new obligations on companies to develop corporate sustainability reporting and due diligence processes as part of its objective to create a climate-neutral and sustainable economy. This book presents an argument for how the 'societal company' - a company that has an internal culture of transnational responsibility to do no harm but that retains the autonomy necessary to be economically productive - can be established through reflexive law. The book will appeal to researchers, policy makers and lawyers interested in corporate sustainability, regulatory theory, company law and EU law.

Sustainability, Shareholder Value, and European Company Law

The Societal Company

Should we give up privacy to fight disease, for national security, or to help train AI systems? Recent crises, from the Covid-19 pandemic to the Russian invasion of Ukraine, from Gaza and Afghanistan to the seemingly unstoppable rise of AI, have put privacy under severe pressure. Privacy in Crisis argues the opposite: these crises show that privacy needs to be protected even more. Privacy in Crisis looks at vital current issues: at political manipulation and misinformation, government surveillance, racial tension, hybrid and cyberwarfare (and real wars, such as those in Ukraine and Gaza), the overwhelming power of the internet giants, and surveillance society, and how interference with privacy is key in all of them. It shows how specific crises bring many of these issues together in perfect storms of privacy invasion. The different threats to our privacy revealed by these crises tell parallel stories and are inextricably linked. There are common themes and common technologies - the threats involve the same data, the same profiling systems and the same approaches. In many cases the systems are run or owned by the same small set of companies, controlled by the same few people. Addressing them is difficult but possible - this essential book outlines how.

Law and Policy in Times of Extremism, Pandemics, and War

Privacy in Crisis

"In one wide-ranging volume, Lambert and the country reporters demonstrate that law can not only keep up with technological change, but can in fact stay well ahead by anticipating upcoming questions. This comprehensive comparative reference will be invaluable for lawyers and students." (Professor Joshua Fairfield. Washington and Lee University School of Law, Review of a previous edition) Bringing together a global team of authors, the International Handbook of Social Media Laws covers the law relating to social media across 34 countries in total. From influential social media defamation cases in Australia, to tweeting from court, and regulations enforced by the UK's Online Safety Act 2023, this book clearly articulates the main legal issues and developments across various legal jurisdictions, to ensure a company's social media presence is fully compliant with the law of each country. The third edition has been fully updated to incorporate new criminal and civil case law, and covers topics including: - Online abuse, online bullying and cyberbullying laws - Laws or rules specific to children and social media - Bans or restrictions on the use of, or access to, the internet or social media, including the influential TikTok, Inc. v. Garland case in the US - Use of social media as evidence in courts - Hacking and data breach laws. Contributors to the volume each provide coverage of their own country, ensuring the volume is both authoritative and practical. Countries represented include: Argentina, Australia, Belgium, Brazil, Bulgaria, China, Czech Republic, Denmark, El Salvador, Estonia, Finland, France, Germany, Greece, Hungary, India, Ireland, Italy, Malta, Mexico, New Zealand, Norway, Senegal, Serbia, Singapore, Slovenia, South Africa, Spain, Sweden, Switzerland, Taiwan, United Kingdom, United States and Uruguay. This title is included in Bloomsbury Professional's Intellectual Property and IT online service.

International Handbook of Social Media Laws

Essentials

Der demografische Wandel verschärft den Personalmangel in Krankenhäusern, Pflegeeinrichtungen und anderen Gesundheitseinrichtungen zunehmend. Klassische Rekrutierungsstrategien stoßen an ihre Grenzen – soziale Medien gewinnen daher als Instrument der Personalgewinnung immer mehr an Bedeutung. Dieses essential zeigt praxisnah, studiengestützt und wissenschaftlich fundiert, wie Einrichtungen im Gesundheitswesen ihr Personalmarketing modernisieren können, um qualifiziertes Fachpersonal gezielt anzusprechen.
Basierend auf einer Umfrage unter Beschäftigten im Gesundheitssektor sowie einer Inhaltsanalyse von Social-Media-Auftritten entwickelt das Buch konkrete Empfehlungen für den Einsatz von Instagram, Facebook, LinkedIn und XING. Es zeigt, welche Kanäle welche Zielgruppen erreichen, welche Inhalte überzeugen, wie die Arbeitgebermarke authentisch und attraktiv kommuniziert werden kann und welche Rolle eine professionelle Website als digitale Visitenkarte spielt.
Kurz: Eine kompakte, umsetzbare Anleitung für ein zukunftsfähiges Personalmarketing im Gesundheitswesen – fundiert, praxisnah und lösungsorientiert.
Die Autorinnen und Autoren
Thomas Schuster&nbsp;ist Professor für Volkswirtschaftslehre und quantitative Methoden an der Dualen Hochschule Baden-Württemberg Mannheim.
Anna Böhmer ist Alumna des Studiengangs International Business der Dualen Hochschule Baden-Württemberg Mannheim.
Annika Lea Hafner ist Alumna des Studiengangs International Business der Dualen Hochschule Baden-Württemberg Mannheim.
Udo Langenbacher ist Vorstand Finanzen bei Diakonissen Speyer.
Jasmin Ermschel&nbsp;ist stellvertretende Verwaltungsdirektorin in einem Krankenhaus der Grundversorgung.

Personalmarketing mit sozialen Medien für Gesundheitsberufe

Smart Mediation – Die Zukunft der Konfliktlösung zeigt auf, wie Streitbeilegung im digitalen Zeitalter gestaltet werden kann.Die digitale Transformation verändert nicht nur Geschäftsprozesse, sondern auch die Art, wie Konflikte gelöst werden. Digitale Tools helfen, Konfliktpotenziale frühzeitig zu erkennen und strukturierte Lösungsansätze zu entwickeln. Der Einsatz von Künstlicher Intelligenz eröffnet neue Möglichkeiten für objektive und transparente Mediationsverfahren. Virtuelle Mediationsräume bieten effiziente und flexible Verhandlungsformen und können die Verständigung zwischen den Beteiligten unterstützen.Das Buch beleuchtet den Einsatz professioneller Konfliktkompetenz in Verbindung mit innovativen Technologien. Ein zentrales Element ist das Konzept des mediativen Projektmanagements, das einen strukturierten Ansatz zur Einführung von Technologien in Justiz, Kanzleien und Organisationen bietet. Durch mediative Methoden lassen sich Spannungen in digitalen Projekten gezielt entschärfen. In Verbindung mit KI-gestützten Konfliktanalysen und digitalen Verhandlungsplattformen können Kommunikationsprozesse verbessert und so gestaltet werden, dass sie gemeinsam getragen werden können.Die Kombination von Recht, Ethik und Technologie schafft nachhaltige Lösungen für Justiz, Wirtschaft und Verwaltung.Das Buch richtet sich an Mediator:innen sowie an Projektverantwortliche und Entscheider:innen, die digitale Innovation und mediative Methoden gezielt in ihre Arbeitsprozesse integrieren möchten. Es bietet fundierte wissenschaftliche Analysen und konkrete Anwendungsmöglichkeiten für eine zukunfts- und menschenorientierte Konfliktlösung.Sonja Ewerdt-Schlaak, Mediatorin, Supervisorin und langjährige (Güte-)Richterin mit Schwerpunkt im IT-Recht, begleitet digitale Transformationsprozesse mit rechtlicher, technologischer und ethischer Expertise. Ihre interdisziplinäre Forschung und ihre Erfahrung aus dem Speakerpool der Europäischen Kommission fließen direkt in dieses Buch ein.

Die Zukunft der Konfliktlösung

Smart Mediation

Civic Engagement and Social Media

Autres titres sur ce thème