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Gesamtkatalog

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Business and Management (R0)

Mahmoud Mohieldin

Maria Alejandra Gonzalez-Perez

Mohamed Zahran

AI-Powered Sustainable Business

&lt;p&gt;&lt;span lang="EN-US" style="font-size: 11.0pt; line-height: 115%; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;"&gt;Chapter 1: AI and Sustainable Development- A Comprehensive Framework.- Chapter 2: The Double-Edged Sword: AI&amp;rsquo;s Promise and Threat in Addressing Societal Challenges.- Chapter 3: AI Case Studies and Empirical Evidence.- Chapter 4: The Business Case for AI in Sustainable Development.- Chapter 5: AI Governance, Regulation, and Ethical Implementation.- Chapter 6: AI and Workforce Transformation- Opportunities and Challenges.- Chapter 7: AI and Sustainable Cities&amp;ndash; Smart Urban Development for a Greener Future.- Chapter 8: AI and Biodiversity&amp;ndash; Protecting Nature Through Technology.- Chapter 9: Conclusions&amp;ndash; Charting a Responsible Path for AI in Sustainable Development.&lt;/span&gt;&lt;/p&gt;

This book examines climate change and the need for advertising creatives to think and create strategically in order to educate about the human role in climate adaptation.&nbsp;As more brands and organizations feel the economic and cultural effects of climate realities, there is an urgent need for the advertising industry to offer smarter, creative approaches to messaging about this phenomenon. Creatives must use their ability to translate complex issues into messages that resonate with multiple audiences while&nbsp;bridge the gap between consumers and climate understanding. The author argues that brands and corporations have a social responsibilty to provide this value, thereby fighting misinformation and emboldening citizens to work toward adaptive behaviors with understanding of basic climate science. Through the themes of complexity, creativity, and courage, this book synthesizes theory on audience engagement and discusses how to frame the climate issue effectively.

A Creative's Guide to Making Compelling Advertising and Brand Messages in Complicated Times

Brave Work in the Age of Climate Change

Recursions

A Media Theory of Machine Learning

Errant Intelligence

Hotly-anticiaped new guide to working, learning and living with the latest genereations of AI, from the acclaimed Wharton Professor of Management and author of the One Useful Thing Substack. 'Ethan Mollick is the perfect guide' -- New York Times Cutting through the noise of AI evangelists and AI doom-mongers, Wharton professor Ethan Mollick has become one of the most prominent and provocative explainers of AI, focusing on the practical aspects of how these new tools for thought can transform our world. In this his latest book, he takes readers up to the cutting edge future and how we can engage best with these transforamtive platforms..

Beyond The Jagged Frontier

Routledge Advances in Management and Business Studies

This book covers the relationship between artificial intelligence and sustainability goals, bringing together cutting-edge research and insights from business researchers and practitioners.Through real-world case studies from a variety of industries and regions around the world, the book examines how AI can optimise processes, reduce carbon footprints, and support climate action. It also delves into the ethical considerations of deploying AI in an environmentally conscious manner, ensuring that AI's benefits are realised without compromising the planet's well-being.A valuable resource for academics in the fields of AI, sustainability, and business practices. The book will also interest university administrators, industry professionals, and policymakers seeking to drive positive, sustainable change in their respective fields.

Strategies for Modern Businesses

AI-Powered Sustainability

Industrialized Construction in the Age of AI and Robotics explores the transformative convergence of artificial intelligence, robotics, and modern construction methods. This comprehensive textbook reveals how cutting-edge technologies are reshaping the construction industry, offering unprecedented improvements in efficiency, quality, and sustainability.From fundamental concepts to practical applications, the book is divided into three sections. Part One establishes the foundational principles of industrialized construction and introduces the revolutionary potential of AI and robotics. Part Two delves deep into six critical operational areas: AI-driven design systems, agile production processes, intelligent supply chain management, automated on-site assembly, predictive maintenance, and smart work packaging. The final section examines current challenges, from technical and financial constraints to regulatory considerations, before exploring emerging trends and future innovations. Each chapter features detailed case studies and practical examples that bridge theory and real-world implementation.Written for a diverse audience, this essential resource serves as both an academic textbook and a professional reference. Students in Civil Engineering, Industrial Engineering, Construction Engineering and Management, and AI &amp; Robotics programs will find it invaluable for understanding the intersection of these disciplines. Industry practitioners, including construction managers, project engineers, and technology integrators, will gain practical insights into implementing AI and robotics solutions. Whether you're preparing for a career in modern construction, leading technological transformation in your organization, or conducting advanced research in the field, this book provides the interdisciplinary knowledge needed to succeed in construction's AI-driven future.

Industrialized Construction in the Age of AI and Robotics

Regulating Big Tech beyond the Trans-Atlantic

Global Platform Governance

Routledge Research in Energy Law and Regulation

This book examines the future of petroleum exploration and production in the Middle East and Africa within the context of the global transition to alternative energy sources.The Middle Eastern and African countries possess abundant petroleum resources, serving as a significant source of foreign exchange and domestic energy supply. However, the growing global call for net zero emissions, aimed at reducing greenhouse gas emissions and addressing climate change, presents major challenges for countries in these regions. Due to their heavy reliance on oil and gas, Middle Eastern and African countries find themselves at a critical juncture, with the likelihood of serious negative economic and social impacts. This necessitates the implementation of domestic legal measures and the adoption of a stance in international discussions on net zero emissions. This book analyses the legal issues and implications of the energy transition for petroleum exploration and production in the Middle East and Africa, as well as the need for domestic laws to be revisited and prepared for managing the challenges that may arise from decarbonisation.The book will be of interest to researchers and practitioners in the field of energy law, climate law and energy geopolitics.

The Future of Petroleum in the Middle East and Africa

Petroleum, Energy Transition and Law

Edge AI is transforming everyday devices by putting intelligence where it matters most: directly inside the hardware. With on-device inference, a camera can recognize a visitor instantly, a phone can translate speech without streaming audio to the cloud, and a wearable can detect anomalies in real time-fast, private, and reliable even when the network disappears.This book is your practical guide to building exactly those kinds of systems with the Raspberry&nbsp;Pi AI&nbsp;HAT+ and the Hailo-8L accelerator. You'll start with clear foundations: core&nbsp;AI and machine-learning concepts, how neural networks work, and what truly distinguishes Edge&nbsp;AI from cloud AI-plus an honest look at ethical considerations and future impacts.Then it's straight to hands-on physical computing. Step by step, you'll set up Raspberry&nbsp;Pi&nbsp;OS, power and cooling, and develop in Python using the Thonny&nbsp;IDE. You'll learn GPIO basics with lights and servos, mount the AI&nbsp;HAT+ hardware, install and verify the Hailo software stack, and connect the right camera-official modules or USB webcams, even multiple cameras.From your first pipeline to real projects, you'll run person detection, pose estimation, segmentation, and depth estimation, then level up with YOLO object detection: smart alerts, guest counters, and custom extensions. You'll even connect vision to motion by combining gesture recognition with servo-driven mechanisms, including a robotic arm.With troubleshooting tips, hardware essentials, and a practical Python refresher, this book turns Edge&nbsp;AI from buzzword into buildable reality.

AI Projects for the Raspberry Pi with the AI HAT+

Edge AI Made Practical

'Open To Work helps you stop fearing the future and start shaping it with purpose.' Jay Shetty'An instantly useful guide to futureproofing your career.' Adam Grant'Open to Work lays out a smart and clear path to the future of work' Brené BrownIn a world where AI is transforming work at a rapid pace, Open to Work is your essential guide to thriving - no matter your role, industry or experience.Written by Ryan Roslansky, CEO of LinkedIn, and Aneesh Raman, LinkedIn's Chief Economic Opportunity Officer, this book offers an unparalleled perspective from inside the world's largest professional network. Drawing on LinkedIn data, Microsoft research, and stories from across a billion members, the authors reveal the real-time changes reshaping jobs, careers and companies in the AI era.Open to Work shows why the future belongs not to those who resist change, but to those who adapt to it - by developing uniquely human skills like creativity, curiosity and communication. With practical frameworks, inspiring stories and a 90-day action plan, this book empowers you to use AI as a tool, not a threat, and to build a career that's as dynamic as the technology transforming it.Whether you're a business leader, entrepreneur or simply open to new possibilities, this is the must-read playbook for anyone who wants to get ahead - and stay ahead - as work is reinvented.From the world's largest professional network. Your future starts here.

How to Get Ahead in the Age of Ai

Open to Work

'Extraordinary... beautifully written, clear-eyed and engaged in the deepest ethical questions of our day' Rory Stewart A revelatory portrait of the visionary behind Google DeepMind, the race to control the future - and what it means to win Even in a tech world crowded with visionary leaders, Demis Hassabis is recognized as a special case. Born to working class, immigrant parents in North London, a chess prodigy by five and wizard coder in his teens, he turned down a seven-figure job offer from a video-game studio to study science at Cambridge. Long before the current obsession with AI, he founded the path-breaking company DeepMind in order to pursue a single, audacious goal: the dream of artificial superintelligence, which would solve humanity's hardest problems, change life and work as we know it, and perhaps even unlock the deepest mysteries of the Universe. For his scientific achievements, he won a Nobel Prize in 2024, and his company, now Google DeepMind, is considered the tech giant's engine room. For the past three years, Sebastian Mallaby has had unprecedented access to Hassabis and DeepMind, conducting hundreds of hours of interviews with him and his inner circle as well as detractors and rivals at other companies. The result is a revelation-packed portrait of a singular mind and a historic reckoning with the AI revolution, a shift potentially more significant than any since the dawn of complex thought 70,000 years ago. As Mallaby chronicles, DeepMind is locked in an arms race with Silicon Valley competitors to build artificial general intelligence, and thereby become the keeper of humanity's future. Yet this is not a Silicon Valley story. Hassabis has remained in Britain, and unlike his rivals, his aims are not wealth and power but scientific enlightenment. Like them, however, he is haunted by the memory of Robert Oppenheimer, the creator of the atom bomb. He aims to control the technology, but the technology may ultimately control him - and humanity writ large.

Demis Hassabis, DeepMind and the Quest for Superintelligence

The Infinity Machine

An intimate portrait of the world's most brilliant tech visionary and his game-changing company DeepMind, from award-winning financial journalist and historian Sebastian Mallaby Even in a tech world crowded with visionary leaders, Demis Hassabis is recognized as a special case. Born to working class, immigrant parents in North London, a chess prodigy by five and wizard coder in his teens, he turned down a seven-figure job offer from a video-game studio to study science at Cambridge. Long before the current obsession with AI, he founded the path-breaking company DeepMind in order to pursue a single, audacious goal: the dream of artificial superintelligence, which would solve humanity's hardest problems, change life and work as we know it, and perhaps even unlock the deepest mysteries of the Universe. For his scientific achievements, he won a Nobel Prize in 2024, and his company, now Google DeepMind, is considered the tech giant's engine room. For the past three years, Sebastian Mallaby has had unprecedented access to Hassabis and DeepMind, conducting hundreds of hours of interviews with him and his inner circle as well as detractors and rivals at other companies. The result is a revelation-packed portrait of a singular mind and a historic reckoning with the AI revolution, a shift potentially more significant than any since the dawn of complex thought 70,000 years ago. As Mallaby chronicles, DeepMind is locked in an arms race with Silicon Valley competitors to build artificial general intelligence, and thereby become the keeper of humanity's future. Yet this is not a Silicon Valley story. Hassabis has remained in Britain, and unlike his rivals, his aims are not wealth and power but scientific enlightenment. Like them, however, he is haunted by the memory of Robert Oppenheimer, the creator of the atom bomb. He aims to control the technology, but the technology may ultimately control him - and humanity writ large.

Ethnic and Indigenous Business Studies

Experiential Perspectives from the 'Social Business Creation' Initiative at HEC Montréal, Canada

Market Solutions for Social Change

AI-Powered Sustainable Business

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