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Wenglar T: Aligning Purpose

Aligning Purpose

Leadership's True North

Wie Sie die psychologischen Gesetze der Macht für Ihren nächsten Karriereschritt nutzen

Die unsichtbare Executive-Strategie

A rollicking, eye-opening history of the Star Wars franchise: an unrivaled force in popular culture that changed the way Hollywood makes movies—and that is now imperiled by many of the industry forces it set in motion From the premiere of the first film in 1977, the Star Wars franchise not only captured the imaginations of billions of people—and&nbsp;billions&nbsp;of dollars of revenue—but also rewrote the rules of the entertainment industry. Game-changing special effects, must-have collectibles, and the richness of George Lucas’s ever-expanding narrative&nbsp;gave rise to a new Hollywood model in which the boundary between screen and life collapsed. Star Wars wasn’t just a movie, after all: it was&nbsp;an alternate universe, a moral code, a way of life. Over the last half-century, Wall Street Journal reporter Erich Schwartzel explains, the Star Wars franchise has relied on an anti-establishment ethos, the savvy of executives, and the devotion of moviegoers to become a new American myth. But since its fateful acquisition by Disney in 2012, Star Wars has become a cautionary tale of Hollywood excess, and its present status as a corporate holding bears little resemblance to its origins. Drawing on scores of insider interviews and surveying fifty years of American culture and commerce, Schwartzel delivers fresh perspective on the Star Wars story, bringing to life the scrappy creative spirit of Lucasfilm’s early days; the box-office frenzy that rang in Hollywood’s blockbuster era and gave rise to a new industry playbook; and the scores of fans whose lives have been shaped by this singular force. A panoramic narrative of dreams, obsession, and power, Rebels and Empires is the untold history of Hollywood’s most storied epic.

A rollicking, eye-opening history of the Star Wars franchise: an unrivaled force in popular culture that changed the way Hollywood makes movies—and that is now imperiled by many of the industry forces it set in motion From the premiere of the first film in 1977, the Star Wars franchise not only captured the imaginations of billions of people—and&nbsp;billions&nbsp;of dollars of revenue—but also rewrote the rules of the entertainment industry. Game-changing special effects, must-have collectibles, and the richness of George Lucas’s ever-expanding narrative&nbsp;gave rise to a new Hollywood model in which the boundary between screen and life collapsed. Star Wars wasn’t just a movie, after all: it was&nbsp;an alternate universe, a moral code, a way of life. Over the last half-century, Wall Street Journal reporter Erich Schwartzel explains, the Star Wars franchise has relied on an anti-establishment ethos, the savvy of executives, and the devotion of moviegoers to become a new American myth. But since its fateful acquisition by Disney in 2012, Star Wars has become a cautionary tale of Hollywood excess, and its present status as a corporate holding bears little resemblance to its origins. Drawing on scores of insider interviews and surveying fifty years of American culture and commerce, Schwartzel delivers fresh perspective on the Star Wars story, bringing to life the scrappy creative spirit of Lucasfilm’s early days; the box-office frenzy that rang in Hollywood’s blockbuster era and gave rise to a new industry playbook; and the scores of fans whose lives have been shaped by this singular force. A panoramic narrative of dreams, obsession, and power, Rebels and Empires is the untold history of Hollywood’s most storied epic.

Star Wars and Fifty Years of Hollywood Mythmaking

Rebels and Empires

Are you ready to lead your team?Creating effective teams is pivotal for business success, yet it's a daunting task for many leaders. This toolkit focuses on the first 100 days of novice team leaders, offering practical guidance to lay strong foundations, navigate challenges, and adapt in today's dynamic environment. It emphasizes quick learning and adaptation for success.Andy Fryer and Anna Inama are seasoned business leaders and accomplished executive and team coaches. With over three decades of experience, they accompany you on your journey, combining practical leadership insights with a deep understanding of team dynamics so you can step into the world of team leadership with confidence.

A practical guide for new team leaders

Starting Fast

Humanity's most spectacular era yet is increasingly within reach.So why are we doing everything we can to hold it back?The bestselling author of The Rational Optimist delivers a daring vision of the future - one that is potentially dazzling, but only if we stop sleepwalking into self-inflicted decline.We're on the brink of a truly spectacular explosion of productivity and prosperity, argues Matt Ridley, thanks to a combination of artificial intelligence, material science and genomic knowledge that is unprecedented in its scope and implications. With characteristic wit and ferocity, he confronts the irrational pessimism that dominates public discourse and examines the bureaucratic bloat, regulatory overreach, ideological superstition and crony capitalism that stand in the way.Optimistic in conclusion but unsparing in its analysis, The Flourishing is a rousing call to achieve and innovate by refusing to settle for a merely adequate future when a magnificent one is within reach.

The Rational Pessimist

Two of the world's leading researchers on behavior and decision-making join forces to equip readers with the knowledge, tools, and techniques to live our best, most human lives in an age of machines. “The real problem of humanity is the following: We have Paleolithic emotions, medieval institutions and godlike technology. And it is terrifically dangerous.” —E.O WilsonOur choices and experience of the world are increasingly shaped by powerful interests and godlike technology. Somebody else is deciding what ‘good’ choices look like—and often that means good for them, not for you. From the social media apps hijacking your attention and algorithms quietly curating your reality, to the markets profiting from confusion and AI systems slowly eroding your thinking: your choices are shaped by people who understand your psychology better than you do, and use that knowledge for their own ends. Against this backdrop, it is easy to feel diminished and 'done to'.This book is about fighting back—individually and collectively—and becoming the best of ourselves. Becoming super-humans. Drawing on over 1,000 experiments run across more than 70 countries, Halpern and Costa show how you can boost your own agency and decision-making, how we can upgrade our systems and institutions so that it is easier for everyone to choose well, and how we can shape AI so that it amplifies human capability rather than replacing it.Super-Human ultimately asks us to make the biggest choice of all: in an age when machines can think, decide and even feel on our behalf—what kind of humans do we want to be? <ul><li>Human. Reclaiming agency and becoming a better decision-maker (Chapters 1-3). Understanding how human attention and sense-making works, so that we can self-guide, rather than be hacked by others - and more effectively turn our intentions into action.</li><li>Supra-human. Building systems that support us to choose well together. (Chapters 4-7). Humans are social creatures, who think aloud and together. It's a feature not a fault. Social networks, markets and institutions strongly enable us to achieve things we could never do alone, but also operate as ‘supra-human’ influences on our behavior. Yet individually and collectively we have power to channel and shape them too - more power than we realize</li><li>Super-human. Shaping the technology that will shape us. (Chapter 8) AI could be the ultimate ‘bicycle of the mind’, but it can also become a crutch rather than a coach. It poses opportunity and challenge - to boost our capabilities to superhuman levels, or to become our inadvertent master.</li><li>Future-human. What kind of humans do we ultimately want to be? (Conclusion) Our minds today have been shaped by the technologies and institutions of our ancestors, in ways they could not have anticipated. We can make choices that will alter our minds and those that follow: what shall we choose?</li></ul>

Two of the world's leading researchers on behavior and decision-making join forces to equip readers with the knowledge, tools, and techniques to live our best, most human lives in an age of machines. “The real problem of humanity is the following: We have Paleolithic emotions, medieval institutions and godlike technology. And it is terrifically dangerous.” —E.O WilsonOur choices and experience of the world are increasingly shaped by powerful interests and godlike technology. Somebody else is deciding what ‘good’ choices look like—and often that means good for them, not for you. From the social media apps hijacking your attention and algorithms quietly curating your reality, to the markets profiting from confusion and AI systems slowly eroding your thinking: your choices are shaped by people who understand your psychology better than you do, and use that knowledge for their own ends. Against this backdrop, it is easy to feel diminished and 'done to'.This book is about fighting back—individually and collectively—and becoming the best of ourselves. Becoming superhumans. Drawing on over 1,000 experiments run across more than 70 countries, Halpern and Costa show how you can boost your own agency and decision-making, how we can upgrade our systems and institutions so that it is easier for everyone to choose well, and how we can shape AI so that it amplifies human capability rather than replacing it.Superhuman ultimately asks us to make the biggest choice of all: in an age when machines can think, decide and even feel on our behalf—what kind of humans do we want to be? <ul><li>Human. Reclaiming agency and becoming a better decision-maker (Chapters 1-3). Understanding how human attention and sense-making works, so that we can self-guide, rather than be hacked by others - and more effectively turn our intentions into action.</li><li>Supra-human. Building systems that support us to choose well together. (Chapters 4-7). Humans are social creatures, who think aloud and together. It's a feature not a fault. Social networks, markets and institutions strongly enable us to achieve things we could never do alone, but also operate as ‘supra-human’ influences on our behavior. Yet individually and collectively we have power to channel and shape them too - more power than we realize</li><li>Super-human. Shaping the technology that will shape us. (Chapter 8) AI could be the ultimate ‘bicycle of the mind’, but it can also become a crutch rather than a coach. It poses opportunity and challenge - to boost our capabilities to superhuman levels, or to become our inadvertent master.</li><li>Future-human. What kind of humans do we ultimately want to be? (Conclusion) Our minds today have been shaped by the technologies and institutions of our ancestors, in ways they could not have anticipated. We can make choices that will alter our minds and those that follow: what shall we choose?</li></ul>

Reclaiming Our Power to Choose and Shape the Future

Super-Human

What if the key to success in a world of constant change was never really grit, or persistence - but curiosity? The modern era asks us to optimise ourselves into corners and build lives that run predictably while we stall inside. And the very blueprint we've been handed for success - one of relentless specialization - is not only incomplete, but completely counterproductive to a fulfilling life.Fusing groundbreaking research, elite business insights, and thrilling studies of history's greatest polymaths, Harvard educator Dr. T. Alexander Puutio uncovers the simple truth behind resilient, fulfilling lives: they're built in loops, not ladders.From Leonardo da Vinci to Steve Jobs, the people who shape the future don't follow straight lines - they explore widely, quit strategically, and stay flexible enough to keep becoming someone new.In a world that breaks ladders as fast as you can climb them, the code of curiosity offers a powerful model for thriving in uncertainty. Exploiting a loop of exploration, feedback and reinvention, curiosity is a force that supercharges our brain's capacity to learn and innovate. Those who can harness the cycle unlock not just a serious strategic edge, but a better way to cultivate a meaningful life.A joyful book that speaks to the meaning vacuum of modern life, The Curiosity Code upends the traditional pillars of self-development. Instead, it offers a bold, practical blueprint for navigating change, reclaiming agency, and building a life that evolves as fast as the world around you.

The Hidden Advantage of Curiosity in a World of Constant Change

The Curiosity Code

Advising CEOs for decades and having served as BCG's CEO for nine years, Rich Lesser spent a career in the rooms where high-stakes business decisions get made. In The Six-in-One CEO, he invites you into those rooms as he defines the six roles a modern CEO must play, and what it takes to play them well.The CEO's job has changed more in this decade than at any point in modern business history. Shocks arrive faster and overlap. AI is permeating every corner of the enterprise. Trust is harder to build and easier to lose. Geopolitics are upending business as usual. Employees are facing a new host of stressors. Today's leaders must navigate all this while delivering growth and building organizations for the long term.To explore these challenges, Lesser, now BCG's Global Chair, had candid conversations with more than two dozen leading CEOs, including Arvind Krishna of IBM, Carol Tomé of UPS, Christophe Fouquet of ASML, Doug McMillon of Walmart, Maria Black of ADP, Nicolas Hieronimus of L'Oréal, and Young Liu of Foxconn.Their stories, BCG's insights, and Lesser's own experience converge on six roles CEOs must now embrace: chief vitality officer, chief learning officer, chief statesman, chief resilience officer, chief trust officer, and chief well-being officer.Avoiding the checklists and playbooks often found in traditional business books, Lesser closes each chapter with personal memos to CEOs offering practical advice on navigating the six roles based on real-world examples. He also offers his take on the critical leadership traits that CEOs often underestimate, along with his holistic view on legacy.Reflective about what leadership has always required and exacting about what this era now demands, The Six-in-One CEO is grounded in real decisions rather than theory, written by a leader who has done the job, and leveraging BCG's vast experience. It's essential reading for CEOs, senior executives, rising leaders, and anyone responsible for guiding organizations in this extraordinary period of change.

Redefining Leadership for a High-Speed, High-Stakes World

The Six-in-One CEO

Act on 8 percent understanding and build unstoppable momentum from scratch In Unready: The Suprising Advantage of Acting Before You Feel Ready, Soulaima Gourani, a serial tech entrepreneur, Fortune 500 advisor, World Economic Forum Young Global Leader, and venture partner in the space and defense industry, shares the unconventional operating principle behind her rise from seventh-grade dropout to Silicon Valley founder who raised millions in VC funding and won Best AI Product of 2024. Drawing on her own journey and six years of her weekly podcast interviews with global leaders, entrepreneurs, investors, and changemakers, Gourani introduces the 8% Rule: if you understand eight percent of a situation, that is enough to act. Rather than waiting for perfect information, she demonstrates how action creates momentum and how courage outperforms credentials. The book provides a framework for operating boldly when you feel underqualified, underfunded, or underestimated by those around you. Readers will also discover: <ul> <li>How to convert incomplete knowledge into decisive action using the 8% Rule as your operating framework</li> <li>Strategies for building momentum and winning against the odds when resources and credentials are limited</li> <li>Real-world lessons from Gourani's journey raising millions in VC funding and building an award-winning AI company</li> <li>Techniques for overcoming the paralysis of waiting for perfect information before committing to bold moves</li> <li>Practical guidance on prioritizing courage over credentials and choosing action over analysis in high-stakes situations</li> </ul> Unready belongs on the shelf of entrepreneurs, founders, aspiring leaders, and anyone who has ever felt underqualified or underestimated. Gourani's hard-won framework turns uncertainty into a launchpad for decisive, momentum-building action that defies conventional expectations.

The Surprising Advantage of Acting Before You Feel Ready

Unready

Führung darf leicht sein: Warum deine Menschlichkeit der größte Hebel für deinen unternehmerischen Erfolg istKennst du das Gefühl, der alleinige Motor im Unternehmen zu sein, während das Tagesgeschäft dich auffrisst?&nbsp;Bist du frustriert, weil dein Team nur Dienst nach Vorschrift macht oder die besten Leute kündigen?&nbsp;Wirkst du nach außen erfolgreich und stark, fühlst dich innerlich aber zunehmend getrieben und erschöpft?Dann ist es an der Zeit, die Rolle des klassischen Chefs abzulegen.Denn erfolgreiche Führung entsteht nicht durch mehr Kontrolle oder bessere Prozesse. Sie wächst aus Klarheit, einer echten Haltung und dem Mut, Mensch zu bleiben.Wenn du ein unschlagbares Team formen willst, das eigenverantwortlich handelt und mitdenkt, damit du deine Rolle als Führungskraft wieder mit Sinn und Freude erlebst …&nbsp;… dann ist dieses Buch dein Wendepunkt.
 In „
 Die Macht der Menschlichkeit
 ” verbindet André Hefti seine jahrzehntelange Erfahrung auf Entscheider-Ebene mit den Weisheiten der Kampfkunst Capoeira und führt dich mit seinem praxiserprobten Roda-Prozess aus der Isolation zurück in deine menschliche Kraft – und so zu echter Gelassenheit, Klarheit und nachhaltiger Wirkung.
 In diesem Buch erfährst du:<ul><li>
 Wie du dich vom ständigen Tagesgeschäft 
 befreist 
 und endlich den 
 Raum für die Vision schaffst,
 für die du ursprünglich angetreten bist
 </li><li>
 Wie du 
 emotionale Distanz überwindest
 und durch echtes 
 Vertrauen
 im Team eine Kultur schaffst, in der 
 Spitzenleistung 
 von selbst gedeiht
 </li><li>
 Was der wahre 
 Ursprung 
 deiner 
 mentalen Unruhe
 ist und wie du durch
 innere Klarheit zu echter Gelassenheit findest</li><li>
 Wie du aus ständigem Reagieren ins 
 aktive Gestalten
 kommst, indem du die 
 Potenziale in deinen Mitarbeitern entfesselst
 , anstatt nur Probleme zu managen
 </li><li>
 Wie du die 
 Prinzipien von Balance und Fluss aus der Capoeira
 nutzt, um mit mehr Energie und Präsenz zu führen
 </li></ul>Warum dieses Buch deine Sichtweise aufs Leben verändert:Klar im Kopf, souverän im Handeln:
 &nbsp;
 Du gewinnst die Kontrolle über deine Reaktionen zurück und überwindest das Gefühl, fremdgesteuert durch den Alltag zu treiben. Das Ergebnis: Du triffst selbst in stürmischen Zeiten glasklare Entscheidungen, strahlst eine unerschütterliche Ruhe aus und gibst deinem gesamten Unternehmen Sicherheit und Orientierung.Von Kontrolle zu Vertrauen
 :&nbsp;
 Du schaffst ein Klima des Vertrauens, in dem dein Team mitdenkt und Verantwortung übernimmt. Das Resultat: Die besten Leute wollen bei dir bleiben, die Produktivität steigt und du gewinnst endlich Zeit für das Wesentliche: am Unternehmen zu arbeiten, statt darin unterzugehen.Energie, die bleibt – auch nach 18 Uhr:
 &nbsp;
 Mit Balance und Bewegung aus der Capoeira lernst du, deine Energie bewusst zu steuern und deine Widerstandskraft zu stärken. Das Ergebnis: Du bleibst auch in Drucksituationen gelassen, gehst mit mehr Leichtigkeit durch Krisen und hast abends noch Kraft für das, was dir sonst noch wichtig ist.Bist du bereit für deine neue Realität?Stell dir vor, die Last der ständigen Kontrolle fällt von deinen Schultern. Dein Team trifft eigenständig die richtigen Entscheidungen. Du hast wieder Zeit für das Wesentliche, das dein Unternehmen wirklich voranbringt.Und du weißt, dass du als Mensch einen echten Unterschied machst. In deinem Team. Und für dich selbst.Der Moment für diese Veränderung ist jetzt.
 Sichere dir dein Exemplar von „
 Die Macht der Menschlichkeit
 “ und lege den Grundstein für ein unschlagbares Team.

Warum Menschlichkeit das stabilste System für dein unternehmerisches Wachstum ist

Die Führungslüge

Visionary marketing insider, Christian Muche, Founder of the annual Possible conference, has built his career by turning bold ideas into transformative platforms that shape industries and inspire global audiences. In The Future Possible, Christian shares the latest groundbreaking innovation at the intersection of marketing and technology so that businesses of all types can learn what is needed to succeed over the coming decades.The key themes include: <ul><li>Trust as the primary currency (earned, measured, defended).</li><li>Moments as the flywheel that turns attention into adoption.</li><li>Networks as the distribution logic for ideas, products, and reputation.</li></ul>This is the playbook to building trust-first brands that travel across markets and media. Chapters include executive frameworks that leaders can apply immediately, and a clear way to lead through AI acceleration, cultural volatility, and the post-attention economy without whiplash.

The platform-backed blueprint for building the next generation of market-leading brands.

Leadership, Human Connection, and Creating What Comes Next

The Future Possible

Burnout can’t be solved with just perks or stress-reduction workshops. It's solved by changing how leaders engage their teams—a practical shift that requires no new resources. Grounded in peer-reviewed research, Relational Energy shows leaders how small changes in everyday workplace conversations can spark energy, revive exhausted teams, and build workplaces where people thrive. Every leader is dealing with burnout and looking for something they can actually do tomorrow morning, and this is it. In this book, leadership scholar Amy Young, with Kim Cameron, reveals how everyday communication creates relational energy, the powerful force that fuels engagement, creativity, resilience, health and well-being, and performance across teams. Drawing on interviews with energizing leaders and weaving in supporting peer-reviewed research, Young unlocks the secrets to thriving amid uncertainty and disruption due to AI automation, fragile labor markets, cultural divisiveness, and relentless workplace demands. Through vivid real-world examples, you'll discover how energizing leaders sustain their own vitality while lifting their teams at the same time, simply by rethinking how they approach everyday conversations. You'll learn how to turn those ordinary interactions into extraordinary ones, providing a practical, no-cost antidote to workplace stress and burnout. In this book, you will learn <ul><li>how relational energy promotes workplace well-being and performance, creating the foundation for sustainable organizational success;</li><li>strategies energizing leaders use to maintain their own energy levels while navigating the same modern workplace pressures that impact their teams;</li><li>how to have workplace conversations that generate healthy perceptions of challenge and stress and reduce burnout while building resilience and team solidarity;</li><li>specific language choices (wording, pronoun selection, questions, and declarative statements) that empower employees, elevate teams, and drive productivity; and</li><li>how to acknowledge hard realities while building genuine hope and resilience, avoiding toxic positivity that saps energy.</li></ul> Practical, research driven, and immediately applicable, Relational Energy shows leaders how small changes in language can create extraordinary impact, recharging people, teams, and entire organizations.

Burnout isn’t solved with perks—it’s solved with communication. Grounded in peer-reviewed research, Relational Energy shows leaders how to use everyday language to spark energy, revive exhausted teams, and build workplaces where people thrive. Every leader is dealing with burnout and looking for something they can actually do tomorrow morning, and this is it. In this book, leadership scholars Amy Young and Kim Cameron reveal how everyday communication creates relational energy, the powerful force that fuels engagement, creativity, resilience, health and well-being, and performance across teams. Drawing on research from positive psychology and decades of work with leaders and organizations, the authors show how simple shifts in communication can transform workplaces from drained and disconnected to energized and thriving. The best part is, these changes have big impact but come with no cost. In this book, leaders learn how to <ul><li>use the language of belonging to help employees feel valued, respected, and connected;</li><li>turn everyday conversations into sources of relational energy that boost motivation and performance;</li><li>build trust through respectful dialogue, listening, and authentic presence;</li><li>navigate difficult conversations without draining morale or relationships;</li><li>create positive team interactions that spread energy across organizations; and</li><li>replace burnout cultures with communication practices that spark engagement and well-being.</li></ul> Practical, research-driven, and immediately applicable, Relational Energy shows leaders how small changes in language can create extraordinary impact, recharging people, teams, and entire organizations.

How to Beat Burnout and Ignite Your Team

Relational Energy

Modern leaders face intense pressure to move fast and look decisive, often resorting to rapid restructuring and sudden pivots to signal strength. But this obsession with speed is a trap. It forces executives to rely on past assumptions rather than actual observation, turning experience into hasty judgment. When you act on incomplete fragments - like anecdotal evidence or surface-level dashboards -&nbsp; you inadvertently trigger a cycle of temporary fixes, organizational fatigue and strategic drift. This concise book introduces a critical discipline for the modern era: pausing to see an organization clearly before attempting to change it. Moving beyond abstract theory, Clarity Before Change provides executives with practical tools-like the "Organization Twin"-to map capabilities without bias and replace organizational blame with productive curiosity. Far from preaching hesitation, this research-backed guide delivers a blueprint for precise, intelligent transformation, showing that the ultimate competitive advantage is strategic composure under complexity.

Why leaders must see clearly before they act

Clarity before Change

Aligning Purpose

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