<div class="raw-html-embed"><a href="https://libratech.ai/ch/?utm_source=partner&amp;utm_medium=website&amp;utm_campaign=wkch_libra_prsp_staempfli_07_2026
">Stämpfli Fachinhalte - jetzt im rechtssicheren Libra All-In-One AI Workspace verfügbar - Jetzt kostenlos testen!</a></div>

Über uns

À propos de nous

Nachhaltigkeit

Durabilité

Open Access

Karriere

Carrière

Aboverträge Kündigen

Résiliation d’abonnement

Vertrag widerrufen

Résiliation de contrat 

Datenschutz

Protection des données

Impressum

Mentions légales

Zahlung und Lieferung

Paiement et livraison

Libra

Was ist Libra?

C'est quoi Libra ?

Kostenlos testen

Tester gratuitement

LEXIA

LEXIA Arbeitsrecht

Was ist LEXIA?

C'est quoi LEXIA ?

LEXIA Familienrecht

Zeitschriften

Revues

recht

Pflegerecht

ZBJV

forumpoenale

ZStrR

Anwaltsrevue

Revue de l'avocat

RSAS

FamPra.ch

ASYL

Life Science Recht

BlAR

Sachbuch

Livres spécialisés

LOKI

Semaphor

Fokusthemen

Focus

Thema

Recht studieren

Arbeitsrecht

Droit du travail

Studium

Études

Familienrecht

Droit de la famille

Sozialversicherungsrecht

Droit des assurances sociales

Strafrecht

Droit pénal

Aktienrecht

Droit des sociétés anonymes

Publikationen

Publications

Literatur

Digitales Angebot

Bücher

Livres

Buchreihen

Collections

Onlinemodule LEXIA

Modules en ligne LEXIA

recht.ch

Studienliteratur

Littérature pour les études

Dienstleistungen

Services

Dienstleistungen für

Corporate Books

Publishing Lösungen

Aktuelles

Geschäftskunden

Professionnels

Corporate Publishing

Content solutions

Buchhandlungen

Librairies

Veranstaltungen

Événements

Presse

Dozierende

Enseignants

Studierende

Étudiants

Inserierende

Annonceurs

Newsletter

Blog

Autorinnen/Autoren

Auteurs

Unsere Schreibenden

Hilfe

Unsere Autorinnen und Autoren

Liste

Autorenlounge

Espace des auteurs

Bei uns publizieren

Publier chez nous

Autorenstimmen

Témoignages

Verlag

Éditions

Themen

Mehr wissen

Mitarbeitende

Collaborateurs

Geschichte

Histoire

Vision und Mission

Vision et mission

Unser Magazin

Notre magazine

Unternehmenskultur

Culture d'entreprise

Partner

Partenaires

Kontakt

Contact

Shop

Schweizer Recht

Ausländisches Recht

Über unseren Shop

Neuerscheinungen

Nouveautés

Unsere Funktionen

Nos fonctions

Vorankündigungen

À paraître

Nach Rechtsgebiet

Par domaine juridique

Kommentare

Commentaires

Gesamtkatalog

Catalogue complet

Emotionally Intelligent Methods for
Meaningful Leadership

Emotionally Intelligent Methods for Meaningful Leadership

Creativity in the Age of AI

What Art Is Now

PRAISE FOR MARKETING 7.0 "Legendary for his insight and foresight, Philip Kotler, with his long-time co-authors Hermawan Kartajaya and Iwan Setiawan, take the next step in their leading-edge marketing series. Building on advances in social media, AI and immersive technology from their previous three editions, Marketing 7.0 creatively applies cognitive science concepts and theories to show how marketers can navigate gateways to the human mind to design more personal, relevant and influential marketing." -KEVIN LANE KELLER, E.B. Osborn Professor of Marketing, Tuck School of Business, Dartmouth College "Marketing 7.0 by Philip Kotler is a visionary guide that captures the next evolution of marketing in the age of AI, sustainability, and humanity. This book is an essential read for anyone who wants to understand where marketing is headed and how to stay ahead of the curve." -HERMANN SIMON, Founder and Honorary Chairman, Simon-Kucher "Marketing 7.0 unites technology and human insight, illustrating how marketing has evolved from products and data to the exploration of the depths of the human mind. By integrating AI, immersive technology, and cognitive science, Philip Kotler redefines marketing as a discipline that goes beyond understanding customers and connects with their thoughts, emotions, and experiences." -ALEXANDER CHERNEV, Professor of Marketing, Kellogg School of Management, Northwestern University

A Guide for Thinking Marketers in the Age of AI

Marketing 7.0

Ideas are the fuel of business, work and your career - it only takes one good one to make a difference. In this single, handy-sized volume - a bestseller that is now in its 10th anniversary - are 100 of the most useful diagrams and visual techniques, many of which are used by consultants, academics, MBA students and the smartest managers and entrepreneurs globally to help them think of and create great ideas., Structured into eight key parts (preparing to create ideas; generating ideas; understanding ideas; judging ideas; enacting ideas, explaining and selling ideas; having responsible ideas; top 10 ideas), the 100 methods are each visually presented and then explained in an accessible manner, including tips and advice on how you can apply them to your own situations.

100 ways to generate ideas more effectively

The Ideas Book (10th Anniversary Edition)

Unlock Your Unique Edge and Transform Your World of Work

Human Mode

Digital Transformation: Accelerating Organizational Intelligence

This book offers a comprehensive, up-to-date guide for business leaders and professionals looking to leverage AI effectively in their organizations. It addresses the growing demand for practical knowledge on AI implementation in business contexts, filling a gap between purely technical AI literature and general business strategy books.

Leveraging Ai For Business Innovation

A heartfelt story about love, loss and the joy a person leaves behind, written by multi-prize winning poet Dean Atta and illustrated by the award-winning Alea Marley. Auntie's bangles used to jingle-jangle as she laughed, read and made delicious dishes, and especially as she danced. But everyone is so sad since Auntie died. It feels . . . quiet. Slowly, Theo and his cousin, Rama, learn to celebrate their memories of Auntie, even after she's gone. This gentle and sensitive exploration of grief will open up important conversations and help little ones find their own way to remember and celebrate someone they've lost.

A moving, lyrical picture book about love and loss

Auntie's Bangles

FOM-Edition

Künstliche Intelligenz (KI) ist längst zu einem festen Bestandteil in Marketing und Vertrieb geworden. KI-basierte Lösungen wie personalisierte Empfehlungssysteme, automatisierte Kundeninteraktionen und prädiktive Analysen definieren die Landschaft von Marketing und Vertrieb neu. Dieses Buch geht zentralen Fragen auf den Grund: Wie beeinflusst KI das Konsumentenverhalten? Welche Auswirkungen hat sie auf die Effektivität von Marketingstrategien und Vertriebsprozessen? Und vor allem, wie können Unternehmen KI nutzen, um eine harmonische Symbiose von Mensch und Technologie zu schaffen und den Kunden ein einzigartiges Einkaufserlebnis über sämtliche Interaktionspunkte zu bieten? Das Thema wird sowohl aus der Kunden- als auch aus der Vertriebs- bzw. Marketingperspektive beleuchtet.

Künstliche Intelligenz (KI) ist längst zu einem festen Bestandteil in Marketing und Vertrieb geworden. &nbsp;KI-basierte Lösungen wie personalisierte Empfehlungssysteme, automatisierte Kundeninteraktionen und prädiktive Analysen definieren die Landschaft von Marketing und Vertrieb neu. Dieses Buch geht zentralen Fragen auf den Grund: Wie beeinflusst KI das Konsumentenverhalten? Welche Auswirkungen hat sie auf die Effektivität von Marketingstrategien und Vertriebsprozessen? Und vor allem, wie können Unternehmen KI nutzen, um eine harmonische Symbiose von Mensch und Technologie zu schaffen und den Kunden ein einzigartiges Einkaufserlebnis über sämtliche Interaktionspunkte zu bieten? Das Thema wird sowohl aus der Kunden- als auch aus der Vertriebs- bzw. Marketingperspektive beleuchtet.

Einsatzmöglichkeiten von KI in Marketing und Vertrieb

Marketing & Sales Innovation 2026

Offers an alternate trajectory for EU copyright law to adequately respond to new forms of creativity

Creative Reuse

Reshaping EU Copyright Law to Support Creativity Online

How the New Science of Mindset Can Transform Individuals, Teams, and Organizations

Cultures of Growth

HIMSS Book Series

A powerful transformation is underway in global healthcare. From artificial intelligence and big data to quantum computing and precision medicine, cutting-edge technologies are revolutionizing how we predict, diagnose, and treat disease. This book offers a compelling look into how digital innovation is reshaping the future of healthcare delivery, medical research, and patient engagement.The Future of Healthcare: Technology, AI, and Innovation brings together expert perspectives across academia, industry, and clinical practice to explore the intersection of emerging technologies and human health. Organized into five thematic segments, the book addresses foundational shifts in modern healthcare, the rise of data-driven systems, the evolution of digital infrastructure, the importance of ethical and equitable innovation, and strategic approaches to global health transformation.Through real-world case studies, actionable insights, and forward-looking analysis, readers will gain a comprehensive understanding of the tools and trends shaping tomorrow's healthcare systems. Whether you are a healthcare professional, technologist, researcher, policymaker, or student, this book is an essential guide to navigating and leading in the age of intelligent, connected, and personalized medicine.Prepare to explore the possibilities, challenges, and transformative potential of technology in creating a healthier and more equitable world.

Technology, AI, and Innovation

The Future of Healthcare

The #1 New York Times bestselling authors of Designing Your Life return with a groundbreaking guide to transforming your daily routine into one brimming with joy, purpose, and meaning. In a world grappling with major societal shifts and increasing isolation, it’s easy to feel like nothing you do matters. Even when we’re at the top of our game in our careers and have reached the personal milestones we’ve always dreamed about, so many of us still feel like something is missing, disconnected, and stuck. There must be more to life than simply surviving each day—but how do we uncover it? Bestselling authors Bill Burnett and Dave Evans, the “empowering” (Publishers Weekly) visionaries behind Stanford’s renowned Life Design Lab, have already inspired millions of readers to use design thinking principles to craft lives and careers they love. Now, in How to Live a Meaningful Life, they take on the most profound design problem of all: how to make a life rich with meaning and purpose. Evolving their revolutionary framework, Burnett and Evans present the latest research on what makes life worth living, showing us how to bring wonder, coherence, flow, and community into our everyday experiences. Instead of cramming more into an already packed life, they give us the steps we need to extract more out of it, moment by moment. Through actionable insights and with Burnett and Evans’s signature compassion and warmth, How to Live a Meaningful Life equips you with the tools to turn your ordinary days into an extraordinary life today.

Using Design Thinking to Unlock Purpose, Joy, and Flow Every Day

How to Live a Meaningful Life

How the rise of AI agents--and other forms of autonomous intelligence--will transform every aspect of how companies create value and compete.Companies have long operated with a basic assumption: intelligence is scarce. Talent is limited, expertise is expensive, and good judgment is hard to scale. But that world is ending.AI agents are bringing a new form of labor into the enterprise--one that can work autonomously, learn continuously, and scale instantly. Their embodied counterparts, from drones to humanoid robots, are doing the same in the physical world. Together, these systems are introducing a new economic reality: cognition is becoming cheap, elastic, and abundant.In Abundant Intelligence, Deloitte's Nitin Mittal and futurist Mike Walsh show what happens when intelligence becomes cheap and widely available. Drawing on inside access to the people leading AI transformations at the world's most powerful companies, they uncover how this shift is challenging every assumption about strategy, productivity, and leadership, and what organizations must do now to stay ahead.As abundance becomes the new normal, the leader's job shifts from collecting intelligence to directing it. Those who learn to harness this expanding workforce of digital labor will unlock new levels of speed, creativity, and advantage. For everyone else, the gap will widen fast.

How Digital Labor Will Rewrite the Rules of Business

Abundant Intelligence

Emotionally Intelligent Methods for Meaningful Leadership

Weitere Titel zum Thema