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Diversification in the World of Data and AI
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Diversification in the World of Data and AI

Buch (gebunden)ca. 86.00 CHF
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Building on field research and the existing literature on digitalization and diversification, this Element shows how external technological and market changes influence the extent and type of diversification that firms can now undertake. It argues that to succeed with digital diversification, new capabilities are needed.

September 2025, Elements in Business Strategy, Englisch
Cambridge Academic
978-1-009-51583-2

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