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Truth Be Told
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Truth Be Told

How Authentic Marketing and Communications Wins in the Purposeful Age
Buch (broschiert)ca. 52.50 CHF
lieferbar in ca. 10-20 Arbeitstagen

Harness the opportunities for marketing in the age of purpose and learn why it's so important to be a 'truth teller' by creating authentic communication campaigns, generating honest content and avoiding accusations of 'purpose washing'.

April 2021, ca. 264 Seiten, Englisch
Kogan Page
978-1-3986-0016-4

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