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Henry S: Attention First

Attention First

Scale your business and gain the freedom you dreamed of as a founder. Chuck is exhausted. The company he founded has a superior product and was gaining traction. Now, sales are slipping, his executive team is falling apart, and he can't remember the last time he made it home for dinner. How long can this last? But then Chuck meets the right mentor. Harper owns a bar that doesn't seem special, but beneath the surface it is just one piece of a wealth-producing empire. Harp has cracked the code for scaling businesses without sacrificing everything else in life. More than a modest bartender, Harp is about to share the secret to his success. It all starts with Chuck asking a deceptively simple question: "How do customers happen?" Over a series of late-night conversations, Harp reveals a growth operating system that busts myths about strategic planning, holds people accountable for the business drivers that truly matter, and rallies executive teams around a common goal. Equal parts gripping fable and vital business playbook, the tools in The Million Dollar Napkin are real, tested, and proven. Entrepreneur, investor, founder, and CEO Ryan Deiss is an expert on scaling and customer value optimization. His system works for his companies, it works for Chuck, and it will work for you. In this book, you'll learn to make the following: <ul><li>value engines that show the process of how your company creates value</li><li>scorecards that show how well that process is working</li><li>quarterly sprint plans that show how to make that process better</li></ul> Together, these three components create a self-reinforcing loop called the Growth Flywheel. Your job as CEO isn't to work harder, it's to keep the flywheel spinning. Ryan Deiss's The Million Dollar Napkin shows you how with a fast-paced story and a step-by-step guide for building a business that grows predictably and scales sustainably, without burning yourself out.

A Simple System That Turns Chaotic Companies Into Scalable Growth Machines

The Million Dollar Napkin

When I Grow Up

Adapt and Adopt

Entrepreneurs and brand-builders--they provide one of the most critical ingredients for the American economy--growth. The book is an outstanding tool for helping you develop the critical skills needed to deliver that growth--by building businesses and building brands. At the core of the Brand Builder Workbook is the simple yet powerful Brand Building Matrix: Business Goals, Target, Message, and Message Windows. The author presents step-by-step guidance for building a powerful marketing communications platform.

Volume 2

Brand Builder Workbook - 2nd Edition

Anthem Series on Development in Africa and the Diaspora

Narrates the story of Cape Town's Africa Café and introduces the Sustainable Entrepreneurship Framework for Africa (SEFA), explaining how excluded entrepreneurs build and convert social, cultural, human, and political capital into financial capital across Africa and its diaspora.
In 1992, in a small house in Cape Town's Observatory neighborhood, Portia Mbau began serving dishes gathered from her travels across the continent. What began as a family venture grew, with her brother Hector's marketing and brand vision, into the Africa Café, a celebrated cultural enterprise at Heritage Square that seated the world at a communal table for nearly three decades before closing in the collapse of global travel in 2020. This book is the first full-length scholarly study of that enterprise: what one family built, what it meant, and what it teaches. 
The book is built on primary interviews with Hector Mbau and sustained fieldwork in Cape Town, including the township of Langa. From this single richly documented case, it develops an original theoretical contribution, the Sustainable Entrepreneurship Framework for Africa (SEFA). SEFA integrates the five forms of capital (social, human, cultural, financial, and political) with the constraints of post-colonial economies and the linked processes of value creation and value capture. Its central mechanism, capital conversion under constraint, explains how entrepreneurs excluded from formal finance build the forms of capital available to them and convert them, through the value they create, into the financial capital the system withheld. The framework is stated in testable propositions, with explicit boundary conditions. The argument then travels. Comparative chapters set the Africa Café alongside township enterprise, continental African entrepreneurship, and the historic Black business districts of the United States, from Greenwood in Tulsa to Parrish Street in Durham, Jackson Ward in Richmond, Sweet Auburn in Atlanta, and Farish Street in Jackson, districts that built every form of capital except the political capital that might have protected them. A full chapter grounds the framework in the philosophy of Ubuntu, engaging both its promise and its critics. The book speaks to scholars and students of entrepreneurship, management, African studies, and development; to policymakers concerned with enterprise and empowerment; and to general readers drawn to the story of what one family built, what it meant, and what it teaches.

The Africa Café Case and the Sustainable Entrepreneurship Framework for Africa (SEFA)

Sustainable Entrepreneurship in Africa and the Diaspora

The first analysis of how AI, robotics, and genetic engineering converge to reshape civilization Most analyses of technological disruption examine AI, robotics, or genetic engineering in isolation. A Perfect World: The Unintended Consequences of the AI, Robotics and Biotech Revolution is the first work to analyze their inevitable convergence and the societal consequences it creates. William Nobrega, a Deloitte alumnus and Army Special Forces veteran who advises Fortune 500 companies on disruption strategies, introduces what he calls the "holy trinity of disruption." Drawing on extensive research, expert interviews, and historical analysis spanning 50,000 years of human development, A Perfect World examines where these three technologies stand today and where expert consensus places them in fifteen years. Nobrega applies basic economic principles to reveal how their interaction effects will create impacts far exceeding what each technology produces independently, potentially yielding a bifurcated world. Readers will also find: <ul> <li>A framework for understanding how AI, robotics, and genetic engineering convergence will reshape industries and global labor markets</li> <li>Analysis of how genetic engineering may enable designed physical characteristics, disease elimination, and IQ augmentation within the coming decades</li> <li>Exploration of both utopian and dystopian outcomes grounded in military, corporate consulting, and academic research perspectives</li> <li>Historical parallels including examination of modern connections to Orwell's 1984 and the origins of human communication</li> <li>Analytical tools for business leaders and policymakers navigating what robotic labor replacement means for low-skilled workforces globally</li> </ul> Written for business leaders, policymakers, and informed citizens seeking to understand how the convergence of AI, robotics, and genetic engineering will transform their industries and society, A Perfect World provides the frameworks and analytical tools necessary to navigate the most consequential technological transformation in human history.

The Unintended Consequences of the AI, Robotics and Biotech Revolution

A Perfect World

From Design to Business Strategy

The Complete Guide to Elevator Remodeling

Useful & Usable

'Almost Reckless isn't just a book, it's a permission slip. It's about the courage it takes to step off the algorithm's path, the clarity that comes from defining your own principles, and the joy of building something that feels unmistakably yours.' Will Guidara, bestselling author of Unreasonable Hospitality Amy Smilovic's cult fashion brand, Tibi, was a thriving $70 million dollar business when she realized she was working towards someone else's idea of success. So she threw out the rulebook of how things should be done and went with her gut instead. Today Tibi is more successful than ever, and all on Smilovic's groundbreaking entrepreneurial terms.In Almost Reckless, she invites you to get comfortable with embracing smart risks in pursuit of your own vision. Sharing her story and drawing on her years of helping others identify their values and principles, Smilovic teaches you to hone your gut, and your trust in it. With humour and practicality she coaches you in how to determine what success means to you, including:<ul><li>why you don't have to listen to the data guys</li><li>why you should be a Creative Pragmatist</li><li>why sticking to your principles isn't incompatible with success</li></ul><ul><li>why work/life balance is bullshit</li></ul> Almost Reckless is the essential blueprint for entrepreneurs, leaders, creatives and for anyone who wants a working life that feels aligned with who they truly are.

A Creative and Pragmatic Approach to Taking Risks

Almost Reckless

Building Sustainable Enterprises Across Generations

The Science and Practice of Family Enterprise

Climate ventures face pressure to prioritise short-term returns. This book offers a five-step blueprint and global case studies to help entrepreneurs, investors and policy makers build scalable, mission-driven climate solutions with lasting impact.

How to Build a Sustainable Startup for Mission-Driven Entrepreneurs

The Climate Tech Blueprint

More isn’t always better

The Redesign of Progress

Attention First

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