Commander aujourd'hui : Schweizerische Zivilprozessordnung (Art. 1–352 ZPO sowie Art. 400–408 ZPO)

Basics of Nonprofit Publicity

Winning Strategies for News Releases, Press Conferences and Media Relations
Publié par:
Stevenson Scott C.

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with advice on increasing media exposure, preparing staff to handle media inquiries, and tips and best practices for preparing for media interviews.

Important topics covered include:

  • Copy writing
  • Media buyers
  • Rural media
  • Interviews
  • Press releases
  • Conferences
  • Client spotlights
  • Crisis preparation
  • Media relation policies
  • Press release policies
  • Social media
  • Strategic plans
  • Media databases
  • Online and offline press kits
  • Online tools
  • Staff preparation
  • Press conferences

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

juillet 2013, env. 48 pages, Nonprofit Communications Report, Anglais
Wiley
978-1-118-69169-4

Autres titres de la collection: Nonprofit Communications Report

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