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Unlocking Growth and Sustainability for
Small and Medium Enterprises With AI

Unlocking Growth and Sustainability for Small and Medium Enterprises With AI

This exciting new edition of Strategy and Human Resource Management explores how people strategy shapes organisational survival, performance and competitive advantage. It shows how HR strategy differs across organisations, industries and societies, and why those differences matter, offering a nuanced understanding of HRM in context rather than one-size-fits-all solutions. Written by world-renowned authors, it provides a rigorously analytical, research-led approach that first explains what managers actually do and the reasoning behind their decisions before considering implications for practice. Theory is brought to life through real-world examples, cases and vignettes, making complex ideas accessible and relevant. Alongside core principles of strategic HRM, the book examines the critical features of the environments in which they are applied, delivering a richly grounded, practice-orientated analysis for students and practitioners alike. New to this edition: - Fully updated throughout in terms of citing latest research and application. - New coverage of AI and robotization in the context of HRM an implications for organizational strategy. - New coverage of sustainable HRM. - New coverage of HR analytics. - New coverage of post-pandemic/Covid working and implications for employees and employers. - New and updated case studies. - Strengthening of practical tools and application. - Increased use of figures, table and other illustrations.

Strategy and Human Resource Management

Build an organization that thrives decades ahead while competitors struggle to adapt In Be Future Ready: Create Tomorrow's Organization Today, futurist and innovation strategist Nikki Greenberg delivers a practical framework for leaders navigating an era of artificial intelligence, humanoid robots, and spatial computing. Drawing on her experience advising Fortune 500 company's leaders including Bank of America, Salesforce, and Honeywell, Greenberg shows how to build organizations that are stable yet adaptable. Be Future Ready reveals how to position your organization to seize new opportunities with agility while freeing yourself from lock-in costs and legacy commitments. You'll discover how to attract top talent drawn to purposeful work, create customer experiences supercharged by technology, and develop leadership teams ready to lead with boldness, clarity, and vision. Readers will also discover: <ul> <li>Strategies for building inspired, invigorated teams that show up with drive and purpose to deliver exceptional results</li> <li>Frameworks for evaluating which technology trends are truly relevant for sustainable, market-leading businesses in coming decades</li> <li>Methods for positioning your organization not just two steps ahead but two decades ahead of competitors</li> <li>Practical approaches to becoming freed from legacy commitments while remaining positioned to seize emerging opportunities</li> <li>Leadership principles for building a lasting legacy that attracts top talent and customer loyalty</li> </ul> An indispensable resource for C-suite executives, emerging leaders, and entrepreneurs, Be Future Ready equips professionals at every level to lead organizational transformation. Gen Z professionals will find a playbook that understands their world and empowers them to shape it.

Be Future Ready

Artificial Intelligence and Blockchain in International Arbitration offers an exhaustive analysis of technology-assisted arbitration across the entire arbitral lifecycle by examining how blockchain and artificial intelligence are used in drafting and concluding arbitral agreements, in the constitution of the tribunal, in the overall procedural management of the case, on evidence and disclosure, on virtual hearings, and even on arbitral award drafting. It delves deeper into the limitations of automation, the non-delegable roles of arbitrators, and the compatibility of digital procedures with core arbitration principles such party autonomy, due process, equality of arms, secrecy, and impartiality. Additionally, it examines how new technologies interact with private international law, with the consent of the parties, the relevant legislation and how these technologies can be incorporated into arbitration without going against public policy, without violation due process rights and, in that way ensuring enforcement under the New York Convention.This book, by examining how blockchain and artificial intelligence are changing arbitral practice, provides a fresh and topical viewpoint on current debates in international arbitration and explores how these technological advancements are reshaping arbitration foundations while posing ethical challenges about the future of arbitration.

Artificial Intelligence and Blockchain in International Arbitration

Mastering Business Analytics

Data Analytics for Strategic Decisions explores how businesses can harness the power of data, technology, and analytics to make strategic decisions that drive growth and innovation. It provides a comprehensive guide to integrating business strategy with data-driven methodologies, offering practical tools and insights for modern organizations.Readers will gain a deep understanding of how to transform data into actionable insights, improving decision-making across marketing, finance, operations, and strategy. The book combines theoretical foundations with real-world applications, including case studies, datasets, and practical exercises. It also addresses emerging topics like AI, predictive analytics, and data governance, ensuring readers are equipped with cutting-edge knowledge and skills.This book is designed for undergraduate and master's students in Business Administration, Business Analytics, and Digital Transformation, as well as professionals seeking to enhance their data-driven decision-making capabilities. It is ideal for courses in Business Analytics, Data Analytics for Business, Business Intelligence, and Digital Transformation.The book includes supplementary materials such as datasets for practical exercises, case studies, and discussion questions, making it suitable for both classroom and online learning environments.

Fundamentals of Business Technology and AI Integration

Data Analytics for Strategic Decisions

The Promise and Peril of Navigating Our Agentic AI Future

When Machines Act

**This edition will be released in March 2027. If you want to get a copy ahead of then, have a look at our hardback edition, released in May 2026.** 'If you're worried about wasting your life, read this book.' Rutger Bregman, author of Humankind A ridiculously in-depth guide to finding a fulfilling and impactful career in an age of AI. You have about 80,000 hours in your career: 40 hours a week, 50 weeks a year, for 40 years. This means your choice of career is the most important decision you'll ever make. Choose well, and you can have a more rewarding, interesting life, and also help solve some of the world's most pressing problems. Choose poorly, and you could waste decades. So what should you do? Most advice is based on no research, instead offering (misleading) platitudes like 'follow your passion'. It's surprisingly out of date, focusing on traditional paths rather than those most likely to thrive in an age of AI. And if you want to help others, the advice is even more simplistic: telling you to choose careers like nurse or doctor, when there are paths in which almost anyone can save more lives. In fact, some careers have hundreds of times more impact than others, but most of us have no idea which ones. Benjamin Todd is the founder of 80,000 Hours, a non-profit that's spent over ten years researching how to have a meaningful and impactful career. Here he introduces a tried-and-tested toolkit framework that has already led thousands of people to change their path. It covers:<ul><li>What really makes for a dream job, and why finding it probably doesn't involve 'following your passion'.</li><li>How to identify which global problems are most pressing, and why they might involve AI as much as climate change.</li><li>Which roles are likely to be automated, and how to ensure yours isn't among them.</li></ul> It's also full of practical tips and tools. You'll come away with a plan to use your 80,000 hours in a way that's rewarding and fulfils your potential to make a difference. 'This career guide is among the most thoughtful and grounded I've seen.' Cal Newport, author of Deep Work 'A remarkably rigorous guide about how to find that perfect career for you.' Ali Abdaal, author of Feel-Good Productivity 'Based on evidence and good sense, not platitudes.' Steven Pinker, author of The Better Angels of our Nature 'The most informative book you can read if you're stuck trying to make one of life's most important decisions.' Hannah Ritchie, author of Not the End of the World

How to Have a Fulfilling Career That Does Good

80,000 Hours

The MIT Press Essential Knowledge series

What lies underneath digital platforms—their invisible architecture and governance that determine everything visible. Every time you unlock your phone, stream a show, or start your car, you’re entering a world shaped by thousands of engineering decisions you’ll never see. Most platform conversations fixate on their visible canopy—business models, user experience, competitive strategy—the “leaves,” in a sense. Platforms by Amrit Tiwana excavates their roots. The book begins with a simple DNA test that separates authentic from faux platforms, then traces the forces turning tractors, pacemakers, and elevators into platforms. Using the platform trinity, the author explores principles behind why platforms behave so differently, why superior technology doesn’t always win, and why—unlike products that reach a final form—platforms never stop evolving. From there the book explains platforms’ two hidden root systems: The first system, architecture, shows how Lego-like “modular” design, frozen interfaces, and prefab building blocks let thousands of outsiders contribute pieces that snap into colossal systems. The second system, governance, describes where architecture confronts human behavior. Elegant architecture flails with poor governance, so both demand discipline.

What lies underneath digital platforms—their invisible architecture and governance that determine everything visible. Every time you unlock your phone, stream a show, or start your car, you’re entering a world shaped by thousands of engineering decisions you’ll never see. Most platform conversations fixate on their visible canopy—business models, user experience, competitive strategy—the “leaves,” in a sense. Platforms by Amrit Tiwana excavates their roots. The book begins with a simple DNA test that separates authentic from faux platforms, then traces the forces turning tractors, pacemakers, and elevators into platforms. Using the platform trinity, the author explores principles behind why platforms behave so differently, why superior technology doesn’t always win, and why—unlike products that reach a final form—platforms never stop evolving. From there the book explains platforms’ two hidden root systems: The first system, architecture, shows how Lego-like “modular” design, frozen interfaces, and prefab building blocks let thousands of outsiders contribute pieces that snap into colossal systems. The second system, governance, describes where architecture confronts human behavior. Elegant architecture flails with poor governance, so both demand discipline.

Platforms

Palgrave Studies of Marketing in Emerging Economies

This book explores the issue of sustainable consumption in the African context, filling a significant gap in literature. Relating specifically to SDG 12, ‘Responsible consumption and production,’ this two-volume edited collection argues that the core drivers of sustainable consumption in the African context are considerably different than in other regions. For example, studies show that developed countries tend to have a greater interest in sustainability compared to developing countries, and that Africa lags behind in adopting sustainable consumption practices. &nbsp;
 Offering a deeper understanding of this issue, authors explore how and why consumers make decisions, and what influences them towards sustainable behaviour, identifying the key drivers and challenges to sustainable behaviours. Volume I focuses on understanding the core issues and covers topics such as understanding consumer responses to green marketing strategies, the role of trust in sustainable consumption choices, and sustainable fashion, to name a few. Volume II focuses on the innovative ways that organizations in Africa drive forward the targets of SDG 12, and explores the use of technology and AI, social media, in contexts &nbsp;such as the tourism and retail industries.
 &nbsp;K. Mercy Makhitha 
 is currently Professor and Dean: Faculty of Business and Management&nbsp;Sciences at Cape Peninsula University of Technology (CPUT).&nbsp;&nbsp;&nbsp;
 Debbie Ellis
 is a Full Professor of Marketing in the School of Commerce at the University of KwaZulu-Natal (UKZN) and President of the African Social Marketing Association (AfSMA).&nbsp;&nbsp;&nbsp;
 Daniel K. Maduku
 (PhD) is an Associate Professor of Digital Marketing and Entrepreneurship at the University of Doha for Science and Technology (UDST).&nbsp;&nbsp;
 Robert E. Hinson
 &nbsp;is the Pro Vice-Chancellor of the Ghana&nbsp;Communication Technology University (GCTU).&nbsp;

This book explores the issue of sustainable consumption in the African context, filling a significant gap in literature. Relating specifically to SDG 12, ‘Responsible consumption and production,’ this two-volume edited collection argues that the core drivers of sustainable consumption in the African context are considerably different than in other regions. For example, studies show that developed countries tend to have a greater interest in sustainability compared to developing countries, and that Africa lags behind in adopting sustainable consumption practices.Offering a deeper understanding of this issue, authors explore how and why consumers make decisions, and what influences them towards sustainable behaviour, identifying the key drivers and challenges to sustainable behaviours.Volume I focuses on understanding the core issues and covers topics such as understanding consumer responses to green marketing strategies, the role of trust in sustainable consumption choices, and sustainable fashion, to name a few. Volume II focuses on the innovative ways that organizations in Africa drive forward the targets of SDG 12, and explores the use of technology and AI, social media, in contexts &nbsp;such as the tourism and retail industries.

Foundations of Sustainable Consumption in Africa

Sustainable Consumption Behaviour in Emerging Markets of Africa, Volume I

The Brain and Bias in Economic Behavior

Neurofinance

Research in Creative Writing

Writing Human in the Age of AI

Build a resilient, high-performing organization by integrating agentic AI into strategy, operations, and decision-making. Building an Agentic Organization is a strategic guide for senior technology, AI and business leaders responsible for delivering value from agentic AI while managing its risks. As organizations move toward human and AI collaboration at scale, leaders must balance innovation with governance, adoption, and long-term economic impact. Written by experienced AI executive Geoffrey Schaefer, this book provides a comprehensive framework for designing an agentic organization by examining strategy, governance, and economics. It explores how to define the purpose of agentic AI, align it with business objectives, and create the structures needed to support safe, scalable adoption. Addressing both opportunity and risk, it equips leaders to navigate workforce concerns, reputational exposure, and the evolving role of AI agents in enterprise environments. You'll learn how to: - Define a clear strategy for integrating agentic AI - Establish governance frameworks to manage risk and accountability - Drive workforce adoption and address resistance to AI collaboration - Assess economic value and impact of agentic AI systems - Manage reputational and operational risks from AI agent behavior Featuring real-world examples from Leidos, JPMorgan Chase, SY Partners, and OMA, this book provides a practical roadmap for embedding agentic AI into the fabric of your organization while protecting value, trust, and long-term performance. Themes include: agentic AI, AI strategy, AI governance, AI transformation, enterprise AI, risk management

The Strategy, Governance, and Economics of Agentic AI

Building an Agentic Organization

Unlocking Growth and Sustainability for Small and Medium Enterprises With AI

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