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Roger Herderman

Build Yourself First

A Practical Guide to Character, Discipline, and Long-Term Growth

Introduction: Why Building Yourself Comes First&#13;
1 Chapter 1: What Is Character Today?&#13;
2 Chapter 2: Why Talent Is Not Enough&#13;
3 Chapter 3: Standards Define You&#13;
4 Chapter 4: Integrity in a Modern World&#13;
5 Chapter 5: Discipline Is Freedom&#13;
6 Chapter 6: Small Actions, Big Identity&#13;
7 Chapter 7: Doing What You Said You Would Do&#13;
8 Chapter 8: Remove Excuses, Build Systems&#13;
9 Chapter 9: Long-Term Thinking&#13;
10 Chapter 10: Learning That Compounds&#13;
11 Chapter 11: Facing Difficulty&#13;
12 Chapter 12: Becoming Reliable Under Pressure&#13;
13 Chapter 13: Work as an Extension of Character&#13;
14 Chapter 14: Relationships and Standards&#13;
15 Chapter 15: Reputation and Trust&#13;
16 Chapter 16: Build a Life That Reflects You

Anyone can be a contrarian. Effective leaders are smart about when--and how--they go against conventional wisdom to succeed.Contrarians are, by and large, ineffective. Their countervailing ideas don't gain support. Their pleas for understanding are dismissed. Their efforts to change minds backfire. But it's not because they're always wrong. It's because they're not smart about going against the grain. People tend to think of contrarianism as some innate trait that you either have or you don't. It's not. It's a way of thinking and a set of skills that can be learned and practiced.This provocative and deeply researched book teaches those skills. Strategy scholars Chengwei Liu and Balázs Kovács reveal how exceptional performance is far less predictable--and far less meritocratic--than most people believe. Drawing on insights from behavioral science, business strategy, finance, sports, entertainment, and entrepreneurship, they show how luck, social dynamics, institutional conformity, and hidden biases shape who succeeds, who fails, and which ideas rise to the top.The authors uncover why consensus thinking so often leads organizations and leaders astray through fascinating stories ranging from PSY's "Gangnam Style" to the rise of Capital One to venture capital bets, celebrity CEOs, financial collapses, and viral cultural phenomena. They introduce a powerful framework for spotting overlooked opportunities, avoiding costly decision traps, and building organizations that learn faster than their competitors do.Leaders and professionals who thrive are not reckless rebels or irrational gamblers but disciplined, smart contrarians who know how to separate signal from hype, skill from luck, and genuine innovation from fashionable noise.Fresh and highly original--and a joy to read--Smart Contrarians is the guide for executives, leaders, entrepreneurs, and all ambitious professionals who want to zig when everyone else zags.

How to Think Differently about Thinking Differently

Smart Contrarians

We say the word Integrity in the business context constantly. It appears on corporate websites and in mission statements, sits at the top of regulators' principles, and features in almost every leadership speech. Yet ask most people what integrity actually is -- how you build it, test it, or notice when it's gone -- and the answers run dry. This book sets out to fill that gap.The authors reframe integrity not as compliance, image or moral superiority, but as alignment: the quiet, demanding practice of keeping what we value, what we say and what we do in one piece, especially when pressure, ambition or fear pull them apart. This book's central insight is that integrity moves in two directions at once. It is built from the inside out, through our own values, choices and courage. And it is sustained or eroded from the outside in, through leadership, culture, incentives and power. To understand integrity, you have to understand both.

An Inside-Out Guide

Integrity

You know you have more to offer, but you're tired of waiting for a seat at the table to prove it. Most emerging leaders feel stuck in a holding pattern, believing that their ability to make an impact is capped by their current title or the person above them on the org chart. But influence isn't a reward for a promotion. It's a muscle you build in the mundane, everyday moments of your current role.In 90 Days to Grow Your Influence Clay Scroggins, bestselling author of How to Lead When You're Not in Charge, provides a daily roadmap for the "not-in-charge" leader. Drawing from his foundational work on leveraging influence without authority, this 90-day reader helps you navigate the tension of having great responsibility but very little power.Each day is designed to be a "snackable" but substantial 5-minute read, perfect for your morning coffee or the commute to the office. Through a mix of relatable stories, leadership metaphors, and spiritually grounded reflections, you'll learn how to: <ul><li>Understand Identity: Secure your worth in who you are, not just what you do or what your business card says.</li><li>Lead Yourself: Master the disciplines of self-awareness and emotional intelligence.</li><li>Choose Positivity: Cultivate a resilient, solution-oriented mindset that shifts the energy of every room you enter.</li><li>Think Critically: Stop being a passive observer and start solving problems.</li><li>Reject Passivity: Take ownership of the ground you're standing on today.</li><li>Challenge Well: Influence the leaders above you with relational equity and wisdom.</li></ul>Whether you are a new hire, a middle manager, or an aspiring executive, this book is your daily reminder that your seat on the org chart doesn't define your impact. You have everything you need to start leading right where you are. Real influence starts here.

You know you have more to offer, but you're tired of waiting for a seat at the table to prove it. Most emerging leaders feel stuck in a holding pattern, believing that their ability to make an impact is capped by their current title or the person above them on the org chart. But influence isn't a reward for a promotion. It's a muscle you build in the mundane, everyday moments of your current role.In 90 Days to Grow Your Influence Clay Scroggins, bestselling author of How to Lead When You're Not in Charge, provides a daily roadmap for the "not-in-charge" leader. Drawing from his foundational work on leveraging influence without authority, this 90-day reader helps you navigate the tension of having great responsibility but very little power.Each day is designed to be a "snackable" but substantial 5-minute read, perfect for your morning coffee or the commute to the office. Through a mix of relatable stories, leadership metaphors, and spiritually grounded reflections, you'll learn how to:<ul><li>Understand Identity: Secure your worth in who you are, not just what you do or what your business card says.</li><li>Lead Yourself: Master the disciplines of self-awareness and emotional intelligence.</li><li>Choose Positivity: Cultivate a resilient, solution-oriented mindset that shifts the energy of every room you enter.</li><li>Think Critically: Stop being a passive observer and start solving problems.</li><li>Reject Passivity: Take ownership of the ground you're standing on today.</li><li>Challenge Well: Influence the leaders above you with relational equity and wisdom.</li></ul>Whether you are a new hire, a middle manager, or an aspiring executive, this book is your daily reminder that your seat on the org chart doesn't define your impact. You have everything you need to start leading right where you are. Real influence starts here.

Daily Habits for Leading from Any Level

90 Days to Grow Your Influence

Camera Confidence

A USA Today Bestseller. A dramatic new future of work in which managers assemble exactly the expertise they need—within minutes. 2026 PROSE Award Winner: Business, Finance, and Management "If you’ve ever wished you could assemble your version of The Avengers at work, this book will help you make it happen.” —Adam Grant, #1 New York Times-bestselling author of Think Again and host of the podcast Re:Thinking Gone are the days of static organizational charts and staffing based on the manager’s rolodex and intuition. Now you can recruit any expertise you need from a global online network within minutes: an on-demand, on-the-spot expert at the exact moment that you need their help. You can right-size their involvement, too; some of those experts give a second opinion or a moment of brainstorming, whereas others join as full-fledged team members for a sustained collaborative effort. This is the future promised by flash teams, a model that The New York Times has already praised for its “revolutionary potential”: a world where experts are available anytime and everywhere, where remote work has become a norm, and where AI is in the loop to guide team decisions. In Flash Teams, award-winning management scholar Melissa Valentine and computer scientist Michael Bernstein chart the opportunities of flash teams and navigate the challenges that teams and managers will face. They distill lessons from their own work assembling and managing flash teams on demand that every manager can learn from so they can successfully use flash teams in their own organizations. Drawing on original research and industry examples, this book will help readers to: <ul><li>Recognize and source needed expertise within minutes</li><li>Anticipate and plan team designs with AI</li><li>Redesign team structures on the fly as projects evolve</li></ul> Industries are already being transformed by this new approach to teaming. Flash Teams arms leaders, managers, and entrepreneurs with the tools they need to accomplish their goals with confidence, speed, and agility.

Leading the Future of AI-Enhanced, On-Demand Work

Flash Teams

<div>Learn how the world’s most memorable brands find the words that make them impossible to ignore. Visual identity has its canon. Logos, typefaces, color systems, and design principles have filled bookshelves for decades. But behind every successful brand is another system that shapes perception, builds trust, and creates emotional connection: language. In How Brands Find Their Voice, brand writer and Brand Impact Awards founder Nick Carson gives verbal identity the visual design-book treatment it has long deserved. With a foreword by John Simmons—the acclaimed writer who coined the term “verbal identity”—and built on unprecedented access to leading branding agencies and in-house creative teams, this richly illustrated volume reveals how brand language is developed, expressed, and sustained across every touchpoint. Through in-depth case studies spanning hospitality, technology, consumer goods, and nonprofits, from global institutions to challenger brands, Carson explores how language becomes part of a brand’s DNA. Readers meet the people who do the work and discover how verbal identity emerges from collaboration, research, and craft. Inside, you’ll discover: <ul><li>The evolution of brand voice from advertising copy to modern verbal identity</li><li>How leading agencies develop language systems alongside visual identity</li><li>The strategic thinking behind memorable brand voices</li><li>Different approaches to tone, personality, storytelling, and communication</li><li>How organizations embed verbal identity across teams and touchpoints</li><li>What separates effective brand guidelines from documents that are never used</li><li>The opportunities and challenges that AI presents for brand language</li></ul> Featuring brands such as Ben &amp; Jerry’s, Mailchimp, Virgin, Liquid Death, Innocent, Oatly, and many others—and world-renowned agencies including COLLINS, Wolff Olins, and JKR—the book demonstrates that successful verbal identity is not about clever taglines or isolated campaigns. It’s about creating a coherent language system that shapes every interaction people have with a brand. Filled with photography, packaging, digital experiences, environmental graphics, annotated guidelines, and expert commentary,&nbsp;How Brands Find Their Voice presents language in context, where words and visuals work together to create meaning. For brand strategists, designers, copywriters, marketers, students, and business leaders, this book offers both inspiration and practical insight into one of branding’s most important—and least understood—disciplines.</div>

Why Brands Should Watch Their Language

How Brands Find Their Voice

Amy Landino helps high-achieving women close the gap between capability and capacity by building energy, creating leverage, and designing systems that allow them to grow without collapse. You're not bad at productivity. You're exhausted by it. You've mastered capability. You can handle anything. You run the meeting, build the business, manage the household, remember the birthdays, hit the goals. You are the person everyone counts on. And that's exactly the problem. Traditional productivity advice tells you to optimize your time, wake up earlier, automate more, and squeeze extra output from an already overextended life. But time management can't solve an energy problem. And capability is not the same thing as capacity. In this book, Amy Schmittauer Landino introduces a new operating system for ambitious, high-performing women who are ready to expand-without burning out. Through the five-pillar TERMS framework-Total Clarity, Energy Cultivation, Ruthless Removal, Massive Action, and Systematic Engagement-you'll learn how to:· Escape the "gratitude trap" that keeps you from wanting more · Close the gap between what you're capable of and what you have capacity for · Eliminate obligations that quietly drain your power · Focus on leverage instead of busywork · Build systems (including smart use of AI) that create freedom, not more responsibility This isn't about doing more. It's about building the energetic, strategic capacity to pursue what actually matters. If you're already successful but secretly stretched thin... If you're capable of more but unsure how to expand without collapse... If you're tired of productivity advice that ignores your real life... this book is your permission slip-and your blueprint. Because you don't need to prove you can handle everything. You need a system that helps you build something that lasts.

The 5 Laws to Reclaim Your Time, Protect Your Energy and Build a Life That Fits You

Create a Life on Your Terms

24 Principles to Help You Get Out of Your Own Way

Just F*cking Do It

Too young to retire, too vital to stand still, too experienced to start from scratch? Welcome to your Bonus Years. Increased longevity has gifted us fifteen-to-twenty extra active, healthy working years, shattering the traditional linear career script of learning, working, and retiring. In The Bonus Years, the world's leading expert on career transition, and London Business School Professor Herminia Ibarra, delivers the definitive, social-science-backed resource for navigating later-career transformation. Ibarra reveals that thriving in an extended work life requires abandoning the old linear, plan-and-implement strategies. Instead, successful reinvention comes through 'resourceful discovery' - a disciplined process of active experimentation, trying on new futures, and knowing when to adjust your course. Whether change has arrived uninvited through an industry shock, or a quiet internal restlessness is telling you it's time to let go, this book provides the actionable tools to build transition mastery and successfully map your path forward. Filled with rich and varied case studies of professionals who reinvented themselves across the globe, The Bonus Years is an empowering manifesto for anyone who refuses to stand still. It is proof that to bloom late is not to bloom less - it is to bloom with deeper roots, on your own terms.

Your Next Chapter in Life and Work

The Bonus Years

A successful career awaits—no college degree required! This indispensable resource guides you through alternative routes to prosperity and fulfillment, from a renowned CEO who did it herself. Most people believe a degree is the price of admission to a meaningful, high-paying career. Without it, your options are limited, and your ceiling is fixed. But that narrative isn’t just outdated. It’s costing millions of capable professionals the futures they’ve already earned. In How to Get Hired Without a Degree, technologist CEO and DEI advocate LaShana Lewis dismantles the notion of the “paper ceiling” and reveals what it really takes to build a thriving career without a diploma. Drawing from her own journey—from being repeatedly shut out of opportunities to rising as a CTO—Lewis delivers a practical, proven roadmap for workers skilled through alternative routes (STARs). How to Get Hired Without a Degree equips readers with the tools to translate real-world skills into real opportunities—whether that means breaking into a new field, advancing into leadership, or finally being recognized for their value, with lessons including: <ul><li> How to focus on skill-building for a competitive advantage </li><li> How to gain credible experience without traditional credentials </li><li> How to navigate hiring processes with confidence and strategy </li><li> How to grow, pivot, and lead in your career long-term </li></ul> With this book, all professionals can feel empowered with the tools to claim the career they deserve and help reshape a workforce that’s primed for change.

A successful career awaits—no college degree required! This indispensable resource guides you through alternative routes to prosperity and fulfillment, from a renowned CEO who did it herself. Most people believe a degree is the price of admission to a meaningful, high-paying career. Without it, your options are limited, and your ceiling is fixed. But that narrative isn’t just outdated. It’s costing millions of capable professionals the futures they’ve already earned. In How to Get Hired Without a Degree, technologist CEO and DEI advocate LaShana Lewis dismantles the notion of the “paper ceiling” and reveals what it really takes to build a thriving career without a diploma. Drawing from her own journey—from being repeatedly shut out of opportunities to rising as a CTO—Lewis delivers a practical, proven roadmap for workers skilled through alternative routes (STARs). How to Get Hired Without a Degree equips readers with the tools to translate real-world skills into real opportunities—whether that means breaking into a new field, advancing into leadership, or finally being recognized for their value, with lessons including: <ul><li> How to focus on skill-building for a competitive advantage </li><li> How to gain credible experience without traditional credentials </li><li> How to navigate hiring processes with confidence and strategy </li><li> How to grow, pivot, and lead in your career long-term </li></ul> With this book, all professionals can feel empowered with the tools to claim the career they deserve and help reshape a workforce that’s primed for change.

An Alternative Path to a Successful Career

How to Get Hired Without a Degree

An Integrated Approach to Uncertainty

Strategic Decision-Making

This is a clear, compelling guide to improving racial literacy in schools and communities, demonstrating how making that investment can transform our education system. Exploring the ability to understand race, racism and anti-racism as an effective tool for recognising and challenging racism, educators and learners will find opportunities to develop their racial literacy through a range of practical activities. These form part of an ongoing journey of learning, using the impact of De Montfort University's Stephen Lawrence Research Centre. This specific, focused approach places the book's advice and ideas - from decolonising the curriculum and anti-racist educator training to student ambassadors and open dialogue - squarely within the historical context of race and education in the UK. By working through the nuance of racial consciousness and towards a fair and equitable society it stands as a productive counterpoint to the conventional wisdom of how to 'solve' racism. This is essential reading for anyone committed to achieving social justice and racial equity in our education system.

Teaching to transform the world we live in

Racial Literacy

Build Yourself First

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