Confessions of 2 Dinosaurs
Timeless Lessons in International Marketing and Sales
| With this book you become street smart in marketing and sales. |
Inhalt
This book makes you street-smart, with only a bit of academia!Two dinosaurs of marketing describe their careers in automotive, food, household goods, jewellery, cosmetics and TV Home Shopping. They give useful advice for young professionals how the business world works in stories from the marketing and sales frontier and in textbook chapters.
Bibliografische Angaben
September 2023, 282 Seiten, Englisch
BOD - BOOKS ON DEMAND
9783756882939