Behavioral Strategy
Exploring Microfoundations of Competitive Advantage
This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight into behaviors and interaction. The authors highlight the potential for further research and methods to enhance microfoundations.
This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight into behaviors and interaction. The authors highlight the potential for further research and methods to enhance microfoundations.
Weitere Titel der Reihe: Elements in Business Strategy
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