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Adams J: Cómo liderar equipos con
firmeza y educación

Cómo liderar equipos con firmeza y educación

Métodos modernos para exigir resultados, corregir a tiempo y conservar la autoridad sin humillar ni caer en el micromanagement

In 1971, Surinder Arora stepped off a plane at Heathrow, a thirteen-year-old boy with limited English who was sent from the Punjab to find a future in a country so far from home. He had to learn a new language and discover shocking truths about his own family - all while working twice as hard as anyone else to prove his worth.

He never imagined that decades later, he would own the very skyline he first saw from the airplane window. From his early days as a waiter at the Penta hotel and trading on the Blackbushe market stalls to building a billion-pound empire, Surinder's journey is a masterclass in grit and Plan B thinking. Navigating the racial tensions of 1970s Britain, the 2008 financial crash and personal tragedy, he turned a struggle for survival into a legacy of hospitality.

Candid and inspiring, this is the definitive story of how one man conquered the high-stakes world of aviation hospitality.&nbsp;

Risk, Resilience and the Making of a Business Empire

Barefoot Billionaire

The definitive resource for any business person who wants to improve their leadership skills.

How to Get Yourself, Your Team and Your Organisation Further Than You Ever Thought Possible

The Book of Leadership (Revised Edition)

A lesson-packed success story for the twenty-first century, from a ninth-generation Kentuckian who imported the Silicon Valley playbook to the heartland, revealing how the entrepreneurial mindset can be applied anywhere, and even to our most stubborn industries. In his case: trash. When Nate Morris decided to build a business, he wasn’t looking to disrupt—he was looking for a problem to solve. Morris believed that the bigger the problem, the more the market would reward him for solving it. And one of the biggest problems, he came to believe, was one that every person, business, and community dealt with on a daily basis, but which was often overlooked: waste. American Trash is the moving story of how a ninth-generation Kentuckian—a boy who grew up being called “white trash”—applied the innovative thinking we associate with Silicon Valley startups to the ancient problem of waste. Raised on the scrappy resourcefulness of his grandfather, president of their local autoworkers’ union, Morris built Rubicon, a waste management company powered by digital technology. Unlike the bloated industry titans of yesterday, Rubicon was asset light: It wouldn’t own landfills, so it would be free of the perverse incentive to fill the land with chemical-laden trash, and it wouldn’t own trucks, so it would support “mom and pop” hauler businesses. Most important, it would be based in Georgia and Kentucky, thousands of miles from the near-sighted culture of Silicon Valley. In telling his story, Morris shows how he combined the great tradition of American entrepreneurship with the lessons of the digital economy—and did it far from the coastal bastions of the technology elite. The result is a blueprint for those seeking to tackle our biggest challenges with creative, free-market solutions.

A lesson-packed success story for the twenty-first century, from a ninth-generation Kentuckian who imported the Silicon Valley playbook to the heartland, revealing how the entrepreneurial mindset can be applied anywhere, and even to our most stubborn industries. In his case: trash. When Nate Morris decided to build a business, he wasn’t looking to disrupt—he was looking for a problem to solve. Morris believed that the bigger the problem, the more the market would reward him for solving it. And one of the biggest problems, he came to believe, was one that every person, business, and community dealt with on a daily basis, but which was often overlooked: waste. American Trash is the moving story of how a ninth-generation Kentuckian—a boy who grew up being called “white trash”—applied the innovative thinking we associate with Silicon Valley startups to the ancient problem of waste. Raised on the scrappy resourcefulness of his grandfather, president of their local autoworkers’ union, Morris built Rubicon, a waste management company powered by digital technology. Unlike the bloated industry titans of yesterday, Rubicon was asset light: It wouldn’t own landfills, so it would be free of the perverse incentive to fill the land with chemical-laden trash, and it wouldn’t own trucks, so it would support “mom and pop” hauler businesses. Most important, it would be based in Georgia and Kentucky, thousands of miles from the near-sighted culture of Silicon Valley. In telling his story, Morris shows how he combined the great tradition of American entrepreneurship with the lessons of the digital economy—and did it far from the coastal bastions of the technology elite. The result is a blueprint for those seeking to tackle our biggest challenges with creative, free-market solutions.

Hard-Earned Lessons from a Heartland Entrepreneur

American Trash

Stay Curious or Stay Stuck in a World of Constant Change

The Curiosity Code

In this inspiring book, a real-world entrepreneur shares the hard-won lessons from a journey that spans from selling frozen food in pub car parks to building a £40-million industry leader. This isn't a book about frantic growth or "winging it" through the next deal; it's a tactical guide for entrepreneurs and managers who are tired of carrying the pressure alone. By shifting from a "heroic" mindset to one of clarity and confidence, you will learn how to build a business that is resilient from the inside out, ensuring that your progress no longer comes at the expense of your family, your values - or your sanity. True sustainability is found in a simple, non-negotiable alignment:&nbsp;the Win-Win-Win. When you win as a leader by regaining control and stability, your team wins through clear purpose and trust, which ultimately ensures your customers win through reliable, consistent value. Brian Donne provides a "back-room coach" experience, utilizing "Performance Levers" and "the Mushy Ps" - from Purpose to Profit - to help you master the fundamentals that most businesses ignore. It's time to stop settling for growth that feels like firefighting and start building your "Champions League" victory. Discover how to make a decent profit, decently, and finally achieve the ultimate win: a successful business that grants you the freedom to live life on your terms.

Hard-won lessons for building a resilient and growing business

Win-Win-Win

Apply entrepreneurial thinking to build sustainable marketing strategies in resource-limited environments. Principles of Entrepreneurial Marketing by Paul Booth and Zach Thompson is designed for undergraduate and postgraduate students studying marketing, entrepreneurship and small business management. Aligned to core modules in entrepreneurial marketing and venture creation, this textbook equips students with the fundamental knowledge and applied skills required to design effective marketing strategies in start-up and growth-focused contexts. This textbook provides a structured framework that guides students through identifying market opportunities, developing new ventures and crafting marketing strategies that support sustainable growth. From understanding the customer journey to developing pricing strategy, brand purpose and digital presence across ecommerce platforms and social media, this book connects theory directly to entrepreneurial action. This textbook includes: - A step-by-step entrepreneurial marketing framework with defined learning deliverables - Guidance on pricing, digital marketing, customer journey mapping and growth planning - Activities such as building a content calendar, planning an ad campaign and developing a brand identity kit - Real-world examples and entrepreneur interviews linking theory to venture creation, including from BigBelly (USA), Inspired Bicycles (UK), Pauline Cosmetics (Kenya) and Mecado Libre (South America) &gt;Whether studying marketing, entrepreneurship or preparing to launch a venture, Principles of Entrepreneurial Marketing provides students with the strategic tools and practical confidence to build innovative, market-driven businesses.

Strategy and Applied Practice

Principles of Entrepreneurial Marketing

Do you wish you could decode people? Do you want a formula for charisma? Do you want to know exactly what to say to your boss, your date or your networking partner? You need to know how people work. As a human behaviour investigator, Vanessa Van Edwards studies the hidden forces that drive our behaviour patterns in her lab - and she's cracked the code. In Captivate she shares a wealth of shortcuts, systems and behaviour hacks derived from her research, to help you take charge of interactions at work and at home. You'll learn how to execute a social game plan to navigate any social situation; how to speed-read faces for 7 universal 'micro-expressions' that can be used to predict people's emotions; and much more besides. When you understand the laws of human behaviour you can get along with anyone. With Vanessa's help, you will never interact in the same way again.

Cómo liderar equipos con firmeza y educación

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