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Goldsmith Elizabeth B.: Consumer
Economics

Consumer Economics

Issues and Behaviors

A ground-breaking framework that redefines price formation as the structural foundation of sustainability, The Price of Sustainability argues that 'true pricing' can restore long-term and inclusive economic viability. Through grounding in rigorous fieldwork, financial analysis, and the economic insights of Rudolf Steiner, this book exposes the reality behind today's pricing; that they are systematically falsified and don't reflect the reality of sustaining labour, nature and capital. To counter this, Andrillon introduces the concept of true pricing as a diagnostic framework, discerning when a price reflects viability, and when it conceals impending collapse. In the opening chapters, the author guides you through both the contemporary failure of sustainable development and the shortcomings of economic approaches to this issue. Transitioning from diagnosis to construction, Chapter 4 formalizes the concept of a "true price"; it argues that a price is only true if it enables the full reproduction of labour, nature, and capital across time. The following chapters present the operational core of this framework, illustrating how it can be used across sectors as a practical evaluative method. Bridging political economy, sustainability science, and economic theory while offering a highly original contribution to debates on degrowth, post-capitalism, and ecological transition, this innovative text is the perfect companion for undergraduate students, postgraduate students, scholars and policy-makers working at the intersection of sustainability, political economy, ecological economics, development studies, and accounting.

Rethinking Pricing for a Viable Economy

The Price of Sustainability

Introduces a data-driven framework for measuring governance through a fourteen-component Macro-Governance Index, demonstrating its strong predictive power for national development outcomes and offering practical tools to diagnose governance gaps and guide policy interventions.
Every year, governments borrow trillions, spend billions on development programs, and publish volumes of economic statistics-yet no widely accepted framework exists for answering a deceptively simple question: is governance actually working? Traditional approaches rely on subjective expert assessments or narrowly focused indices that measure inputs rather than outcomes. Macro-Governance Theory proposes that governance can be measured with the same empirical rigor we bring to medicine, engineering, and economics-and that doing so is essential if citizens and policymakers are to hold institutions accountable for results. 

Drawing on 26 years of publicly available data across 170 countries, the book constructs the Macro-Governance Index (MGI)-a fourteen-component composite spanning infrastructure, connectivity, financial inclusion, human capital, security, institutional quality, and economic integration. The MGI correlates with the UN Human Development Index at r = 0.97, and this relationship is not driven by income alone: controlling for GNI, the framework retains substantial independent predictive power, confirming that governance infrastructure-not just wealth-determines whether nations deliver well-being to their citizens. 

The book reveals patterns that conventional measures miss. Novel metrics for credit access and household-level financial reach show that the effective economic gap between the Global North and Sub-Saharan Africa is approximately 70× rather than the 53× that standard income comparisons suggest-a hidden disparity with profound implications for development policy. A governance simulation framework models how investments in one dimension cascade through others, enabling policymakers to identify the highest-leverage interventions for their country's specific development stage. 

Seven detailed case studies-Singapore, Rwanda, Estonia, Botswana, Chile, Costa Rica, and Lebanon-demonstrate how the framework diagnoses governance strengths and weaknesses in practice. An analysis of the ten fastest-rising nations reveals that while successful governance strategies differ radically across political systems, they share common patterns in infrastructure sequencing and institutional development that the MGI captures and quantifies. 

Designed for dual utility, the book serves as an analytical framework for researchers and policymakers and as an accessible assessment tool for citizens through the companion website grademygovernment.com. A full reproducibility dataset covering all 170 countries across seven benchmark years is included, making this not just an argument for governance science but its working prototype.

A Data-Driven Framework for Measuring and Improving Governance Across Nations

Macro-Governance Theory

Capitalism has resulted in stupendous growth and prosperity in the Western world, underlining its importance as an engine for creation and innovation. Communism arose to counter capitalism's ills as a method of wealth distribution, as manifested through the increasing gap between the rich and poor even in the most prosperous nations. Yet no country is either truly capitalist or communist, and the simplistic polarization of the world into two camps ignores the vital importance of systems that promote both innovation and equitable distribution. This book offers an insightful discussion on the ills that capitalism and communism have meant to address, and the pitfalls of the two approaches, most importantly with regards to the misconceptions of "profit," the misfit child of economics and accounting. Analysis is also extended to consider behavioral theories from a needs perspective, including marginal theory and behavior based on fear. Finally, the concept of the new, "middle way" of entrepreneurism is advocated, in which the voices of all stakeholders (including the environment and the earth itself) are considered in any endeavor, thereby addressing the iniquities in distribution, while emphasizing the creative and innovative needs of all individuals.

Residual: A Sub-distributive System For The Market Economy

Many existing textbooks in behavioural finance take only the perspective of users of financial information, but ignore the implications of judgments during the preparation of financial information. This book uses a holistic approach in examining behavioural accounting and bridges this gap.The book begins by introducing the current knowledge in the emerging area of behavioural accounting and also covers the entire spectrum from the preparation of financial information, auditing, and ultimately, to the interpretation and application of financial information of external users. The comprehensive overview of human elements in accounting makes this book an invaluable resource.

This book examines behavioural accounting and bridges the gap where existing textbooks in behavioural finance take only the perspective of users of financial information, but ignore the implications of judgments during its preparation.

Behavioural Accounting

Creating Your Strategic Plan

Grow your brand with smart, psychology-driven marketing strategies Marketing is how you reach the right people with the right message at the right time. But with AI, social media, and digital channels constantly evolving, keeping up can feel like a full-time job. Marketing For Dummies gives you a friendly, accessible roadmap for attracting, engaging, and retaining customers using strategies rooted in real buyer psychology and paired with the tools that matter most right now. You'll get the hang of blending human insight with AI-powered tools for smarter segmentation, creative development, and search optimization, including Generative Engine Optimization. Discover how CRM platforms and personalized messaging can strengthen customer relationships, and explore updated tactics for social media, influencer partnerships, email, and digital advertising that reflect how people actually discover brands today. Inside this book: <ul> <li>Learn how AI fits into your marketing workflow, including its scope, risks, and best practices for brand safety</li> <li>Build dynamic budgets, measure KPIs, and pivot quickly so you avoid wasted spend on campaigns that aren't working</li> <li>Explore psychology and behavior-science techniques that deepen customer understanding and improve loyalty and referrals</li> <li>Create acquisition and retention strategies using account-based marketing, content personalization, and community-driven approaches</li> <li>Master search marketing across GEO, SEO, and Google Ads to boost your brand's discoverability in an AI-driven landscape</li> </ul> Whether you're a small business owner, entrepreneur, student, or career-switcher looking to sharpen your marketing skills, this Dummies guide makes it easy to connect with customers and grow with purpose. Time to get your marketing moving!

Marketing For Dummies

Kindness in Leadership

Nie wieder langweiliger Wirtschaftsunterricht? Dieses Praxislehrbuch vermittelt volkswirtschaftliche Inhalte mit vielfältigen Methoden und vor allem mit Spaß und Freude am Problemlösen! Dafür ist das wirtschaftliche Wissen in Fragestellungen und Experimente eingebettet, die Sie als Leser zu eigenen Entscheidungen und Handlungen anregen sollen. Aus Ihren Ergebnissen leiten Sie anschließend induktiv das allgemeine volkswirtschaftliche Wissen her.
Die thematische Auswahl orientiert sich an den typischen Inhalten, die Sie im VWL-Unterricht oder in den Nachrichten hören. Als Leser versetzen Sie sich in die Rolle handelnder Akteure von Unternehmen, der EZB oder des Staates und lösen konkrete und praktische Aufgaben und Fragen. Dabei werden Sachtexte und Aufgaben anschaulich, spannend und teilweise spielerisch gestaltet.
Als Einführung in die Grundlagen der Volkswirtschaftslehre richtet sich das Buch an Abiturienten, Erstsemester und volkswirtschaftlich Interessierte. Die Problemstellungen sind mehrjährig mit Schülern erprobt und didaktisch verfeinert worden. Zahlreiche Karikaturen, Abbildungen und Spielideen veranschaulichen die Themen auf lebendige Weise. Viele Ansätze und Ideen lassen sich auch auszugsweise für Berufsschüler nutzen, insbesondere die Gruppenaufgaben und Planspiele. Die 2.&nbsp; Auflage wurde aktuallisiert, um einen Abschnitt zur Konsumtheorie ergänzt und um neue Aufgabenstellungen ergänzt.
Jürgen Pfannmöllers Buch hat das Potenzial, VWL auf lebendige Weise verständlich zu machen und die Leserschaft für wirtschaftliche Zusammenhänge zu begeistern. Prof. D. Svantje Schumann, Pädagogische Hochschule FHNW, Muttenz (Schweiz)

Nie wieder langweiliger Wirtschaftsunterricht? Dieses Praxislehrbuch vermittelt volkswirtschaftliche Inhalte mit vielfältigen Methoden und vor allem mit Spaß und Freude am Problemlösen! Dafür ist das wirtschaftliche Wissen in Fragestellungen und Experimente eingebettet, die Sie als Leser zu eigenen Entscheidungen und Handlungen anregen sollen. Aus Ihren Ergebnissen leiten Sie anschließend induktiv das allgemeine volkswirtschaftliche Wissen her.Die thematische Auswahl orientiert sich an den typischen Inhalten, die Sie im VWL-Unterricht oder in den Nachrichten hören. Als Leser versetzen Sie sich in die Rolle handelnder Akteure von Unternehmen, der EZB oder des Staates und lösen konkrete und praktische Aufgaben und Fragen. Dabei werden Sachtexte und Aufgaben anschaulich, spannend und teilweise spielerisch gestaltet.Als Einführung in die Grundlagen der Volkswirtschaftslehre richtet sich das Buch an Abiturienten, Erstsemester und volkswirtschaftlich Interessierte. Die Problemstellungen sind mehrjährig mit Schülern erprobt und didaktisch verfeinert worden. Zahlreiche Karikaturen, Abbildungen und Spielideen veranschaulichen die Themen auf lebendige Weise. Viele Ansätze und Ideen lassen sich auch auszugsweise für Berufsschüler nutzen, insbesondere die Gruppenaufgaben und Planspiele. Die 2.&nbsp; Auflage wurde aktuallisiert, um einen Abschnitt zur Konsumtheorie ergänzt und um neue Aufgabenstellungen ergänzt.
 Jürgen Pfannmöllers Buch hat das Potenzial, VWL auf lebendige Weise verständlich zu machen und die Leserschaft für wirtschaftliche Zusammenhänge zu begeistern.
 
 Prof. D. Svantje Schumann, Pädagogische Hochschule FHNW, Muttenz (Schweiz)

Eine handlungs- und praxisorientierte Einführung in die Volkswirtschaftslehre

Kreative Volkswirtschaftslehre

The Way of The Evolutionary Leader

A Sovereign Being

With the frequent and rapid advancements in technology, businesses are increasingly vulnerable to sophisticated cyber attacks. This accessible guide provides small business owners and non-technical managers with a framework for responding to cyber-attacks in real time. Designed as a practical incident response for businesses without dedicated IT security teams, Preparing for and Dealing with Cyber Threats can be used during an actual crisis. From recognizing the early warning signs, through to recovering and building long-term resilience for your business, Stephen Dunn guides you through the complete incident response journey and demonstrates how readers can transfer these skills into other areas of their business. Each chapter provides actionable templates, checklists and design-making frameworks that are designed to work when readers are under extreme stress. With templates and geography-specific information provided in appendices, this is your one-stop resource for preparing your business to tackle cyber attacks, and to provide your team with the skills to prevent them going forward.

A non-technical guide to navigating a cyber attack

Preparing for and Dealing with Cyber Threats

Routledge Research in Human Rights Law

Business and Human Rights in Africa raises interesting questions about the legitimacy and long-term viability of the business and human rights agenda in Africa, and in developing countries more generally. It explores the key issues for business and human rights in Africa and asks how and to what extent are the UN Guiding Principles changing the law and policy in Africa or the behavior of businesses operating in the continent? The book examines both the international and regional legal and policy initiatives on business and human rights in Africa and how these initiatives are being implemented in selected countries.

One of the most significant debates in international human rights law and in international law generally in the 21st century is about the responsibility of businesses for human rights in their areas of influence. The last decade witnessed significant, arguably monumental, development in global norms pertaining to the human rights obligation of businesses. Of particular significance is the emergence of a distinct business and human rights agenda driven by two normative instruments: the 2008 Protect, Respect and Remedy: a Framework for Business and Human Rights and the 2011 UN Guiding Principles on Business and Human Rights.Business and Human Rights in Africa raises interesting questions about the legitimacy and long-term viability of the business and human rights agenda in Africa, and in developing countries more generally. It explores the key issues for business and human rights in Africa and asks how and to what extent are the UN Guiding Principles changing the law and policy in Africa or the behavior of businesses operating in the continent? The book examines both the international and regional legal and policy initiatives on business and human rights in Africa and how these initiatives are being implemented in selected countries. Focusing in part on the extractive industry it consider the industry standards and best practices as well as the challenges the industry still faces in order to avoid human rights abuses. The book examines and evaluates emerging practices designed to minimize, manage, or mitigate corporate impact on human rights in Africa. It looks at the role of national and regional courts in Africa in ensuring accountability of businesses in Africa as well as considering the possible role for alternative dispute resolution mechanisms in realizing accountability.

History, Politics, Context, and Emerging Trends

Business And Human Rights in Africa

Consumer Economics

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