Animal Spirits

How Human Psychology Drives the Economy, and Why it Matters for Global Capitalism

Shortlisted for the 2009 "Financial Times/ Goldman Sachs Business Book Of The Year" award, and ahead of the eventual winner in the online poll, this incisive book explores the role of human psychology in the global financial system and offers a radical new way to think about the economy. Priced competitively, this will be of great interest to anyone in business, or those who just want to understand how recent crises have occurred.

Februar 2010, ca. 264 Seiten, Englisch
University Presses
978-0-691-14592-1

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