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Business and Management Practices in South Asia

A Collection of Case Studies
Herausgegeben von:Arijit Sikdar|Vijay Pereira
Covers a wide gamut of practices across business functions reflecting their impact on business performance <p>Discusses companies operating in different industries, thus providing a varied perspective of management and business practices </p> <p>Provides a platform to evaluate whether these local indigenous practices are effective compared to those followed by the MNCs</p>

Inhalt

<p>This book presents case studies of South Asian companies that have strategic business implications, highlighting the complex interplay of business and social dynamics in South Asia. This region is a wide agglomeration of very different countries that share somewhat common cultures and issues and yet it is torn apart by religion and politics. There is an abundance of local entrepreneurship but a widespread institutional void. The book investigates how local companies survive and thrive in this environment and discusses those companies that have withstood&nbsp;the competitive pressure&nbsp;of MNCs, depicting their management and business practices. In today’s world, where multinationals are so omnipresent that their management and business practices are considered as the de facto recipe for success, there is a need to have an alternative view that challenges the ubiquitousness of multinational management practices. The case studies in this book focus on the business and management practices of local organizations in South Asia and thus provide that alternative viewpoint of how to achieve success in South Asia. Exposing readers to a local perspective on doing business in South Asia, it is a valuable resource for students and practitioners of management.</p>

Bibliografische Angaben

September 2018, Englisch
PALGRAVE MACMILLAN
9789811313998

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