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Yelland David: When It Hits The Fan

When It Hits The Fan

The Business of Pitching will be the first major work looking at how business pitches for the Public Relations industry are conceived, planned, delivered and assessed. The PR industry is now worth in excess of £13bn and employs around 85,000 people in the UK alone. This practical, yet academically referenced, five-part guide takes the reader through a carefully conceived process for successful pitching. Throughout fifteen real life case studies amplify the main learning points. Examples range from multi-national corporations to NGOs. The authors' expertise is based on their business and coaching skills, and is enriched with their knowledge of relevant, contemporary multi-disciplinary literature.

The Business of Pitching will be the first major work looking at how business pitches for the Public Relations industry are conceived, planned, delivered and assessed. The PR industry is now worth in excess of £13bn and employs around 85,000 people in the UK alone. This practical, yet academically referenced, five-part guide takes the reader through a carefully conceived process for successful pitching. Throughout fifteen real life case studies amplify the main learning points. Examples range from multi-national corporations to NGOs.The authors’ expertise is based on their business and coaching skills, and is enriched with their knowledge of relevant, contemporary multi-disciplinary literature.

The Public Relations Perspective

The Business of Pitching

This book responds to the dynamics of the currently much changed financial market environment by providing a text that presents a more up-to-date description of financial markets – one that offers more current insight into the behaviour of financial markets and financial sector institutions than is currently represented in available books on the subject.

Financial Markets and Institutions

Innovation doesn't just happen. You need to lead it. Discover the three critical roles leaders must play in driving--and scaling--innovation.Constant tech disruption. Unrelenting economic volatility. Radically shifting demographics and work norms. More than ever, we need to innovate amid these daunting global challenges. But do we have the leaders--and the leadership--it takes to make this innovation happen successfully?Yes, we do. As preeminent leadership scholar Linda Hill, Harvard researcher Emily Tedards, and former Microsoft innovation executive Jason Wild show in this powerful book, there are indeed exemplary leaders to learn from--and in Genius at Scale, the authors present stories of such leaders in fascinating detail, not only igniting your imagination but providing inspiring and instructive models to follow. Hill's award-winning last book, Collective Genius, began the crucial task of showing how successful innovation doesn't just happen--it needs to be led. Now, Genius at Scale breaks new ground, highlighting that moving from generating new ideas to actually scaling them involves co-creation--collaborating, experimenting, and learning with others both inside and beyond the boundaries of the organization. This requires three distinct types of leadership mindset and behaviors: <ul><li>Leader as Architect: shaping culture and capabilities for co-creation</li><li>Leader as Bridger: building partnerships across groups and organizations</li><li>Leader as Catalyst: cultivating and activating movements across ecosystems</li></ul>The authors vividly profile these three types of leaders with individuals from all kinds of companies, across private and public sectors--from high tech to hospitals to consumer products--who illustrate the mindset and skills needed for leading in a world more uncertain and challenging than ever before.Genius at Scale provides an essential guide for any current or aspiring leader in mastering the art and practice of innovation.

How Great Leaders Drive Innovation

Genius at Scale

This book Provides a roadmap for digital transformation- Demonstrates how digital transformation is necessary for the survival and growth of business organizations and nonprofits of all sizes and industry segments.

This book Provides a roadmap for digital transformation- Demonstrates how digital transformation is necessary for the survival and growth of business organizations and nonprofits of all sizes and industry segments.

A Roadmap for Driving Results in the Digital World

Transformative Marketing

The future of business is built on projects--learn how to lead them to fuel your company's growth.The business landscape has irrevocably shifted. Constant transformation has become the norm. Projects and initiatives are now the primary ways organizations drive value, strategic growth, and innovation. In this new paradigm--the project economy--new approaches are needed for sustained success. Modern project management tools and capabilities are essential, but they are only the beginning.Powered by Projects: Leading Your Organization in the Transformation Age offers a bold new blueprint. Antonio Nieto-Rodriguez, the worldwide expert on projects-first cultures, shows readers how to embrace the deep changes in leadership style and organizational structures necessary for projects and initiatives to flourish. Exploring the practical strategies and deep case studies of project-driven organizations, you will learn to: <ul><li>Decentralize decision-making to empower people to break through the bottlenecks that slow down transformation</li><li>Prioritize ruthlessly and sponsor actively to ensure resources are directed to high-value initiatives</li><li>Develop your organization's transformation muscles to remain resilient, adaptive, and relevant</li><li>Measure success with project-specific metrics, aligning team goals with organizational incentives</li><li>Integrate project analytics and AI to support real-time decision-making, predictive planning, and risk reduction</li><li>Cultivate the next generation of project leaders who will drive the implementation of your initiatives faster and with higher impact</li></ul>This book is a new manifesto for CEOs, transformation drivers, and project leaders. Lead with agility and purpose. Embrace the project economy. And thrive in a world where projects are the path to success.

Leading Your Organization in the Transformation Age

Powered by Projects

Routledge Communication Series

This book presents the situational theory of problem solving (STOPS). This situational theory describes human problem-solving approaches that people adopt in dealing with almost any kind of life problem.

This book presents the situational theory of problem solving (STOPS). This situational theory describes human problem-solving approaches that people adopt in dealing with almost any kind of life problem.

Communicative, Cognitive, and Perceptive Bases

Situational Theory of Problem Solving

Long-term financial planning and sound governance is essential for maintaining transportation infrastructure and assets. Public-private sector partnerships and cooperation are vital. This book looks at the current state of our infrastructure and ways to better maintain it with environmentally friendly solutions and long-term sustainability and capital planning. It examines transportation modalities and provides case examples and best practices from cities around the world where long-term asset management and local cooperation has worked to maintain and improve critical infrastructure. The authors provide creative solutions that can be implemented now for maintenance, stability, and even growth.

Long-term financial planning and sound governance is essential for maintaining transportation infrastructure and assets. Public-private sector partnerships and cooperation are vital. This book looks at the current state of our infrastructure and ways to better maintain it with environmentally friendly solutions and long-term sustainability and capital planning. It examines transportation modalities and provides case examples and best practices from cities around the world where long-term asset management and local cooperation has worked to maintain and improve critical infrastructure. The authors provide creative solutions that can be implemented now for maintenance, stability, and even growth.

A Sustainable Approach to Maintain Critical Infrastructure

Transportation and Strategic Asset Management

This book looks at the inter-relationship between the system background of the Chinese family enterprises, information disclosure with the reality of the securities market. The book examines the relationship between family enterprise governance and the information transmission mechanism through theoretical and empirical studies and provides comprehensive results of the investigation on family enterprises. In particular, it constructs a three-dimensional analytical framework constituted by governance of listed family enterprises, information disclosure and enterprise value from the perspective of family enterprise governance (i.e. the ownership structure and features of the board of directors) The book is useful to investors with information on listed family enterprises. The content helps investors to correctly realize the value of such enterprises and reduces the problem of "adverse selection", saving cost on decision-making. The book is also beneficial to securities regulatory authorities to assess the quality of information disclosed by listed companies.

This book looks at the inter-relationship between the system background of the Chinese family enterprises, information disclosure with the reality of the securities market. The book examines the relationship between family enterprise governance and the information transmission mechanism through theoretical and empirical studies and provides comprehensive results of the investigation on family enterprises. In particular, it constructs a three-dimensional analytical framework constituted by governance of listed family enterprises, information disclosure and enterprise value from the perspective of family enterprise governance (i.e. the ownership structure and features of the board of directors) The book is useful to investors with information on listed family enterprises. The content helps investors to correctly realize the value of such enterprises and reduces the problem of "adverse selection", saving cost on decision-making. The book is also beneficial to securities regulatory authorities to assess the quality of information disclosed by listed companies.

Chinese Family Enterprise Governance

Learn to create lasting impact for global fashion brands through branding, marketing and consumer engagement.

Strategic Management and Promotion for Global Fashion Brands

International Fashion Marketing

Workplace Clinics and Employer Managed Healthcare: A Catalyst for Cost Savings and Improved Productivity, 2nd Edition is not another diatribe on the national healthcare problem. Instead, it is a book about what is possible. Mike LaPenna shares with readers the actual experiences of those self-funded employers who are moving healthcare access on-site and directly managing all aspects of their own healthcare delivery system.

The concept of an employer attempting to manage healthcare cost and quality is not new. There are numerous national and individual statistics that relate the cost and purchasing challenges in the provision of healthcare as a benefit and a competitive barrier for American enterprises. Workplace Clinics and Employer Managed Healthcare: A Catalyst for Cost Savings and Improved Productivity, 2nd Edition is not another diatribe on the national healthcare problem. Instead, it is a book about what is possible. Mike LaPenna shares with readers the actual experiences of those self-funded employers who are moving healthcare access on-site and directly managing all aspects of their own healthcare delivery system. In this revised and updated edition, the author examines both the big issues and the nuts and bolts concerns that companies and their employees face; demonstrates the importance of employee participation in the planning; and covers when and how to work with hospitals, pharmacies and other vendors.Much is made about turning healthcare delivery into a system that incentivizes wellness rather than profits from illness. This is the one path that assures such an outcome. This second edition includes updated case studies and revised material of chapters.

A Catalyst for Cost Savings and Improved Productivity, Second Edition

Workplace Clinics and Employer Managed Healthcare

Management Practice Essentials

Commercial acumen is a critical skill that underpins the realisation of successful and high value trading relationships. This concise textbook provides knowledge of the principles of strategic commercial management together with a framework for critically understanding commercial practice within and between organisations.

Strategic Commercial Management

When It Hits The Fan

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